As title sponsor of the WTA Finals in Singapore, BNP Paribas has increased brand awareness, championed sustainability and helped connect APAC communities.
The KLCC provides more room for business growth and a new partnership initiative to upgrade events.
The goal should be to engage, not to exploit.
CMOs and leaders from Google, Alibaba, Oracle and agencies share their takes on whether it's high tech or high concepts that rule, when they drop by the OMD Backstage Pass studio during Campaign360
The mobile video advertising leader meets stringent requirements from leading advertising accountability group.
The value of the human experience design.
US$3.9 million project scheduled for Q4 2018, upgrading Hong Kong's iconic venue to a communication hub.
The start-up spirit is in high demand, but MNCs face different circumstances and need to look elsewhere for inspiration.
With digital evolution still the hot topic of boardroom conversation, we explore the best ways to train up and prepare your teams in 2018.
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