Analysis

15 hours ago

Asia-Pacific Power List 2024: Ricky Afrianto, Mayora Indah Tbk

A volleyball aficionado with a knack for adaptability, Afrianto is a passionate marketer who brings agility and responsiveness to evolving consumer needs.

16 hours ago

Top 10 beauty brands in Southeast Asia

Indonesia’s Wardah surges past global giants like Vaseline, Dove, and Nivea to become Southeast Asia’s top beauty brand in 2024. Dive into the insights from Campaign’s exclusive research with Milieu Insight.

1 day ago

40 Under 40 2024: The trailblazers redefining marketing in APAC

Campaign Asia-Pacific's prestigious 40 Under 40 winners are driving innovation and pushing boundaries across the region's marketing landscape. Prepare to be inspired.

1 day ago

40 Under 40 2024: Alexander Nikpour, Publicis Groupe

Nikpour’s dramatic transformation of Publicis’ luxury design arm is a testament to his democratic and inclusive method of putting employees first.

1 day ago

40 Under 40 2024: Eddie Morton, Sandpiper

Leveraging his journalism and communications expertise, Morton has propelled Sandpiper’s health to new heights, earning three promotions in three years.

1 day ago

40 Under 40 2024: Alexandra Cerruti, Design Bridge and Partners

Cerruti’s unique method of encouraging ‘rebellion’ and conviction among her staff has led to the execution of excellent work backed up by a strong business case.

1 day ago

40 Under 40 2024: Swyn Evans, Zeno

Evans has demonstrated dynamic leadership as managing director at Zeno Singapore, driving client wins, revenue growth, and championing team welfare and women’s advancement in just eight months.

1 day ago

40 Under 40 2024: Ryota Haraguchi, TBWA Hakuhodo

A mega-successful McDonald’s recruitment campaign may have launched Haraguchi to the stratosphere, but his everyday work and leadership philosophy remains firmly planted to the ground.

1 day ago

40 Under 40 2024: Jacob Lin, Leap Strategy

A 29-year-old CEO, Lin is redefining digital marketing in China, blending purpose with profit to transform brand engagement with talent and consumers alike.

1 day ago

40 Under 40 2024: Hai Anh Vu, Publicis Media

Vu’s rapid and assured changes upon joining Publicis resulted in positive transformation across business and talent in just two years.

1 day ago

40 Under 40 2024: Hajar Yusof, Naga DDB Tribal

Hajar’s initiatives reflect her commitment to innovation, diversity, and leaving a lasting legacy in the industry.

1 day ago

40 Under 40 2024: Angela Sy, The 25s

Can radical generosity be a winning business strategy? In China's cutthroat branding world, Angela Sy, CEO of The 25s, is proving it can.

1 day ago

40 Under 40 2024: Adrian Tso, DDB Group

As a strategy leader, Tso drives long-term, big-picture thinking; inspires his team with passion and energy; and has transformed the working culture of the agency over nine years.

1 day ago

40 Under 40 2024: Natalja Voronova, Goodyear

With only seven months to her name at an MNC, Voronova has already made strides with many of her practical solutions speedily coming to life.

1 day ago

40 Under 40 2024: Thanzyl Thajudeen, Mark and Comm

A seasoned PR expert and founder of Mark and Comm, Thajudeen has transformed his Colombo-based agency into a leading regional player.

1 day ago

40 Under 40 2024: Ryan Cheung, PressLogic

Cheung’s risk-taking and entrepreneurial spirit seeps into all facets of the company he founded—across growth, operations, and innovation.

1 day ago

40 Under 40 2024: Fabian Tan, Junk

Tan has transformed JUNK from an editorial desk into a thriving cultural consultancy, all while driving growth and championing inclusivity with lasting impact.

1 day ago

40 Under 40 2024: Crystalbelle Lau Lay Yee, VoxEureka

Lau’s business acumen and hands-on support for her team have led to her being affectionately labelled as VoxMama within the communications agency she co-founded.

1 day ago

40 Under 40 2024: Moiz Bilwani, Dentsu

As partner and head of Dentsu X in Malaysia, Bilwani has modernised media strategies, driven client satisfaction and championed DEI initiatives.

1 day ago

40 Under 40 2024: Emily Moon, Loupe Agency

While battling a difficult illness, Moon’s hopeful rise up the ranks is one that is often quoted in New Zealand’s small but competitive creative production industry.

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