Surekha Ragavan
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How plant-based brands are localising in Asia
Amid the boom of plant-based meat substitutes and drinks in the region, local brands are finding distinctive ways to adapt to the diverse palates and needs of regional consumers.
Chinese beverage company under fire for implying ...
The brand has been fined twice before for ‘obstructing social public order or violating good social customs’.
AAMS announces new leadership and members
The association names a new president, and will debut a Pitch Best Practice guide to shift mindsets on pitching.
How should marketers approach the Qatar World Cup?
With rising global inflation and economic uncertainty, Campaign explores the opportunities and challenges facing brands as one of the busiest times of the year collides with a major sporting event.
Women to Watch 2022: Celebrating outstanding talent ...
Presenting the 40 inspiring and innovative women representing a diverse range of markets and industries, who are the Women to Watch class of 2022.
Patagonia gives away company: Is this real brand ...
The apparel-maker made news this week for giving away its US$3 billion company towards climate-change efforts. We ask comms pros if this should set an example for other corporations.
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