News
Behind the scenes of the D&G fiasco
Hear from the model in the videos that led to the cancellation of D&G's 'The Great Show', and the experiential agency behind the doomed Shanghai production.
Microsoft's Ian Thomas joins Publicis Spine as data chief
Publicis Groupe officially launched its data and technology division at the end of 2017.
Global new-business revenue increases by 7.5%: R3
Publicis Groupe and WPP led the charge in 2018.
Dentsu and Amobee team up to tap Japan's 'silent majority'
The companies will work together to provide deeper insight into consumer behaviour online.
Don't miss out on Campaign's crucial March issue
Upcoming print magazine will feature annual Agency Report Cards and family tree chart while diving into how media agencies really provide value, KOL marketing challenges and more.
PHD Singapore's former strategy director returns as MD
Priya Alexander was global strategy director at PHD for three years before leaving a year ago to join Mindshare.
DAN restructures regional media agencies, cuts jobs
Dentsu Aegis Network media agencies will no longer have APAC CEOs, instead forming three holding company-level working groups.
See the 2018 full-year New Business League rankings
See which agencies eked out wins and which ones slipped at the last minute, in R3's year-end ranking of APAC creative and media networks.
Move and win roundup: Week of January 21, 2019
This week's collection of people moves and account news includes MercerBell, GeneLife, SPH, 72andSunny, Havas, MSL, Adara, Spinifex, List Sotheby's International Realty, Visual Latina, and ISB Singapore.
Peppa Pig promo video racks up 1.3 billion views in China
The Chinese internet has oinked in approval for a Peppa Pig ad that is half a movie trailer and half a sponsor promo for China Mobile.
Airbnb and Toei join hands to promote old Tokyo
The Tokyo government is working with the US company to highlight the faded charm that still exists in the world's biggest city.
China execs want CEOs to be more outspoken
CEOs and founders in China do not speak out enough, according to communications and marketing executives in a new survey from Weber Shandwick.
Ogilvy appoints capability leads
Move sees four execs taking on additional roles guiding advertising, customer experience and commerce, partnerships, and PR and influence.
Wunderman Thompson announces new APAC CEO hire
Leadership change sees John Gutteridge take a new role and Caspar Schlickum depart.
MediaCom and Publicis Groupe top Recma new-business rankings
Performance mainly down to Mars and Adidas wins for MediaCom and $2 billion GSK account for Publicis.
YDM Thailand acquires FCB Bangkok
The 35 staff at FCB Bangkok will begin working in collaboration with YDM Thailand, effective immediately.
Pantene uses a big-hair baby to celebrate individualism
The shampoo brand has jumped on the popularity—and surprising controversy—of Japanese Instagram star Baby Chanco.
Dentsu to launch digital OOH company with Docomo
The new $46 million venture, called Live Board, will allow clients to buy out-of-home placements in Japan based on impressions while enabling interaction between billboards and smartphones.
Here's the latest Asia-Pacific YouTube Ads Leaderboard
Jolibee, Apple, Samsung, Sino Group, Vivo, Lotte, Shopee, Resorts World Sentosa and more feature in this month's list of the top ad video in each of 12 APAC markets.
Isobar Taiwan absorbs CRM data agency AAA
Move aimed at bolstering Isobar's end-to-end data consulting offering.
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