Premium

China Sports Lottery hires 4A agency for the first time

Scope of work includes integrated planning and strategising on branding, ...

Premium

Innovation Spikes 2018 shortlist announced

Premium

Five decades of celebrating the industry, and holding it ...

Premium

Michael Roth talks to IPG board about potential CEO ...

Premium
China Sports Lottery hires 4A agency for the first time
Premium
15 hours ago

China Sports Lottery hires 4A agency for the first time

Scope of work includes integrated planning and strategising on branding, communications and media.

Premium
Innovation Spikes 2018 shortlist announced
Premium
16 hours ago

Innovation Spikes 2018 shortlist announced

Top teams now prepare themselves for next week's live presentation.

Premium
Five decades of celebrating the industry, and holding it to account
Premium
18 hours ago

Five decades of celebrating the industry, and ...

Highs, lows and everything in between: Campaign continues to be adland’s faithful companion and record-keeper.

Premium
Michael Roth talks to IPG board about potential CEO successors
Premium
16 hours ago

Michael Roth talks to IPG board about potential CEO ...

Roth has run the holding company since 2005.

Premium
The Atifa Silk Interview with...Atifa Silk
Premium
18 hours ago

The Atifa Silk Interview with...Atifa Silk

To celebrate Campaign’s 50th birthday, Asia brand director Atifa Silk agreed to turn the interviewing tables onto herself, reflecting on the highs and lows of almost two decades of Campaign's development.

Premium
Agency of the Year 2018 judges share their advice
Premium
16 hours ago

Agency of the Year 2018 judges share their advice

What does an AOY judge look for in an entry? Our 2018 judges share their insights and what they hope to see from their region for this year’s awards

Premium
40 Under 40: Deadline extended (one last time)
Premium
17 hours ago

40 Under 40: Deadline extended (one last time)

You now have until Thursday this week to nominate the best young talent in your organisation. Here are some testimonials about why you should.

Premium
Meet the 2018 Women to Watch: Felicia Li-Gaillard of Integral Ad Science
Premium
18 hours ago

Meet the 2018 Women to Watch: Felicia Li-Gaillard ...

Learn about Felicia Li-Gaillard and the 39 other standouts in this year's list of remarkable women in APAC media and marketing.

Premium
Meet the 2018 Women to Watch: Felicia Li-Gaillard of Integral Ad Science
Premium
18 hours ago

Meet the 2018 Women to Watch: Felicia Li-Gaillard ...

Learn about Felicia Li-Gaillard and the 39 other standouts in this year's list of remarkable women in APAC media and marketing.

Premium
Photos: MMA Smarties Awards 2018, China edition
Premium
16 hours ago

Photos: MMA Smarties Awards 2018, China edition

Uniqlo China continues its winning streak at the Smarties Awards, the key annual event of the Mobile Marketing Association held this year on 13 Sept in Shanghai's Xintiandi.

Premium
What mass consolidation of data players means for adland
Premium
16 hours ago

What mass consolidation of data players means for ...

Have the numerous acquisitions this summer made marketers think twice about in-housing media buying capabilities?

Premium
2018 is the year of the GIF: Spikes Media president Amrita Randhawa
Premium
1 day ago

2018 is the year of the GIF: Spikes Media president ...

The CEO of Mindshare Asia Pacific discusses the media discipline's unique place in the industry and her favourite recent game-changing campaigns ahead of judging at the year's Spikes Asia.

Premium
The power of audience data for ad dollars
Premium
1 day ago

The power of audience data for ad dollars

Three ways publishers can win.

Premium
It’s official: China’s luxury market is exploding
Premium
1 day ago

It’s official: China’s luxury market is exploding

China’s luxury Consumer Price Index (CPI) jumped 4.1% jump over the last year.

Premium
Omnicom Media Group appoints APAC data-analytics director
Premium
1 day ago

Omnicom Media Group appoints APAC data-analytics ...

Company creates new position reporting to regional chief product officer Guy Hearn.

FEATURED

Premium
No 'innovation for innovation's sake': Spikes jury chief
Premium
4 days ago

No 'innovation for innovation's sake': Spikes jury chief

The President of the Innovation jury at Spikes Asia 2018, Tuomas Peltoniemi, discusses Asian creativity and what he'd like to see more—and less—of in his category entries.

Premium
When cultures collide without enough preparation
Premium
4 days ago

When cultures collide without enough preparation

As a follow-up to reactions around our interview with Delmus Credle, who left BBDO China because of what he claimed was an intolerant atmosphere, we invited three industry guests to our office to debate how well workplaces really handle diversity in Asia.

Premium
Behind Japan's reluctance to take holidays
Premium
4 days ago

Behind Japan's reluctance to take holidays

Until companies work to remove the cultural stigma attached to taking time off, the average Japanese worker will continue to struggle to fully recharge.

Premium
The top 100 brands in 14 APAC markets
Premium
4 days ago

The top 100 brands in 14 APAC markets

We've completed our weeks-long rollout of exclusive brand rankings in 14 APAC markets, each with additional analysis including demographic infographics and insights from in-market experts.

