Cheuk Chiang departs OMG
OMG has promoted Tony Harradine, OMG’s chief investment officer for Asia-Pacific, ...
Premium
Premium
Media
23 hours ago
Cheuk Chiang departs OMG
OMG has promoted Tony Harradine, OMG’s chief investment officer for Asia-Pacific, to CEO.
Premium
Premium
PR
22 hours ago
MSL brand expands to Malaysia and Indonesia
Leo Burnett / Arc PR in Malaysia and Leo PR in Indonesia take the MSL name.
Premium
Premium
Advertising
1 day ago
WFA issues data transparency manifesto supported by ...
Organisation calls on brands worldwide to go beyond the legal steps required by GDPR, and to fundamentally recalibrate their approach to data.
Premium
Premium
Advertising
1 day ago
See the new Asia-Pacific YouTube Ads Leaderboard
Thai mobile operator AIS lands three videos in the top 10, but a PlayStation game takes the top spot.
Premium
Premium
Advertising
1 day ago
Publicis Groupe reports growth, despite poor APAC ...
APAC revenue fell 16.4%, with Australia hard hit, but China returned to modest growth.
Premium
Premium
News
22 hours ago
Meet China Digital A-List's class of 2018: Disruptors
This year's Disruptors 颠覆者 are shaking things up in the market.
Premium
Premium
Advertising
1 day ago
Starhub chooses creative agency
Decision ends a 12-year relationship with DDB.
Premium
Premium
Advertising
1 day ago
Briefs: Bloomberg, Grey Group, Dentsu Sports, much more
Follow people moves and account news in our frequently updated weekly digest.
Premium
Premium
Advertising
23 hours ago
Anonymous Fishbowl app aims to unite agency leaders ...
The new "Company Bowls" feature invites users to join verified agency bowls for their places of employment, while maintaining their anonymity if they choose.
Premium
Premium
Advertising
23 hours ago
Anonymous Fishbowl app aims to unite agency leaders ...
The new "Company Bowls" feature invites users to join verified agency bowls for their places of employment, while maintaining their anonymity if they choose.
Premium
Premium
Advertising
1 day ago
Read and Scott: Break-up of WPP makes no sense
Memo to WPP’s 130,000-plus staff says that "in a world where clients need faster, more agile, integrated solutions, we need to get closer together, not further apart."
Premium
Premium
Data
1 day ago
Mobile app fraud up 30% to $700 million a year: ...
As both sides gain sophistication, fraud has become a high stakes race.
Premium
Premium
Advertising
1 day ago
Chinese spend +2.5 hours a day on mobile, surpassing TV
TOP OF THE CHARTS: Contrary to popular belief, mobile screen time is only overtaking TV viewing time in China starting this year. But, mobile video time is growing by about 25% per year.
Premium
Premium
News
1 day ago
Aston Bridgman leaves co-president role at Finsbury ...
The agency is expected to make a new appointment soon.
Premium
Premium
Digital
1 day ago
Snapchat launches shoppable AR Lenses
Adidas and Candy Crush developer King are among the first users.
Premium
Premium
Advertising
2 days ago
New taxi screens make ad-watching all but mandatory
OPINION: Moove Media risks creating resentment by making it harder for "captive" Singapore taxi passengers to opt out of advertising.
FEATURED
Premium
Premium
Analysis
4 days ago
Beyond time: How watch brands are adapting to survive
SECTOR STUDY: An industry that prizes tradition is learning that it must innovate to stay alive, but extinction looks near for brands without a clear proposition.
Premium
Premium
Digital
4 days ago
Go social: From engagement to sales
Social commerce is inevitable. Brands should be working on who their consumers are, how to engage with them and where to invest.
Premium
Premium
News
Apr 13, 2018
The state of Japan's new economy
Marc Benioff, John Zimmer and Shinjiro Koizumi were among the speakers at the New Economy Summit 2018 in Tokyo discussing Japan's future. Here are some key takeaways:
Premium
Premium
Advertising
Apr 13, 2018
Zero or hero? Industry polarised on zero-based budgeting
Clients see it as fiscal discipline. Agencies see it as short-sightedness. As zero-based budgeting makes a comeback, we assess its values and shortcomings.
The Work
Premium
Premium
Advertising
1 day ago
Samsung project helps people with autism run a restaurant independently
Work from Italy: 'PizzaAut Application' for Samsung by FCB Milan.
Premium
Premium
News
2 days ago
KFC's new spicy chicken ad makes hot things cool
Ogilvy's new campaign selling Hot & Spicy chicken proves the simplest ads are often the ones we appreciate the most.
Premium
Premium
News
Apr 9, 2018
Dove tries to fix Japan's low 'body esteem'
A variation on the 'Sketches' theme aims to raise spirits among the world's least self-confident schoolgirls.
