A year after taking the helm, The Wall Street Journal Asia's editor unpacks the newsroom’s strategic reboot—from a strengthened team in Singapore to a renewed focus on fast, analytical, and irreplaceable journalism.
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wall street journal
'Asia isn’t just part of the story—it is the story': WSJ’s Deborah Ball on why global news attention is shifting east
deborah ball
dow jones
journalism
media
wall street journal
‘Nice little advertising business you got there. Be a shame if something happened to it’
advertising
elon musk
ipg
omnicom
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x
Media reports indicate that Interpublic Group is being pressured to spend more with X, or its Omnicom deal could face resistance from owner and Donald Trump ally Elon Musk.
Dept hires David Neal as global CFO as Mickey Kalifa departs
dept
ipg
omnicom
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Kalifa departs after two years with the company.
Beyond Wall Street: Dow Jones on redefining legacy media for a new era
communications
dow jones
marketing
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As the media industry navigates a mercurial landscape, Dow Jones’ global CCO, CMO, and EVP and GM for leadership, luxury, and events sit down with Campaign to discuss why their news goes well beyond the parishioners of finance.
US election outcome will affect Asia’s workforce and productivity: Anthony Scaramucci
dow jones
wall street journal
During a recent visit to Singapore, the former White House director of communications spoke to Campaign about the intersection of geopolitics and business, highlighting the challenges Asian companies face amid shifting US policies, and the upcoming US election.
IPG reportedly in talks to sell RGA to Tata Consultancy Services
dow jones
interpublic group
rga
wall street journal
Based on a report by WSJ, the potential acquisition by TCS would place the company alongside other consulting giants like Accenture and Deloitte in offering integrated digital transformation and creative services.
Wall Street Journal names new Asia editor
communications
dow jones
journalism
media
wall street journal
Deborah Ball replaces Andrew Dowell, who will now oversee the Middle East bureau after over seven years in Asia.
Ten questions with Ingrid Verschuren: Head of Data Strategy & AI, Dow Jones
ai
cybersecurity
data privacy
dow jones
publishing
wall street journal
As the generative AI boom sweeps over the media industry, Campaign catches up with Dow Jones' Ingrid Verschuren to discuss how the news and finance conglomerate is embracing artificial intelligence and navigating both its threats and opportunities.
Dow Jones appoints Mother and Mediahub to global creative and media accounts
creative
dow jones
mediahub
mother
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TBWA's EG+ have also been appointed to global production duties.
40 Under 40 2022: Julia Clyne, Dow Jones & Co
40 under 40
advertising
apac
leadership
marcomms
media
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Clyne’s leadership and passion to support quality journalism has contributed to WSJ being one of the most trusted news brands in APAC.
How B2B marketers are preparing to thrive in a cookieless world
cookies
data
first party data
wall street journal
Many companies have long had first-party data but their data strategies have often been minimal. That is about to change with Google’s announcement that they will be removing third-party cookies by 2022.
Debating the merits of a short or long marketing strategy in this climate
brand
brands
campaign
marketing
performance
phd
wall street journal
CAMPAIGN CONNECT: Slashed budgets and the compulsion to keep the lights on may deter lengthy brand-building plans from marketers, despite their importance.
Facebook reportedly gearing up to launch news section
facebook
news
wall street journal
Facebook will pay rights to news outlets for content, report says.
Bad ads disguised as content undermine trust: Dow Jones revenue chief
campaign360
dow jones
media
wall street journal
Ahead of his appearance at Campaign360, Dow Jones' new global chief revenue officer Josh Stinchcomb discusses innovating on custom content, shiny new ad tech tools and navigating changing audience habits.
WSJ Custom Studios renamed as The Trust
brand marketing
content
dow jones
wall street journal
Dow Jones's brand marketing division expands and announces a new creative director.
Wall Street Journal to stop print in Singapore along with Hong Kong
dow jones
print
wall street journal
Newspaper readers have until October 6 to convert subscriptions to online digital packages.
The case for location-based credibility
content
reputation management
transparency
wall street journal
Where your content is seen is just as important as what it says.
Photos: WSJ celebrates 40 years in Asia
wall street journal
The publication hosted events in Hong Kong, Singapore and Tokyo to mark four decades in the region.
Fixing the model to empower truth tellers at WSJ
media
wall street journal
MEDIA360 SUMMIT - Dow Jones’ Katie Vanneck-Smith is determined to lead the way in transforming the media landscape into a membership world, starting with the Wall Street Journal.
WSJ experiments with virtual reality, open-sources mobile code
wall street journal
HONG KONG - While virtual reality has its challenges and limitations, The Wall Street Journal’s global head of visuals, Jessica Yu, believes that “getting in early and experimenting” is key to the medium’s success in the future.