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Ogilvy and Leo stand out with major wins at APAC Effies 2025

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India led the awards sweep, clinching 33 out of 81, while four of Ogilvy's offices across Mumbai, Vietnam, Singapore, and Sydney took home Golds.

40 Under 40 2025: The next generation of marketing leaders

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Forty innovators, 14 markets, shared ambition. Meet the new wave of marketing leaders in the region.

APAC on a 15% growth trajectory in digital ads: Bain

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Digital will account for 80-85% of global ad spend by 2029, India leads the charge for APAC growth.

Dentsu posts revenue dip in H1 2025 as international business struggles continue

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Despite solid growth in Japan, Dentsu’s international restructuring failed to bear fruit, leading to a 0.2% H1 organic decline, a lowered full-year forecast, and an 8% global workforce cut.

Women to Watch 2025: Amelia Cheng, We Communications

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From forensic science to frontline storytelling, Amelia Cheng has never been one to follow the script… and that’s exactly what sets her apart in the comms landscape.

Women to Watch 2025: Nicky Wang, We. Red Bridge

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With a bold vision and people-first leadership, Wang has transformed We Red Bridge into one of China’s top communications agencies by driving brand growth, championing inclusion.

Women to Watch 2025: Alan Ma, Ruderfinn

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Ma has transformed Ruder Finn’s digital arm into a leading force in China—driving multi-million-dollar growth, delivering award-winning campaigns, and building a diverse, future-ready team.

Women to Watch 2025: Liza Zhang, MSL

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A nationally ranked athlete with a decade-long rise through MSL China, Zhang combines resilience and leadership to drive sustained success and industry influence.

Women to Watch 2025: Bia Fernandez, DDB

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Meant to be a journalist, Bia Fernandez turned her pen to pop culture luckily for adland, creating some of the most powerful campaigns in the Philippines.

Women to Watch 2025: Reiko Kwok, Exinity

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At financial services firm Exinity Group, Kwok is delivering significant business growth through her high-performing global team, while championing change for working mothers internally.

Women to Watch 2025: Catarina Lio, MGM

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Lio is on a mission to reshape how the world sees Macau. In her current position at MGM China, she is transforming the island’s cultural heritage into long-term brand capital.

Women to Watch 2025: Melissa Tee, Publicis Chemistry

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In a crowded market, Tee's innovative mindset of weaving together human insight with clear business acumen is defining how agencies must operate to stay relevant and effective.

Women to Watch 2025: Vicky Jones, 54

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As Asia managing director of 54, Jones is leading marketing for major global tournaments like LIV Golf and the International Series while driving commercial growth and using sport as a platform for meaningful impact.

Women to Watch 2025: Summer Liu, Starcom

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With sharp acumen, a flawless pitch win rate, and a double-digit revenue lift under her belt, Summer Liu makes it all look deceptively easy.

Women to Watch 2025: Melissa Lim, Standard Chartered Bank

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From ANZ’s graduate programme to Standard Chartered’s global marketing helm, Lim exemplifies how inclusive, data-driven leadership can drive both team growth and business success.

Women to Watch 2025: Winnie Pang, Omnicom Media Group

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Pang accelerates digital growth by identifying and eliminating operational risk and driving efficiencies for clients fueled by performance, people, purpose and platforms.

Women to Watch 2025: Ninh Tran Nguyen An, Mondelez Kinhdo

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From launching Cannes-winning campaigns to empowering local entrepreneurs through AI, Ninh is proof that marketing done right can shape communities and culture.

Women to Watch 2025: Peggy Hon, Landor

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Since her early days as a screenwriter, Hon has scripted her own success story by transforming the Landor Hong Kong office into a forward-thinking regional creative hub that thrives on innovation and purpose.

Women to Watch 2025: Sheena Supaya, Publicis Media

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A steady force behind Publicis Media’s international success, Supaya blends commercial acumen with people-first leadership—delivering growth, retaining and winning clients, and nurturing the next generation of talent.