Premium
Premium
Advertising
Apr 6, 2018
This Snickers 2018 organiser is so bad it came out in March
As a PR tactic in Philippines and Malaysia, the brand and BBDO Guerrero created an anti-organiser meant to depict the confusing nature of life when hungry.
Premium
.png&h=268&w=401&q=100&v=20170226&c=1)
Premium
The Work
Apr 6, 2018
Marriott tries for laughs with HK Sevens campaign
Marriott Hotels kicks off the Hong Kong Sevens with a tongue-in-cheek campaign by Ogilvy featuring Sébastien 'monument to marketing' Chabal.
Focus
Premium
Premium
Big Brands, Brave Content
The promise of a feature-length documentary. The imaginative spirit of an animated short. The gusto of a celebrity commercial spot. This space follows the work of a diverse, versatile and always-on content solutions provider. Check out the case studies and opinion pieces below on branding in the new age.
Premium
Premium
The Next Billion
The next billion users who come to the net will do so via mobile phone. How do you plan to make an impression? Follow this space for insight into the future of mobile advertising.
Premium
Premium
Powered by PubMatic
As brand advertising spend overtakes direct response spend in the programmatic ecosystem, transparency has become one of the most heavily discussed topics in our industry today.
Find Your Dream Job
Top of the Charts: Infographics on APAC marketing and advertising topics
Premium
Premium
Advertising
1 day ago
Chinese spend +2.5 hours a day on mobile, surpassing TV
TOP OF THE CHARTS: Contrary to popular belief, mobile screen time is only overtaking TV viewing time in China starting this year. But, mobile video time is growing by about 25% per year.
Premium
Premium
Advertising
Mar 27, 2018
Brands struggle with China's video-inventory ...
TOP OF THE CHARTS: When it comes to both TV and online advertising in China, it's a seller's market.
Premium
Premium
Advertising
Mar 26, 2018
Adspend forecast for China improves significantly: ...
TOP OF THE CHARTS: Zenith's adspend forecast for China has been revised sharply upward, helping drive the global forecast to greater heights.
Premium
Premium
Advertising
Mar 12, 2018
APAC marketers most likely to embrace AI: Econsultancy
TOP OF THE CHARTS: APAC marketers are most open to AI and creating personalised experiences for consumers, according to a new report.
Videos
Premium
Premium
Premium
Premium
Events
Premium
Premium
Advertising
Apr 23, 2018
Media360Indonesia
Media360Indonesia 2018 brings together industry leaders to address the most pressing issues impacting brands such as the changing face of the media agency, digital swamp, new technology, programmatic opportunities, winning moves of local brands, influencer marketing and what is it that CMOs want in the coming year.
Premium
Premium
Digital
Apr 25, 2018
DigitalWorks
Campaign Asia-Pacific presents DigitalWorks, an interactive one-day workshop for China’s rising stars in the media industry. The training programme is designed to equip the region’s leading talent with best practices and proven techniques in China’s evolving digital marketing landscape.
Premium
Premium
Digital
Apr 25, 2018
Digital360Festival
Developed from Campaign China’s flagship conference Digital360China, the first-ever Digital360Festival aims to be a gathering of key decision-makers from today's leading brands and agencies in China. The festival encompasses DigitalWorks, a learning and networking platform for China's rising stars, and DigialMediaAwards, a celebration of the best digital marketing work, innovation and talent.
Premium
Premium
Digital
Apr 26, 2018
Digital Media Awards
The Digital Media Awards China 2018, organised by Campaign, are setting out to celebrate Greater China's best digital marketing work, innovation and talent, and recognise the region's growing influence on the global digital industry.
Galleries
Premium
Premium
Premium
Premium
PARTNER CONTENT
Premium
Premium
PROMOTED
Mar 19, 2018
Controlling disruption: the billion-dollar brand ...
The start-up spirit is in high demand, but MNCs face different circumstances and need to look elsewhere for inspiration.
Premium
Premium
PROMOTED
Mar 30, 2018
Influencer marketing: Making brands shine
The brand spokesman is still in style, but social presence and content localisation are new hurdles for marketers looking to give a voice to their campaign.
Premium
Premium
PROMOTED
Apr 9, 2018
AdColony receives TAG certification for fighting ...
The mobile video advertising leader meets stringent requirements from leading advertising accountability group.
Premium
Premium
PROMOTED
Apr 4, 2018
Coming back full circle to the human experience design
The value of the human experience design.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Premium
Premium
1 Sorrell quits as WPP chief executive
Premium
Premium
2 JWT names Bangkok CEO
Premium
Premium
Premium
4 What Sorrell wanted for WPP
Premium
Premium
