News

5 hours ago

Agency Report Cards 2023: We grade 31 APAC networks

Campaign Asia-Pacific presents its 21st annual evaluation of APAC agency networks based on their 2023 business performance, innovation, creative output, awards, action on DEI and sustainability, and leadership.

6 hours ago

Hotwire launches global AI innovation team, AI tool

VP Sven Winnefeld will oversee the innovation team and the agency’s first proprietary AI tool, GAIO.tech.

6 hours ago

LinkedIn appoints Whalar Group as creator marketing partner

The creator agency will pair brands with talent for LinkedIn campaigns and familiarize creators with the platform.

6 hours ago

Sue Unerman to depart EssenceMediacom X after 34 years at Group M network

Unerman is currently chief transformation officer at EssenceMediacom X.

1 day ago

Ogilvy's Krishnan Menon joins RGA as SEA managing director

Menon has stepped into the newly created position at RGA. He will continue to be based in Singapore and assume the role with immediate effect.

1 day ago

OpenAI strikes deal with Reddit to scrub content for ChatGPT

The language learning model will learn how to stay up-to-date with relevant topics by accessing Reddit’s Data API as part of the partnership.

1 day ago

Melissa Selcher departs LinkedIn after eight years

Selcher was chief marketing and communications officer at the platform.

1 day ago

The Financial Times appoints lead creative agency for key 2024 campaign

The Brooklyn Brothers previously created hero campaigns for the FT.

2 days ago

MasterChef Australia’s ‘greener’ gas claims spark ACCC investigation

"Hundreds of thousands of MasterChef fans are being deceived into thinking that the gas used in the program is good for the planet," asserts Comms Declare as they file a formal complaint with the consumer watchdog.

2 days ago

Move and win roundup: Week of May 20, 2024

Creatives for Climate, Honda, VML, Bastion, Mother, RGA, Mutinex, DDB Mudra, UM, and more, in our weekly collection of people moves and account news.

3 days ago

‘Creators are the new Hollywood,’ declares YouTube CEO at Brandcast

Neal Mohan discussed how creators are driving growth in YouTube viewing on connected TV as part of the platform’s creator-heavy pitch during upfronts week.

3 days ago

Whisper unveils new phase of #KeepGirlsInSchool to tackle early menstruation awareness

The latest poignant film seeks to normalise periods as healthy changes, empowering young girls to reshape their narratives around puberty.

3 days ago

IAS launches 'Election Lab' to help marketers navigate a political year ahead

With major political events, marketers must be wary of a rise in news-related misinformation and risky content to protect brand reputation.

3 days ago

Google is fully embracing its AI era

Tech giant’s AI model Gemini will soon allow users to interact with it across Gmail and mobile apps, including a live voice chat feature and several multimodal advancements.

3 days ago

Fondation Émergence creates an 'anti-gay agenda' to fight for LGBTQ+ rights

The “LGBTPHOBIC Agenda” campaign by Havas Montréal documents attacks against the LGBTQ+ community.

3 days ago

'Make things simple and you will cut through': Zaid Al-Qassab to M&C Saatchi staff

Al-Qassab takes over the reins from temporary chief Zillah Byng-Thorne on 1 June.

4 days ago

Edelman and Zeno Group parent names Greater China leader

Former BCW China chief executive will helm Edelman and Zeno Group in China.

May 17, 2024

Alibaba, Tencent beat forecasts with strong results

Both Chinese tech giants continue to record robust growth. Meanwhile, Tencent's market capitalisation is already more than double that of Alibaba’s.

May 17, 2024

WPP is ‘significantly stronger company’ than when Sorrell left, chairman says

Company has lost crown as most valuable agency group since 2018.

May 17, 2024

Group M broadens remit of Wavemaker global chief Toby Jenner

Jenner will remain as Wavemaker global chief executive.