News
Annalect hires Accenture Song’s Lauren Walker as chief client solutions officer
Omnicom’s data and analytics division has devised a client support strategy after nearly doubling in size in the past year.
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Campaign announces 2024 event calendar
From awards to conferences, roundtables, and workshops, we have a variety of events that will help you grow, connect, and shine in the industry. Explore our event calendar for 2024 and register now
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OMD retains media duties for DFI Retail Group in APAC
Hong Kong-based retail conglomerate Dairy Farm first awarded its media account to OMD in 2019.
40 Under 40 2023: Brian Tang, Tango Digital
Tang created the very first social listening and brand safety platform in the region, growing a new PRTech firm from Hong Kong to Singapore during the Covid pandemic.
Ad spend wasted on invalid traffic to soar 33% in 2024
With marketers' tightening their purse strings as continued economic turbulence forces budget cuts, research has revealed more of their precious ad dollars are expected to be wasted on invalid traffic next year than ever before.
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Google has been quietly running brands' search ads through problematic websites, report claims
A fresh report from Adalytics alleges that the search giant has been serving major brands’ advertising on inappropriate and sanctioned websites via its Search Partner network.
X-rated Musk burns bridges with concerned advertisers: ‘Go F yourself’
Ad chief Linda Yaccarino attempts to clean up after public tirade.
Havas acquires majority stake in Singapore-based Klareco communications
The agency will become H/Advisors Klareco upon closing, and will be the launchpad for the long-term APAC expansion of Havas' strategic communications advisory arm, H/Advisors.
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Creative Minds: Anh Nguyen is in an open relationship with his ideas
A Ukraine-born Vietnamese creative now based in Singapore, Anh Nguyen wants you to know that while the war in Gaza is top of mind, the war in Ukraine is still ongoing.
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Study: Over 50% of Singaporean Gen Zs source holiday shopping ideas on socials and online
TOP OF THE CHARTS: According to a new survey by YouGov, three in 10 Singaporeans also say they do not engage in any holiday shopping.
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Spikes Asia 2024: In conversation with Aditya Kanthy, CEO and managing director, DDB Mudra Group
In the second of our two-part conversations, Spikes Asia chats to Aditya Kanthy, CEO and managing director of DDB Mudra. As jury president of the Creative Effectiveness and Creative Strategy Spikes, he shares what it takes to impress him, and how to set up for success at Spikes Asia 2024.
Women to Watch 2023: Melanie Spencer, Thompson Spencer
When she’s not leading the growth mission for New Zealand’s largest independent, locally-owned agency network, Spencer can be found either on a surfboard or a set of skis.
Grey assembles global leadership team for Coca-Cola account
The five-person team will span disciplines from creative to CX and tap into global talent for parent WPP’s largest client.
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Spotify Wrapped 2023 celebrates real moments with real music
Spotify’s annual year-end recap campaign expands on personalised listening habits and drops easter eggs around the world.
DDB Worldwide hires Chaka Sobhani as international CCO
Chaka Sobhani's remit is all of DDB's offices around the world.
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Accenture Song adds Thai digital agency Rabbit’s Tale to its family
The acquisition is Accenture Song's third creative agency addition in Southeast Asia in the past three years.
Accenture Song and TBWA stand out in Japan/Korea AOY Awards
TBWA Hakuhodo is crowned top creative agency in Japan, while Ogilvy takes the same title in Korea. But Accenture Song nets the most Golds overall.
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M&C Saatchi retreats from Singapore, Asia CEO steps down
In a series of changes in line with the UK overhaul, M&C Saatchi has downsized its advertising capabilities in Singapore, while Asia chief Richard Morewood will exit by the end of the year.
VML’s chiefs on new super-agency, redefining creativity and making cost savings
Jon Cook and Mel Edwards say criticism over the loss of legacy agency brand names like J Walter Thompson and Young & Rubicam disrespects the work put into evolving them.
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