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Did Heathrow’s shutdown prove that bad press no longer matters?

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When a fire at an electrical substation plunged Heathrow Airport into chaos, media reporting was swift—but mostly short-lived. As businesses navigate rapid news cycles, experts weigh in on whether negative press has lasting reputational damage.

Global new business spotlight: Publicis dominates with four major wins

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While Starcom retained BMW's $250 million business in China, the biggest wins for the final quarter of 2023 came from the US, with WPP showing the biggest growth on the media side.

‘Why now?’: analysts react to Wunderman Thompson-VMLY&R merger

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VML comes into official being on 1 January 2024. Analyst reaction was mixed but largely positive.

Adidas displays Rick-and-Morty-style inflatable heads in London

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To mark the release of the Adidas X Speedportal boots, giant inflatable heads of Mo Salah and Vivianne Miedema can be seen floating across London.

Oppo opens pop-up microcinema in London

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The China-based smartphone maker's theatre shows films on its latest handset.

R/GA Tokyo hires Masaya Nakade from AKQA as ECD

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He leaves AKQA London after 16 years leading creative teams globally and is now responsible for leading the creative vision for the Japanese shop.

Darren Kerr moves to London's Clive

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The industry veteran moves from Hong Kong to London to head up the creative services team at Clive.

Why Panasonic is putting increased emphasis on design

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Takehiro Ikeda, creative director of Panasonic Design and director of the company's design strategy unit, Flux, explains what the company aims to get out of investments in design.

TCL marks banner year with global projection campaign

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Electronics company casts ads across New York, London, Paris and more.

Top 5 politically incorrect ads

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The gross, the bad, and the awkward.

Loyalty HSBC can bank on

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THE FACE BEHIND THE BRAND: Showing uncommon passion for a financial brand, HSBC’s Suresh Balaji tells how he leapt at the chance to relocate to the bank’s birthplace.

Leagas Delaney secures global Penfolds brief

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SHANGHAI / LONDON - Leagas Delaney has won the global creative account for Australian brand Penfolds, part of the Treasury Wine Estates (TWE) stable, after a closed-door competitive pitch.

British Airways flies three Chinese to London while promoting WeChat presence

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BEIJING - British Airways (BA) has lured its existing 350,000 Sina Weibo followers to the airline’s newly launched presence on WeChat with three roundtrip tickets between China and London.

Kingston re-enacts true story, immortalises widow's memories in a flash drive

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HSIN-CHU - An emotional mini-film by Kingston attempts to inject warmth into a data-storage device by retelling a story about a memory, with the product appearing for only two seconds.

Angela Hsu opens AH&A to offer bespoke consulting in China

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SHANGHAI - Following a 10-year stint running M&C Saatchi China, the last part as CEO, Angela Hsu has founded AH&A with Robert Phelps, who was chief strategy officer at the 4A agency.

Standard Chartered promotes mobile services with international drama

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HONG KONG - Standard Chartered Hong Kong has launched a new TVC through TBWA Hong Kong to promote its 'Breeze' mobile-banking services with a long-distance, mother-daughter story.

Engine Group acquires Shanghai-based digital agency FlipScript

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SHANGHAI - Engine has acquired FlipScript in China, and folded it into a social and digital micro-network with two of its other agencies, Deep Focus in New York and Jam in London.

Guinness tunes into folk music for brand awareness in China

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SHANGHAI - Iconic dry Irish stout Guinness is using folk music to promote its brand in China with the launch of its first annual China-focused music campaign, 'Guinness More Music', in Shanghai last week.

WSJ's Mariko Sanchanta tipped to join Burson-Marsteller as MD in Hong Kong

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HONG KONG - Mariko Sanchanta, senior Asia editor for the Wall Street Journal, is tipped to be joining Burson-Marsteller in Hong Kong as managing director, according to senior industry sources.

Pret A Manger thrives without any advertising expenses

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HONG KONG - How does a fast-food eatery survive without advertising, especially in Hong Kong's cutthroat food and beverage industry?