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How comms professionals can break out of the 'PR sandbox'

Industry professionals are seeing a mismatch between what PR does and what people ...

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OMG seeks new China CEO

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Forsman & Bodenfors coming to APAC

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Go-Jek announces Southeast Asia expansion

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Accenture faces 'conflict of interest' questions

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How comms professionals can break out of the 'PR sandbox'
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1 hour ago

How comms professionals can break out of the 'PR sandbox'

Industry professionals are seeing a mismatch between what PR does and what people think of it. Does the communications world need a new business model — or simply to re-market itself?

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OMG seeks new China CEO
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2 days ago

OMG seeks new China CEO

Succession-planning underway for Doug Pearce, who will become non-executive chairman as of 15 July.

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Forsman & Bodenfors coming to APAC
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3 days ago

Forsman & Bodenfors coming to APAC

New Singapore office will be the creative shop’s first outside Sweden.

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Go-Jek announces Southeast Asia expansion
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2 days ago

Go-Jek announces Southeast Asia expansion

As Uber withdraws, the Indonesian ride-sharing giant will move into four new regional markets.

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Accenture faces 'conflict of interest' questions
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3 days ago

Accenture faces 'conflict of interest' questions

Media consulting firms and media agencies charge that Accenture's launch of a programmatic media planning and buying unit presents a "clear conflict" of interest.

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And here's....Marcel: Publicis unveils its AI system
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3 days ago

And here's....Marcel: Publicis unveils its AI system

Publicis Groupe has unveiled its much-anticipated AI-powered platform Marcel at its VivaTech event this morning in Paris.

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Is there value in surveillance? Ask the Chinese
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2 days ago

Is there value in surveillance? Ask the Chinese

Hands up if you viewed the pervasive social rating in the "Nosedive" episode of Black Mirror and thought, 'That’s not so bad'?

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More Chinese travellers seeking love, spiritual experiences
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2 days ago

More Chinese travellers seeking love, spiritual ...

TOP OF THE CHARTS: The idea that people from China travel chiefly in search of shopping experiences is a stereotype in need of adjustment, according to a new report from J. Walter Thompson.

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Baileys picks VML as global digital agency
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2 days ago

Baileys picks VML as global digital agency

Mother previously handled some digital work for Baileys but VML is its first global digital agency-of-record appointment.

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Baileys picks VML as global digital agency
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2 days ago

Baileys picks VML as global digital agency

Mother previously handled some digital work for Baileys but VML is its first global digital agency-of-record appointment.

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Briefs: iProspect, Essence, OMG, much more
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2 days ago

Briefs: iProspect, Essence, OMG, much more

Keep up on people moves and account news in our frequently updated digest for this week.

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Zuckerberg wants 'independent' appeals court to arbitrate Facebook content disputes
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3 days ago

Zuckerberg wants 'independent' appeals court to ...

Facebook chief executive Mark Zuckerberg wants to put forth a set of content principles to manage the social platform in the wake of the Cambridge Analytica crisis.

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Pepsi overtakes Coke as world's most effective brand in Effie Index
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2 days ago

Pepsi overtakes Coke as world's most effective ...

Pepsi swapped places with Vodafone which dropped to fourth in the ranking. 

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Former CP+B creative files suit over anonymous harassment accusations
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3 days ago

Former CP+B creative files suit over anonymous ...

From Campaign US: Ralph Watson sues anonymous Instagram account 'Diet Madison Avenue'; also intends to sue CP+B for wrongdoing.

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China's hip-hop ban: lessons for brands
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4 days ago

China's hip-hop ban: lessons for brands

CULTURAL RADAR: Why all hope isn't lost for brands looking to tap Chinese counterculture.

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Accenture buys Chinese independent HO Communication
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4 days ago

Accenture buys Chinese independent HO Communication

Purchase of Shanghai full-service agency with expertise in omni-channel consumer engagement is part of "aggressive" mainland growth plans.

FEATURED

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Vivo: World Cup ROI not a big concern
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4 days ago

Vivo: World Cup ROI not a big concern

The Chinese smartphone maker, which kicked off its 2018 Russia World Cup branding blitz last night in Beijing, says it is in the game for the long haul.

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Lion and cryin': The year's top 3 award-bait campaigns
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4 days ago

Lion and cryin': The year's top 3 award-bait campaigns

Our pal Ad Nut debuts on video to call out some of the worst and best heartstring-tugging work offered up by APAC agencies this year.

