TOP OF THE CHARTS: Consumers in China care more about how brands behave than the global average, and also feel more disappointed, according to research from Jack Morton.
The leadership appointments are for the Americas, APAC and EMEA regions.
Holding company Next Fifteen merged Bite and Text100 in Asia and Europe in 2014.
Realigning its hotel groups under one master brand is the first big step in creating an experience-first hospitality brand for the future, says Eric de Neef.
Vice creative agency opens three offices in the region and announces key hires.
The real estate developer is working with Dentsu to overcome Japan's perception of rugby players as brainless musclemen.
Three-year deal is the first for the Riot Games title.
Magna, IPG Media Lab and true[X] teamed up on the research.
Restructure will create five divisions within the group.
Unilever, PHD Hong Kong and Mirriad are touting an in-video ad insertion campaign on the MyTV Super service. We asked for details on how it works.
The head of Google Brand Studio in APAC is president of the Digital, Digital Craft and Mobile juries at Spikes Asia 2018—and she already has a list of things she's hoping not to see.
Facebook, Snap, Twitter and YouTube join 11 alcohol producers in a promise to improve targeting and opt-out mechanisms.
Company will focus on growing in Asia to serve global clients in the region and to work with Asian brands both domestically and in North America and Europe.
The pairing marks the end of the KBS name.
Work from Vietnam takes six of the 10 spots, including three each for Vinamilk and Samsung.
Scope of work includes integrated planning and strategising on branding, communications and media.
Top teams now prepare themselves for next week's live presentation.
Uniqlo China continues its winning streak at the Smarties Awards, the key annual event of the Mobile Marketing Association held this year on 13 Sept in Shanghai's Xintiandi.
Roth has run the holding company since 2005.
You now have until Thursday this week to nominate the best young talent in your organisation. Here are some testimonials about why you should.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins