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landor

Women to Watch 2025: Peggy Hon, Landor
advertising apac hong kong landor leadership marcomms media peggy hon women to watch women to watch 2025 By Staff Reporters

Since her early days as a screenwriter, Hon has scripted her own success story by transforming the Landor Hong Kong office into a forward-thinking regional creative hub that thrives on innovation and purpose.

Women to Watch 2024: Lulu Raghavan, Landor
advertising apac india landor leadership marcomms media By Staff Reporters

With a firm grip on operations, leadership, and client management, Raghavan has risen through the ranks from junior manager to president of Landor APAC—the first female and first person of Indian origin to achieve this.

Landor: Tap branding as the key to corporate transformation
branding landor By Bernadinus Adi Pramudita

Landor's APAC president Lulu Raghavan says one's brand can make up to a third of the total value of a company.

Landor's global president on shaping brands as business assets
brand landor

Talking to Campaign, Christian Schroeder reflects on his return to Landor, how the brand consultancy agency has transformed, and the strategies that set it apart in a tech-driven world.

Landor & Fitch rebrands, to be known as Landor
landor By Campaign India Team

The brand's new ultramarine identity is inspired by the transformative power of water and pays tribute to origins of the business which was founded on a ferry boat in San Francisco harbour.

Ex-Landor colleagues team up to create new wordplay game
inspiration station landor By Robert Sawatzky

INSPIRATION STATION: Creative strategy trio put their skills to work for a new kind of pitch and campaign to get an original wordplay card game off the ground.

How brands should deal with backlash
advertising agencies agency bbh brand brands campaign creative design fcb india landor marketing media open strategy By Eularie Saldanha

Campaign India investigates what brands and agencies can do to maintain a healthy balance between ethical representation and standing their ground

Lessons from brands: Ikea and HelloFresh among stand-outs during COVID-19
brands landor By Emily Sheen

Branding experts give their view on some stand-out brands in Asia that have handled the crisis well, and what others can learn from their response. Here, Landor looks at who's taking it home.

Brands to watch in the 2020s, according to experts
landor By Staff Reporters

Four branding experts give their view on which brands will be the ones to watch over the next decade.

A sound rebranding for a hearing organisation
landor rebranding By Ad Nut

Australian Hearing becomes Hearing Australia in a change orchestrated by Landor.

WPP AUNZ merges Landor, Designworks in Australia
landor By Matthew Miller

The change does not impact Designworks New Zealand.

Connie S.K. Leung joins Landor as president, Greater China region
landor By Press Release

SHANGHAI - Landor, one of the world’s leading branding and design firms, has announced the appointment of Connie S.K. Leung as president of the agency’s Greater China region.

Getting a grip on China
brands china landor marketing By Tom Child

Multinationals disappointed in their China performance may want to consider the value market and should definitely be playing a long-term strategy.

Innovate for success this Christmas
landor By Tom Child

Retailers will have to embrace change and become more innovative to repel the growing threat from online competitors.

In search of true brand loyalty
landor By Tom Child

The road to winning over customer loyalty is becoming more difficult. Tom Child of Landor draws a better map.

David Mineyama-Smithson and Jeff McFarland join Landor’s Greater China team
landor By Press Release

HONG KONG - Landor Associates, one of the world’s leading strategic branding and design firms, today announced the appointment of two key executives to lead its Greater China operations.

Burger King Singapore suspends Alex Ong incident re-enactment video
landor singapore By Racheal Lee

SINGAPORE - Burger King Singapore has suspended an online video entitled ‘Furious man about to hit elderly lady. Help him control his fire’, after launching it for less than two weeks.

Landor appoints Ogilvy as PR agency in Singapore
landor singapore airlines By Byravee Iyer

SINGAPORE - Brand and creative design consultancy Landor Associates has appointed Ogilvy Public Relations Singapore to carry out its public relations work in Singapore.

Leo Burnett veteran Kara Yang takes up senior strategist role at Landor

greater china landor Leo Burnett By Benjamin Li

GREATER CHINA - Leo Burnett veteran Kara Yang joins global branding consultancy Landor Associates' Hong Kong office as executive director, strategy for Greater China, starting from 23 August.

CASE STUDY: Landor helps Monetise Group and Visa change perception of money with Movida brand
landor visa By Staff Reporters

Monetise Group, an international mobile payment company, enlisted Landor to design the brand identity of a new mobile finance service for India in collaboration with Visa, Movida.