Nearly two decades into her career, Jen Garcia makes strategy feel less like a function and more like a force.
True
publicis media
40 Under 40 2025: Jennifer Garcia, Publicis Media
40 under 40
40 under 40 2025
jennifer garcia
marcomms
philippines
publicis media
Women to Watch 2025: Sheena Supaya, Publicis Media
advertising
apac
leadership
marcomms
media
publicis media
sheena supaya
singapore
women to watch
women to watch 2025
A steady force behind Publicis Media’s international success, Supaya blends commercial acumen with people-first leadership—delivering growth, retaining and winning clients, and nurturing the next generation of talent.
Agency Report Card 2024: Publicis Media
advertising agencies
agency report card
agency report cards
apac
arc2024
evaluation
publicis media
research
Publicis Media came in swinging in 2024—snagging big-name clients, racking up awards and riding a wave of regional growth. But with rivals regrouping and the AI race tightening, the fight for APAC dominance is far from over.
Publicis Media poaches Mickey Zhang as China president
china
jane lin baden
mickey zhang
Publicis
publicis media
EXCLUSIVE: Zhang's appointment to a newly created leadership role is aimed at strengthening the team amid regional growth. She brings extensive brand-side and GroupM experience.
Publicis climbs the highest in APAC media rankings following Kenvue win
apac media rankings
omnicom media group
phd
publicis media
PHD retains the overall lead, as Omnicom Media Group sees an end-of-year boost from Tata Motors' win, and Publicis Media rockets to the sixth spot.
Women to Watch 2024: Marian Esperanza Magturo, Publicis Media
advertising
apac
leadership
marcomms
media
publicis media
singapore
With her artistic nature, Magturo fosters new ideas that push the boundaries of creative problem-solving. Her strategic initiatives and design-thinking approach have driven significant growth for high-profile clients.
The7stars nabs top spot in indie agency league after Oak Furnitureland win
campaign red
indie rankings
publicis media
Plus VCCP Media and Infinity Media enter the league.
Publicis Media wins Nestlé media remit in China
Publicis
publicis media
A dedicated Nestlé China team comprising Publicis' media and creative teams will work on the brand from August onwards.
Agency Report Card 2023: Publicis Media
advertising agencies
agency report card
agency report cards
apac
evaluation
publicis media
research
Starcom shone brightly for Publicis Media agency in 2023, and the Groupe decision to award staff bonuses was well received.
40 Under 40 2023: Tommy Tan, Publicis Media
40 under 40
advertising
apac
leadership
marcomms
media
publicis media
Tan’s career has been grounded in fundamentals but always open to innovation, contributing to business growth and transformation for his whole team.
Mindshare appoints new global chief investment officer from Publicis Media
media
mindshare
Publicis
publicis media
Appointment follows departure of James Parkinson as global chief investment officer.
Publicis Media recruits Veronica Appleton as SVP of DE&I
dei
diversity
Publicis
publicis media
EXCLUSIVE: Appleton looks to mirror or exceed the racial and ethnic diversity of the U.S. population at Publicis Media.
Agency Report Card 2022: Publicis Media
advertising agencies
agency report card
agency report cards
apac
evaluation
publicis media
research
Winning PepsiCo's business from China to Southeast Asia is impressive for Publicis and has allowed it to overtake Mindshare in media agency rankings
Swarovski hands global media duties to Publicis Media
publicis media
Zenith will be responsible for media planning and buying across 33 markets.
40 Under 40 2022: Martin Davie, Publicis Media
40 under 40
advertising
apac
leadership
marcomms
media
Publicis
publicis media
singapore
Davie has proven to be a creative yet pragmatic problem-solver who can unbundle complex issues, lead with capability expertise, and deliver against commercial considerations to ensure sustainable outcomes.
40 Under 40 2022: Abhishek Bhattacharjee, Publicis Media
40 under 40
advertising
apac
leadership
marcomms
media
publicis media
Not one to shirk from a challenge, Bhattacharjee turned around a struggling business and increased morale in the workplace by investing in his people.
Publicis Media makes a leap
advertising agencies
agency report card
agency report cards
apac
evaluation
publicis groupe
publicis media
research
AGENCY REPORT CARD: The media agencies under Publicis Groupe moved up in the new-business rankings in 2021 with some plum pitch wins. Were the company's efforts in other areas enough to improve its overall grade?
Weber Shandwick hires Ridhi Malhotra as global head of analytics and intelligence
analytics
publicis media
Malhotra's background at Publicis Media will help evolve the firm's global analytics and intelligence unit, the IPG firm says.
Agency Report Card 2021: Publicis Media
advertising agencies
agency report card
agency report cards
apac
evaluation
media agencies
Publicis
publicis groupe
publicis media
research
Plucking a number of plum pitches such as L'Oreal China, the media agencies of Publicis Groupe had a terrific business year, and the group made strides in its people policies. Was that enough to justify a higher grade?
Publicis Media brand enters Pakistan after winning $19 million Nestlé account from Wavemaker
publicis media
New CEO Benish Irshad intends to run the media agency network differently—representing a new diverse generation of talent.
Publicis Media retains China, UK and wins Italy in Ferrero review
account win
ferrero
publicis media
Dentsu International is also understood to have expanded its remit in Japan and South Korea.
Is the whole greater than the sum of its parts for Publicis Media?
advertising agencies
agency report card
agency report cards
apac
evaluation
media agencies
publicis media
research
AGENCY REPORT CARD: As Zenith, Starcom and Spark Foundry meld together under the group's 'Power of one' philosophy, we grade them as one entity for the first time.
Publicis Media China CEO Cary Huang exits
people moves
publicis media
Leader had only joined Publicis from GroupM one year ago.
