News
Interpublic Group names Channing Martin global chief diversity, social impact officer
Martin will lead strategy on all diversity-related matters and expand the company’s equity and inclusion practices.
Dept acquires Dogstudio, the shop behind Tomorrowland’s virtual festival
In an exclusive interview, Dogstudio explains why it selected Dept over other suitors, and the agency group provides insight into its acquisition strategy.
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TikTok wants to ‘democratise’ the creator space with its latest ad product
Advertisers can crowdsource ‘authentic’ content that won’t feel like an ad.
Wunderman Thompson hires Josh Loebner as global head of inclusive design
The agency is doubling down on inclusive design as clients look to create more accessible solutions for consumers.
Dentsu turns to Australia to find its new UK & Ireland chief executive
Angela Tangas will start in September 2022.
UK's advertising watchdog censures Alibaba over programmatic ad sexualising young girl
ASA censures Chinese platform for Ad served programmatically via open marketplace.
Teads launches not-for-profit programme for advertisers
Teads will award NGOs and not-for-profit organisations with free media to advertise their own campaigns as part of a donation programme with advertisers.
Cheil invests in Korean metaverse company EVR Studio
Cheil's largest investment in Korea, EVR develops metaverse content with proprietary tech, including virtual spaces and digital versions of humans, including top Korean celebrity Kim Soo-Hyun.
First Barbie doll with hearing aids aims to boost diversity, inclusion
The company partnered with Dr. Jen Richardson, a hearing-loss advocate and educational audiologist, to make sure its portrayal of real people was accurate.
Move and win roundup: Week of May 16, 2022
BBDO, The Works, The Core Agency, MediaCom, Wunderman Thompson, LoopMe, Jack Morton, Weber Shandwick, Carat, and more to come in our weekly round-up of people moves and account wins.
BBDO's ups and downs stabilises in 2021
AGENCY REPORT CARD: After a tough year of office closures, BBDO overturned its struggles and finished 2021 with double-digit growth while making compelling pieces of work in many markets.
S4 Capital to merge TheoremOne with MediaMonks
It is S4 Capital’s first deal since it had to reschedule its annual results twice because of “embarrassing and unacceptable” auditing delays.
M&C Saatchi directors reject Vin Murria’s latest bid as ‘derisory’
Murria claimed she has written support from around 20% of agency shareholders.
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Samsung taps Charli XCX for metaverse concert on Roblox
Fans complete challenges for the chance to be part of the performance.
Inside Pinterest’s Mental Health Awareness campaign
The campaign comes amid heightened scrutiny of the mental health effects of social media.
Digital-savvy AKQA faces identity crisis
AGENCY REPORT CARD: AKQA maintains high scores in terms of CX, experience design, vision, client co-innovation for four years. Yet, it stays mum on its integration with Grey.
Shawn Lim and Nikita Mishra join Campaign Asia-Pacific
Both experienced journalists, Lim starts today as technology & media editor in Singapore, while Mishra will join as associate editor in Hong Kong next month.
Firms pursue ESG policies to look good more than do good: survey
A desire to look good, rather than do good, is the primary reason businesses pursue sustainable and socially responsible policies, new research suggests.
Moving campaign talks of Alzheimer's as an illness, not just ageing
Campaign by NCA, for Alzheimer's Society, built on insight that 42% of people put off diagnosis because they believe symptoms are just a sign of ageing.
Adland reacts after Google rolls out further ad controls for users globally
YouTube users can now limit ads relating to pregnancy, parenting, dating and weight loss, in addition to gambling and alcohol.
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