OMG seeks new China CEO
Succession-planning underway for Doug Pearce, who will become non-executive ...
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Media
2 days ago
OMG seeks new China CEO
Succession-planning underway for Doug Pearce, who will become non-executive chairman as of 15 July.
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Advertising
2 days ago
Forsman & Bodenfors coming to APAC
New Singapore office will be the creative shop’s first outside Sweden.
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News
2 days ago
Go-Jek announces Southeast Asia expansion
As Uber withdraws, the Indonesian ride-sharing giant will move into four new regional markets.
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Advertising
2 days ago
Accenture faces 'conflict of interest' questions
Media consulting firms and media agencies charge that Accenture's launch of a programmatic media planning and buying unit presents a "clear conflict" of interest.
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Advertising
3 days ago
And here's....Marcel: Publicis unveils its AI system
Publicis Groupe has unveiled its much-anticipated AI-powered platform Marcel at its VivaTech event this morning in Paris.
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Digital
2 days ago
Is there value in surveillance? Ask the Chinese
Hands up if you viewed the pervasive social rating in the "Nosedive" episode of Black Mirror and thought, 'That’s not so bad'?
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Marketing
2 days ago
More Chinese travellers seeking love, spiritual ...
TOP OF THE CHARTS: The idea that people from China travel chiefly in search of shopping experiences is a stereotype in need of adjustment, according to a new report from J. Walter Thompson.
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Advertising
2 days ago
Baileys picks VML as global digital agency
Mother previously handled some digital work for Baileys but VML is its first global digital agency-of-record appointment.
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Advertising
2 days ago
Briefs: iProspect, Essence, OMG, much more
Keep up on people moves and account news in our frequently updated digest for this week.
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Advertising
2 days ago
Briefs: iProspect, Essence, OMG, much more
Keep up on people moves and account news in our frequently updated digest for this week.
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Advertising
2 days ago
Zuckerberg wants 'independent' appeals court to ...
Facebook chief executive Mark Zuckerberg wants to put forth a set of content principles to manage the social platform in the wake of the Cambridge Analytica crisis.
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Advertising
2 days ago
Pepsi overtakes Coke as world's most effective ...
Pepsi swapped places with Vodafone which dropped to fourth in the ranking.
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Advertising
2 days ago
Former CP+B creative files suit over anonymous ...
From Campaign US: Ralph Watson sues anonymous Instagram account 'Diet Madison Avenue'; also intends to sue CP+B for wrongdoing.
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Advertising
3 days ago
China's hip-hop ban: lessons for brands
CULTURAL RADAR: Why all hope isn't lost for brands looking to tap Chinese counterculture.
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Digital
4 days ago
Accenture buys Chinese independent HO Communication
Purchase of Shanghai full-service agency with expertise in omni-channel consumer engagement is part of "aggressive" mainland growth plans.
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Influence
4 days ago
The unique face of the fake news debate in Asia
Several Asian governments are experimenting with controls to limit fake news, amid criticism they're merely gagging the press. How can brands and audiences navigate the many factors playing into a story's authenticity?
FEATURED
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Marketing
4 days ago
Vivo: World Cup ROI not a big concern
The Chinese smartphone maker, which kicked off its 2018 Russia World Cup branding blitz last night in Beijing, says it is in the game for the long haul.
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Advertising
4 days ago
Lion and cryin': The year's top 3 award-bait campaigns
Our pal Ad Nut debuts on video to call out some of the worst and best heartstring-tugging work offered up by APAC agencies this year.
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Digital
May 21, 2018
Shooting yourself in the Facebook
In its efforts to recover from the recent scandal, Facebook is being more transparent and proactive, but still refuses to acknowledge a central truth.
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Advertising
May 21, 2018
Many Many More to come from ex-TBWA\Hong Kong creative chief
Former TBWA\ Hong Kong executive creative director has set up her own venture Many Many More.
The Work
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Advertising
3 days ago
A cowboy croons an anti-smoking message, reluctantly
That ain't the Marlboro Man. And like the tobacco industry, he ain't really sorry.
