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Is Facebook coping with the ‘steady wave’ of COVID-19 misinformation?

The COVID-19 crisis is galvanising Facebook's anti-fake news measures, and ...

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Singapore telemedicine provider launches COVID-19-themed ...

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Can introverts survive in the PR industry?

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In-app video spend more than doubles in APAC: Pubmatic

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Kate Oh quits as Cheil CCO and ECD

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Is Facebook coping with the ‘steady wave’ of COVID-19 misinformation?
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6 hours ago

Is Facebook coping with the ‘steady wave’ of COVID-19 misinformation?

The COVID-19 crisis is galvanising Facebook's anti-fake news measures, and exposing shortcomings in its system.

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Singapore telemedicine provider launches COVID-19-themed campaign
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6 hours ago

Singapore telemedicine provider launches COVID-19-th...

Tay Guan Hin leads a band of creatives in creating a social-media campaign about how fear can exceed the actual danger.

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Can introverts survive in the PR industry?
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8 hours ago

Can introverts survive in the PR industry?

Yes, one can be quiet while still wanting to be seen and heard.

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In-app video spend more than doubles in APAC: Pubmatic
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7 hours ago

In-app video spend more than doubles in APAC: Pubmatic

Ad spend on in-app video is shooting up, but despite the growth of short-form video apps, long-form viewing on mobile is dominant.

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Kate Oh quits as Cheil CCO and ECD
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7 hours ago

Kate Oh quits as Cheil CCO and ECD

Winner of gold Lions at Cannes for Samsung's Insight Campaign set to launch own shop.

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Mark Wang promoted to Edelman China CEO
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1 day ago

Mark Wang promoted to Edelman China CEO

Plus a new chief growth officer for China.

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Geometry promotes from within for HK and Taiwan leader
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12 hours ago

Geometry promotes from within for HK and Taiwan leader

Harry Bailey, formerly MD in Taiwan, takes reins of both markets as CEO.

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Wain Choi joins Toronto creative shop Zulu Alpha Kilo
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12 hours ago

Wain Choi joins Toronto creative shop Zulu Alpha Kilo

Former Cheil creative head returns to his native land to join an independent with global ambitions.

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A year after abandoning 'deathtrap', WPP KL campus plan remains in limbo
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1 day ago

A year after abandoning 'deathtrap', WPP KL campus ...

Agency network says it continues to look for a suitable location for a new KL campus, with agencies remaining in disparate offices for now.

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Western Union launches fundraising campaign for coronavirus
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16 hours ago

Western Union launches fundraising campaign for ...

Digital ads remind people to support the human behind the mask.

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How Chinese school kids made this app mascot cry
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1 day ago

How Chinese school kids made this app mascot cry

Alibaba-owned collaboration app DingDing won praise for a meme-filled video response after stuck-at-home students used one-star ratings to express their frustration at having to use the app for their studies.

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Agency staff get 2 hours max for uninterrupted work
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1 day ago

Agency staff get 2 hours max for uninterrupted work

Interruptions and overbooking are rife in the agency world, but remote working is shown to improve productivity.

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Corporate reputation no longer just about financial performance
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1 day ago

Corporate reputation no longer just about financial ...

A new report by Weber Shandwick reveals the changing facets of reputation that lead to increased scrutiny for companies.

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Unilever kicks off strategic review of personal-care brands
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1 day ago

Unilever kicks off strategic review of personal-care...

Process takes place as Unilever considers selling off tea business.

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COVID-19 consumer impacts: By the numbers
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2 days ago

COVID-19 consumer impacts: By the numbers

A compilation of stats charting changes in media consumption and consumer intent in China.

People to watch

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40 under 40 2019: Asia-Pacific's top rising talent
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Nov 28, 2019

40 under 40 2019: Asia-Pacific's top rising talent

From data scientists to brand builders, creative minds to entrepreneurs, here is our marketing and communications standout class of young professionals for 2019.

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Presenting the 2019 Women to Watch
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Sep 23, 2019

Presenting the 2019 Women to Watch

Get to know these 40 women who are shaping the industry from Australia to India with drive, energy and ideas that are inspiring more women to take the lead.