The Work

Premium
See the latest Asia-Pacific YouTube Ads Leaderboard
Premium
14 hours ago

See the latest Asia-Pacific YouTube Ads Leaderboard

Work from Vietnam takes six of the 10 spots, including three each for Vinamilk and Samsung.

Premium
My, this music video has a lot of jewellery shots
Premium
4 days ago

My, this music video has a lot of jewellery shots

Chow Sang Sang scores with a music video featuring Cantopop star Jason Chan, produced by agency Sunny Idea.

Premium
Airbnb aims to go mainstream in Japan
Premium
Sep 12, 2018

Airbnb aims to go mainstream in Japan

The brand's first large-scale campaign since the government's 'normalisation' of home-sharing highlights the versatility of holiday listings.

Premium
Audi asks people to reflect on the meaning of freedom
Premium
Sep 11, 2018

Audi asks people to reflect on the meaning of freedom

A new campaign for Japan is nice and all, but we can't help but long for the days when Audi really challenged conventions.

Premium
Suicide prevention gets needed attention in Asia
Premium
Sep 11, 2018

Suicide prevention gets needed attention in Asia

Social-media efforts aim to connect people with crisis services.

Focus

Premium
Xaxis: Delivering Outcome-driven Content
Premium

Xaxis: Delivering Outcome-driven Content

Xaxis is the Outcome Media Company. We combine unique brand-safe media access, unrivalled programmatic expertise, and 360-degree data with proprietary artificial intelligence to help global brands achieve the outcomes they value from their digital media investments. Xaxis offers managed programmatic services in 47 markets globally including 16 in Asia Pacific. As digital marketeers, we face pressing questions every day. We created this spot to hold healthy debates about everything digital marketing, programmatic, and on the horizon.

Premium
Brand Champions, Bold Partnerships
Premium

Brand Champions, Bold Partnerships

From marketing, sponsorships and brand partnerships to digital activation and hospitality services, the opportunities for brands investing in sports are infinite. Discover from the case studies below how some of the industry’s biggest brands have successfully harnessed the values and passion points in sport to engage with fans and build brand loyalty.

Premium
The Next Billion
Premium

The Next Billion

The next billion users who come to the net will do so via mobile phone. How do you plan to make an impression? Follow this space for insight into the future of mobile advertising.

Premium
Big Brands, Brave Content
Premium

Big Brands, Brave Content

The promise of a feature-length documentary. The imaginative spirit of an animated short. The gusto of a celebrity commercial spot. This space follows the work of a diverse, versatile and always-on content solutions provider. Check out the case studies and opinion pieces below on branding in the new age.

Find Your Dream Job

Asia-Pacific YouTube Ads Leaderboard

Premium
See the latest Asia-Pacific YouTube Ads Leaderboard
Premium
14 hours ago

See the latest Asia-Pacific YouTube Ads Leaderboard

Work from Vietnam takes six of the 10 spots, including three each for Vinamilk and Samsung.

Premium
Asia-Pacific YouTube Ads Leaderboard: July 2017
Premium
Aug 16, 2018

Asia-Pacific YouTube Ads Leaderboard: July 2017

Laughs and adventures abound in this month's leaderboard, featuring Biti's Hunter (Vietnam), Samsung (Vietnam and India), Toyota (Taiwan), Gunny Mobi (Vietnam), XFlag (Japan) and more.

Premium
Asia-Pacific YouTube Ads Leaderboard: June 2018
Premium
Jul 17, 2018

Asia-Pacific YouTube Ads Leaderboard: June 2018

Ramadan and World Cup spots featured prominently in June's most-watched YouTube ads list.

Premium
Asia-Pacific YouTube Ads Leaderboard: May 2018
Premium
Jun 21, 2018

Asia-Pacific YouTube Ads Leaderboard: May 2018

Two of the top three ads in May's YouTube leaderboard, by Ramayana Department Store and Teman Murni, celebrate Ramadan.

Videos

Events

Premium
Brands in Motion Breakfast Briefing
Premium
Sep 21, 2018
Metta

Brands in Motion Breakfast Briefing

Join WE Communications and Campaign Asia-Pacific for a morning of intrigue, while we dissect the role of brands in an accelerated environment and find out how brands in Greater China can find their momentum.

Premium
Spikes Asia Festival of Creativity
Premium
Sep 26, 2018
Suntec Convention Centre

Spikes Asia Festival of Creativity

Spikes Asia, the Festival dedicated to creativity in the Asia Pacific region is taking place at Suntec Singapore from 26 – 28 September 2018.

Premium
China Innovation Summit 2018
Premium
Nov 1, 2018
Guangzhou

China Innovation Summit 2018

Made in China 2.0 : New Era, New Vision

Premium
Agency of the Year 2018
Premium
Dec 4, 2018
South Asia, Greater China, Australia/New Zealand, Japan/Korea and Southeast Asia

Agency of the Year 2018

The 2018 Agency of the Year Awards marks the 25-year anniversary of celebrating achievements in the world’s most exciting and fastest-growing media, marketing and advertising markets.

Galleries

PARTNER CONTENT