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watsons

Malaysia's top 50 brands 2025
apple campaign 360 2025 campaign360 pureprofile top 50 brands top50brands Uniqlo watsons By Matthew Keegan

See why Watsons topped Malaysia’s favourite brands in 2025, surpassing Uniqlo and Apple through unmatched customer loyalty and a strong nationwide presence.

Advertisers of the month in Malaysia: Watsons, Milo, and Nivea
apac advertiser of the month milo nivea watsons yougov By Staff

The three brands led advertising awareness gains in Malaysia during the month of January, with Watsons’ Chinese New Year campaign achieving the highest visibility.

Watsons and P&G create new skincare brand for Greater China
pg watsons By Staff Reporters

Aio, billed as a sustainable 'Japan skincare brand', represents the first time the FMCG giant has collaborated with a retail partner to create a brand from scratch.

Hits and misses: Malaysia Day campaigns from bad to better
KFC malaysia pepsi watsons By Surekha Ragavan

Watsons Malaysia once again leads with poor judgement while one telco service shines with an ad that taps into Malaysians’ one greatest fear.

Asia-Pacific Power List 2020: Emily Wong, AS Watson
apac asia asia pacific cmo marketing power list watsons By Staff Reporters

With degrees in music and physics, Emily Wong's background blends art and science. So does her approach to marketing one of the world's leading health and beauty retailers.

Coronavirus response benefits Watsons: YouGov
watsons yougov By Robert Sawatzky

Watsons has seen a rise in YouGov's customer sentiment, recommendations and brand buzz metrics in Hong Kong since it began responding to the outbreak last month.

Watsons Malaysia apologises for ‘blackface’ ad (Updated)
ad hari raya malaysia watsons By Faaez Samadi

The pharmacy says the video is based on an old legend and celebrates inner beauty.

Watsons' heritage of service and innovation
hong kong marketing watsons By Jenny Chan 陳詠欣

ASIA's TOP 1000 BRANDS: Watsons took the 10 spot in Hong Kong’s ranking. In this Q&A, Jacqueline Cheung, the brand's marketing controller, shares lessons the company has learned about winning trust with local consumers.

759 Store: The story of Hong Kong's unlikely snack-food empire
hong kong watsons By Benjamin Li

HONG KONG - The founder of the fast-growing chain shares his odd journey from manufacturing to running a successful retail brand.

Dentsu Taiwan tipped to win Watsons creative pitch
BBDO Dentsu taiwan watsons By Benjamin Li

TAIPEI - Dentsu Taiwan is believed to have scooped the creative account of Watsons Personal Store after a competitive pitch this summer.

Watsons Taiwan picks Pilot PR as its new retainer agency partner
Pizza Hut taiwan watsons By Benjamin Li

TAIPEI - Watsons Taiwan has confirmed that Pilot PR has been appointed as its new PR agency, effective 1 September.

CASE STUDY: How Watsons tapped women's innate desires to push own-brand products
beauty watsons By Jenny Chan 陳詠欣

Watsons approached OMD China to drive awareness of its brand proposition “Live Beautifully” over a series of activities over seven months in 2011.

Watsons partners with Tribal DDB for ‘The ultimate beauty diary’ challenge
beauty campaign iphone retail watsons By Jane Leung

Personal care retail chain Watsons is on the look out for the next big beauty blogger in Hong Kong with a social media campaign titled ‘The ultimate beauty diary’ on Facebook.

Taiwan adwatch: McDonalds takes the top spot
mcdonalds television watsons By Staff Reporters

Exclusive research on the top TV ads in each market by recall. Adwatch tables include the top-rating brands over the past two weeks, plus the agencies and TV buyers behind the campaigns.

M&C Saatchi Guangzhou scoops Watsons China's Pomegranate and Own Brand business
advertising china watsons By Jane Leung

GUANGZHOU - Watsons China has handed the creative business for its private beauty label Pomegranate to M&C Saatchi Guangzhou following a review.

OMD and ZenithOptimedia shortlisted for AS Watson's regional media business
media OMD watsons By Benjamin Li

HONG KONG - OMD and ZenithOptimedia are believed to have been shortlisted for AS Watson's regional media account.

PHD wins AS Watson's Hong Kong media
carat hong kong media OMD phd watsons By Kate Nicholson

HONG KONG - Omnicom Media Group's PHD has scooped the media account for AS Watson Group in Hong Kong, according to sources close to the pitch.

AS Watson Group calls Hong Kong media pitch
watsons By Kate Nicholson

HONG KONG - AS Watson Group has called a review of its media account in Hong Kong.