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Full Asia-Pacific marketer Power List revealed
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Dec 11, 2018

Full Asia-Pacific marketer Power List revealed

Presenting the complete first list of Asia-Pacific’s 50 most influential brand marketers, as chosen by the editorial team at Campaign Asia-Pacific.

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40 Under 40: 2018's class of young leaders in APAC marketing and communications
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Oct 23, 2018

40 Under 40: 2018's class of young leaders in APAC ...

The factor that unites all 40 is that they are regularly going beyond their job descriptions, treating these as a starting point from which they can make broader change happen.

The Work

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Would you like a roasted tarantula with that Tiger?
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2 days ago

Would you like a roasted tarantula with that Tiger?

Or how about some teriyaki mealworms?

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Stars (literally) align for college sweethearts who love astronomy
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Feb 14, 2020

Stars (literally) align for college sweethearts who love astronomy

Just in time for V-Day, a sweet new campaign by Science Centre Singapore.

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Manila traffic app finds most efficient way for lovers to reunite
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Feb 14, 2020

Manila traffic app finds most efficient way for lovers to reunite

Sakay.ph and MullenLowe Philippines created a feature that finds the halfway point between you and your significant other.

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Burger King encourages Ronald McDonald love on Valentine's Day
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Feb 13, 2020

Burger King encourages Ronald McDonald love on Valentine's Day

Watch the film conceptualised by Famous Innovations here

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You won't believe these animations are from DBS
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Feb 13, 2020

You won't believe these animations are from DBS

With TSLA and a group of artists from Final Frontier, the bank succeeds in setting a strikingly different tone for a students-only service called Cheat Sheet.

Focus

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Lifetime Value Creator, LOTTE
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Powered by PubMatic
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Powered by PubMatic

As brand advertising spend overtakes direct response spend in the programmatic ecosystem, transparency has become one of the most heavily discussed topics in our industry today.

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Xaxis: Delivering Outcome-driven Content
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Xaxis: Delivering Outcome-driven Content

Xaxis is the Outcome Media Company. We combine unique brand-safe media access, unrivalled programmatic expertise, and 360-degree data with proprietary artificial intelligence to help global brands achieve the outcomes they value from their digital media investments. Xaxis offers managed programmatic services in 47 markets globally including 16 in Asia Pacific. As digital marketeers, we face pressing questions every day. We created this spot to hold healthy debates about everything digital marketing, programmatic, and on the horizon.

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Brand Champions, Bold Partnerships
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Brand Champions, Bold Partnerships

From marketing, sponsorships and brand partnerships to digital activation and hospitality services, the opportunities for brands investing in sports are infinite. Discover from the case studies below how some of the industry’s biggest brands have successfully harnessed the values and passion points in sport to engage with fans and build brand loyalty.

Sounding board: APAC experts speak on marketing and comms issues

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What Parasite's Oscar win means for Korean culture
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Feb 12, 2020

What Parasite's Oscar win means for Korean culture

SOUNDING BOARD: We ask the industry how the success of 'Parasite' will affect brand appetite for Korean content.

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'Phygital' blend becomes key to India's ecommerce race
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Feb 3, 2020

'Phygital' blend becomes key to India's ecommerce race

What's behind the race to blend online ecommerce with offline kirana stores in India, and who will win?

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Advice for brands during the coronavirus crisis
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Feb 3, 2020

Advice for brands during the coronavirus crisis

SOUNDING BOARD: Amid region-wide panic and business shutdowns, PR heads weigh in on how brands should communicate their messages effectively.

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How agencies are adapting to Hong Kong uncertainty
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Nov 28, 2019

How agencies are adapting to Hong Kong uncertainty

SOUNDING BOARD: Amid the recent cancellation of projects and events in Hong Kong, we ask agency heads about the repercussions for them, and whether clients are wary about the situation.

Events

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Campaign360 2020
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May 27, 2020
Raffles Singapore

Campaign360 2020

Campaign360 is Asia-Pacific's high-level event for media and marketing professionals, bringing you the best in the business for a day of unparalleled content and networking.

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Event Marketing Awards 2020
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May 19, 2020
Hong Kong

Event Marketing Awards 2020

Campaign is delighted to open entries for the 4th Event Marketing Awards!

PARTNER CONTENT

NEWS PROVIDED
BY PR NEWSWIRE