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Advertising
4 days ago
See the latest Asia-Pacific YouTube Ads Leaderboard
A horror-comedy-love story about epayments takes the top spot, while AIS has three spots in the top 10 for the second month in a row.
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Advertising
4 days ago
Chang Beer spotlights Vietmax, Wowy, other Vietnam hip-hop artists
Iris Singapore campaign for Chang Beer includes a 10-minute Vice documentary and a series of live events.
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Advertising
May 21, 2018
Apple rolls out another Animoji karoke video
Apple's Animoji: Taxi Driver rendition premiering at the Seoul Jazz Festival is said to be inspired by the unreleased track "Citizen Kane" by Korean indie band HYUKOH.
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Advertising
May 16, 2018
Jenga in a moving car? Please.
Why create a product demonstration that's obviously complete and utter bullshit?
Focus
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Big Brands, Brave Content
The promise of a feature-length documentary. The imaginative spirit of an animated short. The gusto of a celebrity commercial spot. This space follows the work of a diverse, versatile and always-on content solutions provider. Check out the case studies and opinion pieces below on branding in the new age.
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The Next Billion
The next billion users who come to the net will do so via mobile phone. How do you plan to make an impression? Follow this space for insight into the future of mobile advertising.
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Powered by PubMatic
As brand advertising spend overtakes direct response spend in the programmatic ecosystem, transparency has become one of the most heavily discussed topics in our industry today.
Find Your Dream Job
Top of the Charts: Infographics on APAC marketing and advertising topics
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Digital
3 days ago
Use of mobile-web header bidding rises 1,395% in APAC
TOP OF THE CHARTS: The APAC region now represents roughly a third of global volume, according to the latest figures from PubMatic.
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Marketing
May 18, 2018
Emphasis on experiential a potential 'misstep' for ...
TOP OF THE CHARTS: Heritage and quality are still the core drivers of luxury perception, according to global research by Kadence International.
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PR
May 18, 2018
The 100 most reputable companies in China
TOP OF THE CHARTS: The domestic reputation of Chinese and multi-national brands is almost on par in the market, with Huawei and Intel leading respectively.
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Data
May 15, 2018
Top hotels, apps and search terms among Chinese ...
TOP OF THE CHARTS: Analysis of mobile data shows that Airbnb is not much of a threat when it comes to Chinese outbound tourism.
Videos
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Events
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Marketing
May 31, 2018
Women Leading Change Awards & Conference
A year-long campaign celebrating and nurturing women of achievement working among us in the media and marketing industry; building a community of stakeholders through engaging and empowering content, online and offline; reaching peak awareness in the run up to the 2018 Women Leading Change Awards on the 31st of May.
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Creativity
Jun 6, 2018
Event Marketing Awards
CEI and Campaign are delighted to announce the 2018 Event Marketing Awards are now open for entries. These awards aim to recognise and celebrate companies applying best practice to the creation, planning, production and management of innovative and successful events in Asia-Pacific.
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PR
Jun 13, 2018
CampaignComms
Formally PR360, CampaignComms continues to offer a third-eye look into the future of brand communications by addressing the matters at the core of PR's evolution.
Galleries
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PARTNER CONTENT
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PROMOTED
May 3, 2018
The Facebook data crisis: What does it mean for ...
The goal should be to engage, not to exploit.
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PROMOTED
May 8, 2018
For BNP Paribas, Singapore’s centre court has been ...
As title sponsor of the WTA Finals in Singapore, BNP Paribas has increased brand awareness, championed sustainability and helped connect APAC communities.
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PROMOTED
Mar 19, 2018
Controlling disruption: the billion-dollar brand ...
The start-up spirit is in high demand, but MNCs face different circumstances and need to look elsewhere for inspiration.
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PROMOTED
Mar 30, 2018
Influencer marketing: Making brands shine
The brand spokesman is still in style, but social presence and content localisation are new hurdles for marketers looking to give a voice to their campaign.
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Most Read
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6 2018 PR Awards shortlist announced
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9 How to fix Pakistan's broken ad industry
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