The Knowledge
Cannes Lions: Which are the big winners since 2018?
As the 2023 Cannes Lions International Festival of Creativity approaches, Campaign looks at which agencies have performed strongly in the past five years.
Global agency groups Q1 2023 report card: Organic growth for most but pace slows
Organic revenues were up on the previous year at four of the 'big six' agency groups in early 2023.
M&A Watch: Resilience, capability and growth are keywords in March
Activity picks up from quiet February, with 55 deals in marketing services.
2023 APAC agency rankings: Publicis Groupe, GroupM take early creative & media leads
Saatchi & Saatchi and Leo Burnett have landed the biggest client wins to lead the creative new business table while Mindshare and Wavemaker have racked up the most wins to lead media agencies in the earliest months of the year.
Asia-Pacific new-biz spotlight: Billings jump by a fifth with key moves in China
Billings in the region went up 19% from a year earlier.
Global indie agency rankings: W&K is most active shop at start of 2023
W&K had 14 wins and almost $300m in estimated billings in January-February – the highest of any creative or media agency.
From crisis to recovery: The shifting priorities in government advertising spend
Covid-19 put government advertising centre stage globally, but now, as countries face different challenges, Campaign explores how communication has changed.
Global agency rankings: Three media shops exceed $1 billion in billings
Top-placed OMD registered 37 wins in January-February media table.
Hospitality vs. cost-of-living-crisis: Adapting in uncertain times
With rising prices, labour shortages and changing consumer behaviour, Campaign's Q2 Global Forecast examines how the cost-of-living crisis is impacting the hospitality sector.
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2022 new-biz review: Which agencies gained the most new clients?
Globally, the top media agency picked up more than 250 pieces of business, while for the top creative shop it was close to 500.
M&A Watch: Busy start to 2023 with renewed activity from ad networks
Following holding groups’ return to M&A in 2022, WPP, Havas and Publicis all made deals in January.
2022 new-biz review: Which creative agencies came out on top?
Campaign looks at the top ad agencies ranked by gross new-business billing in 2022.
M&A in 2022: activity at three-year high as ad groups returned to buying fold
WPP and Havas were top buyers last year.
Global agency groups 2022 report card: ‘Another record year'
Staff bonuses at WPP and Publicis Groupe announced, but Interpublic agencies impacted by tech giant problems.
2022 new-biz review: Which media agencies came out on top?
Campaign looks at the top agencies ranked by gross new-business billings in 2022.
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2022 new-biz review: Post-Covid creative momentum continued as Ferrero and Orange changed hands
Meanwhile, AB InBev and Mondelez dominated media new business.
Asia-Pacific new-biz spotlight: Omnicom bounces back in December
Despite an overall drop in the region’s new business, Omnicom generated $100 million more in billings compared with previous month.
2022 APAC agency rankings: Zenith and Ogilvy finish atop new business leagues
Campaign AI data suggests 2022 was a slower year for new business in APAC, with total win revenue dropping 21%.
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Global new-biz round-up: PlayStation pitch bolsters December billings to $5bn
Publicis Groupe contributed to two-thirds of December billings.
Global agency rankings: Publicis takes top three spots in media league
Sister shop Leo Burnett ends year in second place in creative table.
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