Apple bans Instagram surveillance app
Instagram phased out a feature within its app that allowed users to track other ...
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Advertising
7 hours ago
Apple bans Instagram surveillance app
Instagram phased out a feature within its app that allowed users to track other people's activity, leading to copycat services.
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8 hours ago
Imagination names APAC technology lead
The experience agency has appointed former Accenture and Google executive Justin Baird as head of technology in Asia Pacific. See this and the rest of the week's people moves and business wins.
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News
9 hours ago
Microsoft pilots global retail solution in Singapore
We test out the service and report back with notes.
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Advertising
8 hours ago
Meet Mr Humfreez, a deceptively high-tech ram
The wooden figure, created by ANZ and TBWA, reacts to temperature and humidity. But why does he exist?
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PROMOTED
Nov 7, 2019
What’s the programmatic outlook for Asia? Let us ...
Campaign and Rubicon Project invite programmatic executives to share their thoughts on programmatic trends
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Advertising
7 hours ago
Best spaces to work: MediaMonks Shanghai
With emphasis on creativity and technology, the workspace is an open environment but equipped with gadgets galore.
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Advertising
10 hours ago
Women to Watch 2019: Lani Jamieson
Meet Lani Jamieson of Cadreon Singapore and 39 other Women to Watch in APAC marketing and communications.
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Digital
7 hours ago
Salesforce launches CMS
Salesforce has launched its own content management system (CMS) just months after investing US$300 million in Automattic, the company behind the world's most popular CMS, WordPress.
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Top of the Charts
1 day ago
Brand screw-ups in China mostly a result of ...
TOP OF THE CHARTS: A new report details why brand crises in China happen in the first place, and which industries are more prone to getting in trouble.
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Advertising
13 hours ago
WPP wins global Beiersdorf skin and healthcare business
Wunderman Thompson, Thjnk and the WPP Health Practice will deliver global strategy, digital, creative and analytics.
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Advertising
13 hours ago
4 solutions for struggling agencies and holding ...
"Surely this isn't rocket science."
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19 hours ago
Singles Day sales top US$38 billion in GMV
After 24 hours, Alibaba's tally for Singles Day sales shows GMV (gross merchandise value) of RMB 268.44 billion (US$38.38 billion), exceeding the company's prediction for the day.
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Advertising
13 hours ago
Why not pay creatives more than the ECD?
Why do we penalise those who are brilliant at being creative but not interested in the next step?
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Advertising
1 day ago
Accenture opens Fjord in Tokyo
The Tokyo branch of the design and innovation agency will become the 33rd Fjord studio worldwide.
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Advertising
2 days ago
Publicis Groupe scoops global Nivea ad account
WPP wins owner Beiersdorf's Eucerin and Hansaplast brands.
Campaign Asia-Pacific original videos
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Marketing
Oct 16, 2019
Arsenal hits the pitch with brands in Asia
EXCLUSIVE: Arsenal FC managing director Vinai Venkatesham speaks to Campaign Asia about engaging with Asia's massive fan base and the brands that also want to play ball.
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Advertising
Oct 10, 2019
How brands are experimenting with TikTok
The creative director of TikTok’s in-house planning and creative unit reveals how some of the best brands are testing the platform.
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Advertising
Oct 3, 2019
The first thing industry pros would eliminate from ...
Time sheets, link tests, briefs... who needs them? Heck, we could even do without 'showing up', says one industry leader.
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Advertising
Oct 2, 2019
What is digital placemaking?
Digital placemaking is a relatively new advertising medium for brands. Vandal's Emile Rademeyer explains how brands are using it, and how it forms part of the shift from advertising to experiences.
The Work
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Advertising
7 hours ago
All you need is some good-looking people to advertise sunglasses
The first TV spot in Australia from sunglasses brand Quay features a whole bunch of good-looking people and...not a lot else.
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Advertising
1 day ago
Lazada encourages shoppers to add community donations to their Singles Day carts
Initiative with McCann Worldgroup and Community Chest will continue through all the season's shopping festivals.
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Advertising
1 day ago
Christmas magic, delivered by disco ball
THE WORK: 'Spread the merry' for Australia Post by The Monkeys.
