In a short period of time, Sathe has transformed a modest investment into a multi-million-dollar business in the adtech industry, while developing new talent.
True
india
40 Under 40 2025: Shreyas Sathe, Hybrid Adtech
40 under 40
40 under 40 2025
hybrid adtech
india
marcomms
shreyas sathe
40 Under 40 2025: Tara Kapur, Duolingo
40 under 40
40 under 40 2025
duolingo
india
marcomms
tara kapur
Applying her skills as a storyteller, content creator and marketer, Kapur is driving an agenda of growth and accessibility for young professionals across India.
APAC on a 15% growth trajectory in digital ads: Bain
apac
digital advertising
india
Digital will account for 80-85% of global ad spend by 2029, India leads the charge for APAC growth.
Bandhan Mutual Fund evokes 1947 to encourage Indians to plan financial independence
1947
finance
independence day
india
The campaign calls on Indians to take a minute at 19:47 to think about their financial freedom, but it's Grey India's cinematic film bridging eight decades that makes one sit up and take notice.
India's media companies must label paid posts on social handles
advertising
advertorial
asci
companies
council
india
media
of
regulation
self
social
standards
the
The change from India's ad watchdog follows consumer complaints about misleading or undisclosed promotions, on platforms where editorial credibility is high.
Spinny acquires Haymarket’s automotive titles in India
autocar
drive
haymarket media
hormazd
india
sorabjee
spinny
spinnycom
technologies
value
Haymarket Media India to focus on sustainable growth in its non-automotive portfolio.
Dentsu India offices raided amid allegations of $16.5 million embezzlement scheme
india
The Enforcement Directorate seized cash, gold, and documents in an alleged embezzlement case that also involves Suumaya Industries.
Creative Minds: Rohit Malkani is made for the stage
creative minds
india
Malkani might be a maverick of his craft as L&K Saatchi & Saatchi's co-CCO by day, but this multifaceted creative is a theatre aficionado and aspiring TED speaker who found his way from account planning to advertising's coolest shores.
Women to Watch 2024: Chhavi Lekha, IndiGo
advertising
apac
india
leadership
marcomms
media
Communicating on behalf of an airline isn’t easy work, but Lekha goes beyond cruise control to ensure relevance, consistency, and accuracy both internally and externally.
Women to Watch 2024: Lulu Raghavan, Landor
advertising
apac
india
landor
leadership
marcomms
media
With a firm grip on operations, leadership, and client management, Raghavan has risen through the ranks from junior manager to president of Landor APAC—the first female and first person of Indian origin to achieve this.
40 Under 40 2024: Nishant Shekhar, Havas Media Network
advertising
apac
havas media network
india
leadership
marcomms
media
Shekhar stands out for his impact on both data-driven marketing and for mentoring the next generation of talent within his agency.
Havas Worldwide retains Durex creative duties
creative agency
india
pitch
As reported earlier by Campaign India, the pitch had several big-ticket agencies vying for the plum account alongside the incumbent.
Healthcare and offshore betting ads emerge as most violative in ASCI’s Annual Complaints report
advertising
asci
council
healthcare
india
of
standards
With 85% of objectionable ads coming from digital media, the report also found that online safety continues to be a concern.
Why international airlines want a piece of Air India’s chatbot technology
ai
airlines
chatbot
generative ai
india
Leveraging gen AI to develop a chatbot has been an important facet of Air India’s digital transformation. The Silicon Valley-based chief technology officer of the airline talks to Campaign about the process of developing and besting the chatbot.
