Observations, takeaways and video coverage of today's conference in Singapore discussing the business of media.
Appointment of 'champion of creativity' signals ambition for growth and expansion of resources in China, agency says.
Two rounds of judging result in list of 157 finalists.
The bank presents a human side with a video about endings and new beginnings.
The Chinese internet giant doubles down on the Southeast Asia online retailer while also making a CEO change.
Geometry Global worked with Singapore's Little Village Pre School to collect Legos and turn them into educational kits for children in Myanmar.
Move sees local Columbus outfit rebrand as Merkle.
Ads from Indonesia, Malaysia, Japan, China, Vietnam, Korea, Singapore and India make the latest top 10 list.
10 days remain for early-bird entries, and the final deadline is 11 April. Review the categories and meet the jury.
Grey Group, Saatchi & Saatchi, DDB and more, in our weekly collection of people moves and account news.
The company showcased a VR-based tool for evaluating point-of-sale effectiveness yesterday in Singapore.
Wieden+Kennedy's first campaign for the brand treads a different path from typical shampoo advertising.
Saying you understand local culture means going way beyond the social media buzz of the day, advises Fiona McNae of culture and semiotics insight firm Space Doctors.
Company maintains that influential novelist received the wrong product, not a fake.
A new tool will help app publishers monetize across the Google in-app ecosystem.
As well as targeting, most advertisers and agencies believe the ability to use dynamic creative makes digital audio an increasingly attractive medium.
Dentsu, Havas, IPG, Omnicom, Publicis and WPP have teamed up with Google for Common Ground's new "Little x Little" campaign.
The company has made changes to its board ahead of unveiling its new strategy.
The multinational paints manufacturer sought a media mix that could ensure brand recall among consumer and corporate decision-makers.
Omnichannel is old hat, digital transformation is crucial, and it's really important to keep focused on experience, according to speakers at this year's event in Singapore.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins