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iphone

iPhone, Chanel and Decathlon gain biggest ad awareness in Singapore: YouGov
Chanel decathlon iphone singapore yougov By Staff

The launch of the iPhone 17 series, Chanel's cruise 2025/26 show and Decathlon's Mega Sports Fest led to the strongest spikes in consumer ad recall in September.

iPhone wishes it could party hard like Google Pixel
google iphone By Campaign India Team

Watch the film here

TBWA Media Arts Lab helps K-pop quintet NewJeans shoot ETA video as iPhone ad
apple iphone kpop By Ad Nut

Apple has everything to gain by proving it can shoot K-pop videos with an iPhone 14 Pro.

Apple faces up to $8 billion in losses from supply chain constraints
apple china earnings iphone By Rahul Sachitanand

Despite strong numbers for this quarter, the iPhone maker forecasts growing supply chain pains for its gear and components.

Anyone's a budding moviemaker in new Apple iPhone 12 Pro spot
apple iphone By Campaign US

Apple's in-house team celebrates the filmmaker in everyone and the lengths they go to, with some dramatic help from Danny Elfman.

Here's how the iPhone slipped from luxury perch in China
apple china iphone luxury By Tiffany Lung

Chinese consumers' appetite for Brand Apple has waned, since the American smartphone maker lacked 5G capabilities, even as they have preferred cheaper homegrown handsets.

Apple's new gadgets: why new notifications and AR are the real stars
apple iphone By Alasdair Scott

There are three reasons why marketers should look within Apple's shiny new iPhones and Watches to see what's really exciting about them, argues the co-founder of mobile tech consultancy C3UK.

Video game monsters swarm China in this iPhone X ad
apple china iphone By Ad Nut

It's a GG for Apple in this MOBA-inspired creature feature.

Private View: Reactions to Uber, Samsung, Nissin ads

apple bodenfors Dentsu forsman iphone nissin samsung uber By Jenny Chan 陳詠欣

Creatives from BBDO and Reload record their reactions to cardboard boxes, smartphone love and noodle slurping in these ads

Apple in China: When lucky number 8 doesn't guarantee prosperity
apple brand health check china iphone oppo retail vivo xiaomi By Jenny Chan 陳詠欣

BRAND HEALTH CHECK: China observers weigh on on whether the iPhone 8/X can appreciably improve Apple's fortunes in China.

Apple’s China loss is local brands’ gain
apple china earnings iphone oppo revenue sales vivo yougov By Faaez Samadi

The technology giant’s significant China revenue slump, noted in its latest earnings report, comes as local brands Oppo and Vivo ascend.

Is Apple losing its first-mover advantage?
apple iphone samsung By Jenny Chan 陳詠欣

SHANGHAI - With the announcement of its first ‘phablet’, a smartwatch and mobile payments, Apple has just played catch-up on three major products that competitors have already launched.

Why NFC will thrive whether or not the next iPhone supports it
android apple iphone By Andrew Davis

If Apple's upcoming smartphone includes support for NFC (near-field communications), it'll be great. If it doesn't, it scarcely makes a difference.

Singtel CSR initiative refurbishes iPhones for seniors
iphone singtel By Staff Reporters

SINGAPORE – Singtel has launched a CSR initiative, 'Project Silverline', to donate refurbished iPhones to seniors over the age of 65 in Singapore.

Spikes Asia 2012: Get the official app
android iphone By Staff Reporters

SINGAPORE - The official Spikes Asia 2012 app, available for iPhone, IPad and Android, offers the complete festival programme, a useful guide to Singapore, and real-time coverage of the festival itself.

GADGET UPDATE powered by Stuff: Geek holidays, IPv6, Airtime and more
apple apps iphone By Stuff Staff

The week's round-up of the latest gadgets and reviews. Powered by Stuff Magazine.

Langham Place produces branded content shot entirely on iPhone 4S
iphone By Jenny Chan 陳詠欣

HONG KONG - Langham Place Hotels has unveiled a series of short films all shot through an iPhone 4S.

GADGET UPDATE powered by Stuff: Apple's iWallet plans, wireless charging, and more
android apple iphone samsung By Stuff Staff

The week's round-up of the latest gadgets and reviews. Powered by Stuff Magazine.

Voice activation offers key to mobile engagement: new research
apple iphone marketing By Emily Tan

GLOBAL - A new study by mobile network management consultancy Arieso shows iPhone 4S users, on average, consume twice as much data as users of the original iPhone 4 - mostly due to Siri, Apple's voice-activated personal assistant.

Samsung overtakes Apple in 3rd quarter smartphone shipments
apple iphone samsung By Emily Tan

GLOBAL - Samsung has overtaken Apple as the world's leader in smartphone shipments, shipping over 23 million units between July and September this year, according to market research firm IDC.