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Shooting yourself in the Facebook
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May 21, 2018

Shooting yourself in the Facebook

In its efforts to recover from the recent scandal, Facebook is being more transparent and proactive, but still refuses to acknowledge a central truth.

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Many Many More to come from ex-TBWA\Hong Kong creative chief
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May 21, 2018

Many Many More to come from ex-TBWA\Hong Kong creative chief

Former TBWA\ Hong Kong executive creative director has set up her own venture Many Many More.

The Work

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A cowboy croons an anti-smoking message, reluctantly
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3 days ago

A cowboy croons an anti-smoking message, reluctantly

That ain't the Marlboro Man. And like the tobacco industry, he ain't really sorry.

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See the latest Asia-Pacific YouTube Ads Leaderboard
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4 days ago

See the latest Asia-Pacific YouTube Ads Leaderboard

A horror-comedy-love story about epayments takes the top spot, while AIS has three spots in the top 10 for the second month in a row.

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Chang Beer spotlights Vietmax, Wowy, other Vietnam hip-hop artists
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May 23, 2018

Chang Beer spotlights Vietmax, Wowy, other Vietnam hip-hop artists

Iris Singapore campaign for Chang Beer includes a 10-minute Vice documentary and a series of live events.

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Apple rolls out another Animoji karoke video
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May 21, 2018

Apple rolls out another Animoji karoke video

Apple's Animoji: Taxi Driver rendition premiering at the Seoul Jazz Festival is said to be inspired by the unreleased track "Citizen Kane" by Korean indie band HYUKOH.

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Jenga in a moving car? Please.
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May 16, 2018

Jenga in a moving car? Please.

Why create a product demonstration that's obviously complete and utter bullshit?

Focus

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Big Brands, Brave Content
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Big Brands, Brave Content

The promise of a feature-length documentary. The imaginative spirit of an animated short. The gusto of a celebrity commercial spot. This space follows the work of a diverse, versatile and always-on content solutions provider. Check out the case studies and opinion pieces below on branding in the new age.

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The Next Billion
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The Next Billion

The next billion users who come to the net will do so via mobile phone. How do you plan to make an impression? Follow this space for insight into the future of mobile advertising.

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Powered by PubMatic
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Powered by PubMatic

As brand advertising spend overtakes direct response spend in the programmatic ecosystem, transparency has become one of the most heavily discussed topics in our industry today.

Find Your Dream Job

Top of the Charts: Infographics on APAC marketing and advertising topics

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Use of mobile-web header bidding rises 1,395% in APAC
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3 days ago

Use of mobile-web header bidding rises 1,395% in APAC

TOP OF THE CHARTS: The APAC region now represents roughly a third of global volume, according to the latest figures from PubMatic.

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Emphasis on experiential a potential 'misstep' for luxury brands
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May 18, 2018

Emphasis on experiential a potential 'misstep' for ...

TOP OF THE CHARTS: Heritage and quality are still the core drivers of luxury perception, according to global research by Kadence International.

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The 100 most reputable companies in China
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May 18, 2018

The 100 most reputable companies in China

TOP OF THE CHARTS: The domestic reputation of Chinese and multi-national brands is almost on par in the market, with Huawei and Intel leading respectively.

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Top hotels, apps and search terms among Chinese tourists
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May 15, 2018

Top hotels, apps and search terms among Chinese ...

TOP OF THE CHARTS: Analysis of mobile data shows that Airbnb is not much of a threat when it comes to Chinese outbound tourism.

Videos

Events

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Women Leading Change Awards & Conference
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May 31, 2018
Google Singapore

Women Leading Change Awards & Conference

A year-long campaign celebrating and nurturing women of achievement working among us in the media and marketing industry; building a community of stakeholders through engaging and empowering content, online and offline; reaching peak awareness in the run up to the 2018 Women Leading Change Awards on the 31st of May.

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Event Marketing Awards
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Jun 6, 2018
Hong Kong

Event Marketing Awards

CEI and Campaign are delighted to announce the 2018 Event Marketing Awards are now open for entries. These awards aim to recognise and celebrate companies applying best practice to the creation, planning, production and management of innovative and successful events in Asia-Pacific.

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CampaignComms
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Jun 13, 2018
J.W Marriott

CampaignComms

Formally PR360, CampaignComms continues to offer a third-eye look into the future of brand communications by addressing the matters at the core of PR's evolution.

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