Nestlé China picks Dentsu for US$300 million media account
mindshare
publicis media
Mindshare has now lost the Nestlé account in China, after it was dropped from the client roster in Singapore and Malaysia in 2018.
Publicis Media ANZ chief Tony Barbour departs
people moves
publicis media
The ANZ leader had been promoted from Starcom CEO last summer.
Mandate for Change: How are media agencies taking on diversity and inclusivity?
groupm
havas
ipg mediabrands
omg
publicis media
Top APAC media agencies detail their recent efforts for a more inclusive workplace.
Publicis Media changes Singapore CEO
publicis media
starcom
Ian Loon promoted to Groupe level leader as Gareth Mulryan leaves Singapore for future role within Publicis.
Diageo shortlists three agency groups in global media review
carat
Diageo
omnicom
publicis media
Payment terms have been issue for some participants.
Publicis Media drops Blue 449 brand, except in France
publicis media
spark foundry
Agency becomes part of Spark Foundry in widely expected move.
Danone awards China media to Spark Foundry
china
media
Publicis
publicis media
spark foundry
The win covers planning and buying for the company's Early Life Nutrition and Danone Waters China business units.
Publicis Groupe makes North Asia leadership moves
china
Publicis
publicis groupe
publicis media
A sabbatical for Bertilla Teo, plus a new chief talent officer, global client partner, and Taiwan CEO.
Mandate for Change: the mandate has changed
groupm
havas
ipg mediabrands
omg
publicis media
Two years after APAC media agency chiefs signed a pledge to improve gender equality, most networks are focusing efforts on broader inclusion initiatives.
Publicis Media global chief: “We're being much more called to account”
campaign360
media
Publicis
publicis media
VIDEO: Steve King weighs in on media agency value, in-housing integration and specialisms in this exclusive video from Campaign360 in Singapore.
Publicis Media merges Blue 449 under Spark Foundry
Publicis
publicis groupe
publicis media
spark foundry
Both agency brands will now be headed up by Vivian Zhu in China, Publicis Media confirms, though no further details on Asian operations have been released yet.
Publicis Media promotes ANZ chief to Zenith global brand president
publicis media
Matt James will return to London, as CEO Steve King cites rise of in-housing and economic headwinds as top agenda items.
Publicis Media China puts Zenith, Blue449 under Vivian Zhu as CEO
china
Publicis
publicis media
Current CEO for Zenith China will transition into a consultant role for the agency.
Publicis Media combines APAC and EMEA trading
Publicis
publicis media
Andy Carter will add EMEA to his APAC remit and relocate from Singapore to London.
Publicis Media wins $1.7 billion global GSK media account
publicis media
The group created a bespoke agency unit for the business, according to people with knowledge of the matter.
Boyle expands CEO role as Publicis Media unites EMEA and APAC
Publicis
publicis media
Gerry Boyle will split his time between Singapore and Europe until the end of the year, when he will move back to the UK.
Publicis Media launches global commerce practice
ecommerce
Publicis
publicis media
Unit will include regional commerce leads in the Americas, EMEA and APAC regions, while also overseeing commerce specialists within the individual networks.
Ken Mandel departs Publicis Media
ecommerce
media
Publicis
publicis media
Navaneeta Das will take over the company's ecommerce-focused unit, which Mandel had run since early last year.
Publicis Media shuffles top leaders in China
china
publicis media
New CEOs for Zenith, Starcom, Blue 449 and Spark Foundry in China.
Mediavest | Spark rebrands as Spark Foundry
agency
media
publicis media
rebrand
spark foundry
Publicis Media drops 'Mediavest' name in favour of 'Foundry' to reflect new offerings.
Publicis Media rolls out NextTechNow globally
Publicis
publicis media
Publicis Media has expanded its end-to-end service, NextTechNow, which pairs clients with tech startups to Shanghai, Singapore, Warsaw and Dubai.
Publicis drops 'Optimedia' name in favour of Blue 449
publicis media
The network's remaining Optimedia offices, and Australia's Match Media, will also take the name.
Publicis Media’s NextTECHnow makes Singapore debut
digital
marketing
publicis media
technology
Global initiative launches in its third market with mission to connect startups and brands.
Starcom MediaVest’s Mike Amour to exit Publicis Media
publicis media
starcom
The APAC president's next role is unknown.
Publicis Media: Programmatic buying is walking into its transition
ott
programmatic
publicis media
Programmatic buying in China is poised to break through its plateau and enter an exciting new phase of development, writes Publicis Media's David Chen.
Jeffery Seah steps down after 15 years with SMG
publicis media
starcom
SINGAPORE - After 15 years with the network, Jeffrey Seah, CEO of Southeast Asia for Starcom Mediavest Group, has stepped down to pursue other opportunities in the areas of data, tech and e-commerce.
Grace Liau exits Publicis Groupe amidst Vivaki rebrand
programmatic
publicis groupe
publicis media
technology
SINGAPORE - Grace Liau has stepped down from her role as Vivaki’s general manager for Asia Pacific, with the Vivaki team in the region to be absorbed into Publicis Media’s data, technology and innovation practice.
Publicis Media China names leads for four agency brands
publicis media
starcom
SHANGHAI - Following Publicis Media's April appointments of its Asia-Pacific market heads, Bertilla Teo, newly named Greater China CEO, is the first to name leads for the the group's four agency brands under her purview.
Publicis Media reveals APAC market leadership
publicis media
SINGAPORE – Three-week-old Publicis Media has announced its market leadership appointments in the Asia Pacific region, just over a week after Publicis One unveiled its own leadership roster.