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Advertising
Nov 7, 2019
Your hairdresser-slash-therapist will see you now
Women get not only a new look but also a new outlook on their failing relationships when they visit Pantene's 'Breakup salon' in a campaign by Grey Group Hong Kong.
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Digital
Nov 6, 2019
Lazada wants singles to have a love affair...with a discount mop
The Secret Little Agency has created its first regional work for Lazada in time for the 11.11 shopping season.
Focus
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Powered by PubMatic
As brand advertising spend overtakes direct response spend in the programmatic ecosystem, transparency has become one of the most heavily discussed topics in our industry today.
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Xaxis: Delivering Outcome-driven Content
Xaxis is the Outcome Media Company. We combine unique brand-safe media access, unrivalled programmatic expertise, and 360-degree data with proprietary artificial intelligence to help global brands achieve the outcomes they value from their digital media investments. Xaxis offers managed programmatic services in 47 markets globally including 16 in Asia Pacific. As digital marketeers, we face pressing questions every day. We created this spot to hold healthy debates about everything digital marketing, programmatic, and on the horizon.
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Brand Champions, Bold Partnerships
From marketing, sponsorships and brand partnerships to digital activation and hospitality services, the opportunities for brands investing in sports are infinite. Discover from the case studies below how some of the industry’s biggest brands have successfully harnessed the values and passion points in sport to engage with fans and build brand loyalty.
People to watch
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Advertising
Sep 23, 2019
Presenting the 2019 Women to Watch
Get to know these 40 women who are shaping the industry from Australia to India with drive, energy and ideas that are inspiring more women to take the lead.
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Front and Centre
Dec 11, 2018
Full Asia-Pacific marketer Power List revealed
Presenting the complete first list of Asia-Pacific’s 50 most influential brand marketers, as chosen by the editorial team at Campaign Asia-Pacific.
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Front and Centre
Oct 23, 2018
40 Under 40: 2018's class of young leaders in APAC ...
The factor that unites all 40 is that they are regularly going beyond their job descriptions, treating these as a starting point from which they can make broader change happen.
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Advertising
Aug 16, 2018
Presenting the 2018 Women to Watch
Meet 40 women whose achievements, we hope, will inspire, delight and astound you—and quite possibly make you realise you're not working hard enough.
Events
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Advertising
Nov 27, 2019
Japan/Korea Agency of the Year 2019
Now in it's 26th year, Campaign’s Agency of the Year Awards recognise the people, the work and the businesses achieving outstanding success in the world’s most exciting and fastest-growing media, marketing and advertising markets.
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Advertising
Dec 12, 2019
Southeast Asia Agency of the Year 2019
Now in it's 26th year, Campaign’s Agency of the Year Awards recognise the people, the work and the businesses achieving outstanding success in the world’s most exciting and fastest-growing media, marketing and advertising markets.
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Advertising
Dec 10, 2019
Greater China Agency of the Year 2019
Now in it's 26th year, Campaign’s Agency of the Year Awards recognise the people, the work and the businesses achieving outstanding success in the world’s most exciting and fastest-growing media, marketing and advertising markets.
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Advertising
Dec 12, 2019
Australia/New Zealand Agency of the Year Awards 2019
Now in it's 26th year, Campaign’s Agency of the Year Awards recognise the people, the work and the businesses achieving outstanding success in the world’s most exciting and fastest-growing media, marketing and advertising markets.
PARTNER CONTENT
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PROMOTED
1 day ago
What it takes to create award-winning branded content
Five team members from SCMP’s Morning Studio tell us about creativity, big data and multimedia storytelling.
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PROMOTED
Nov 7, 2019
What’s the programmatic outlook for Asia? Let us ...
Campaign and Rubicon Project invite programmatic executives to share their thoughts on programmatic trends
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PROMOTED
Nov 5, 2019
How UNIQLO leverages UGC in a global campaign
UNIQLO partners TikTok in a global UGC campaign to find the next influencer.
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PROMOTED
Oct 30, 2019
Resulticks: good quality data is no. 1 challenge ...
For Mani Gopalaratnam, Resulticks’ CTO customer success, real-time marketing is not only about providing the right content, but also context.
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Most Read
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6 Presenting the 2019 Women to Watch
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