Changes announced by Daryl Lee.
The event will take place in London between 12 and 21 May.
Technology policy and media-monitoring organizations warn that Trump’s return to Meta platforms will lead to a surge of misinformation and discrimination against marginalized communities.
Wait’ll You See This, is Snap’s third major brand campaign.
Publicis Groupe and Havas post year-on-year growth.
Following the recent hoax against sportswear brand Adidas, communication experts explain how to avoid being hit by a similar fake press release campaign.
New solutions are needed for advertising, just like climate change.
UK ad expenditure is forecast to hit £36.1bn in 2023.
Denton-Clark replaces Chris Kay, who joined in November 2021.
Jeriad Zoghby tasked with unifying IPG’s commerce expertise and identifying opportunities for growth.
Mars Wrigley confirms mascots aren’t going anywhere.
Google is being accused of abusing its “monopoly power” to disadvantage publishers and advertisers who use competing adtech products. Campaign speaks to APAC adtech leaders about the implications for the industry.
The six-minute film was created in partnership with MAL.
The audio streaming platform said this week it would put just under 600 people, or 6% of its workforce, out of work as its advertising and content lead leaves the company.
Gamers pack out award shows, esports competitions and convention floors — spaces many brands have yet to explore.
The Media.Monks leaders outline their strategy to appease ‘anxious’ advertisers in a deteriorating economic environment that analysts say is ripe for innovation.
The U.S. Justice Department calls for Google to be forced to divest DoubleClick and AdX.
While marketing and ad spend is the first to be slashed in the wake of economic uncertainty, experts are optimistic about a milder brunt for Asia, however, firms need to future-proof themselves to withstand the downturn.
Updates from VMLY&R, Mediabrands, Vogue, PubMatic, Teads and more in our weekly collection of people moves and account news.
Retail media is the fastest-growing and most dynamic ad marketplace worldwide, behind search and social. It is considered the third wave of digital advertising. We look at some top retail media networks on offer in Southeast Asia.
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