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Omnicom Media Group and PHD launch VW-dedicated global data unit

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Digital

Sep 14, 2018

Ben Bold

Omnicom Media Group and PHD launch VW-dedicated ...

The teams will be based in four regional hubs: in London, New York, Singapore and Miami.

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Unilever's Keith Weed named WFA Global Marketer of the Year

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Marketing

Feb 13, 2018

Ben Bold

Unilever's Keith Weed named WFA Global Marketer of ...

Weed, who becomes the first marketer to take the newly created prize, was voted for by 36% of the 6,000-strong public vote across the marketing industry.

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McDonald's to restructure global business in bid to reconnect

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Marketing

May 6, 2015

Ben Bold

McDonald's to restructure global business in bid to ...

Steve Easterbrook, McDonald's newly-appointed chief executive officer, has said he wants to restructure and overhaul the business and will not "shy away from the urgent need to reset" the group.

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Malaysia Airlines to undergo 'complete overhaul' after state 'privatisation'

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Marketing

Aug 8, 2014

Ben Bold

Malaysia Airlines to undergo 'complete overhaul' ...

MALAYSIA - Tragedy-struck Malaysia Airlines faces a business restructure that could have the carrier renamed, with Malaysia state-run investment firm Khazanah Nasional announcing it wants to buy the shares and delist the firm from the stock market.

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Valentine's Day: The 10 most-shared romantic ads ever

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Advertising

Feb 14, 2014

Ben Bold

Valentine's Day: The 10 most-shared romantic ads ever

Valentine's Day is upon us, so to get you feeling loved-up, here are the 10 most-shared romantic ads ever, ranked by total number of shares, courtesy of social video specialist Unruly.

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Oxfam launches long term global 'Grow' campaign

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The Work

Jun 2, 2011

Ben Bold

Oxfam launches long term global 'Grow' campaign

GLOBAL - Oxfam is launching what it claims is its biggest-ever global campaign - backed by Hollywood star Scarlett Johansson and archbishop Desmond Tutu - which paints a positive picture of a future where there is enough food in the world to feed everyone.