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revenue

If it doesn't drive revenue, why are you still doing it?
b2b revenue roi

Still clinging to vanity metrics and vague “awareness” goals? It’s 2025 and if marketing isn’t giving the ROI on the dollar, it’s part of the problem. Grove B2B’s CEO talks calls out the interia and the excuses.

Amazon ad revenue growth outpaced retail sales in Q3
amazon earnings revenue By Michelle Castillo

CEO Andy Jassy noted sponsored product offering saw “meaningful” growth in the quarter due to increased ad relevance and optimization.

Arthur Sadoun: Our creative agencies are ‘essential’ despite ‘low single-digit’ growth
arthur sadoun earnings financials groupe Publicis q2 revenue By Gideon Spanier

Publicis CEO spoke to Campaign after group grew 7.1% in Q2 and revealed it is giving staff an average salary increase of 4% in 2023.

Publicis ups pressure on rivals as ‘double-digit’ growth in media powers Q2
earnings financials groupe Publicis q2 revenue By Gideon Spanier

Organic revenue rose 7.1% for second quarter in a row despite economic uncertainty.

YouTube’s ad deceleration gathers pace
alphabet earnings google revenue youtube By Jessica Heygate

Alphabet CEO outlines ‘sharpened focus’ on AI and cloud as its video streaming platform posts just 5% ad revenue growth — a monumental decline from its 84% growth rate one year ago.

Omnicom grew 10.2% in 2021 as pandemic impacts receded
omnicom results revenue By Alison Weissbrot

Precision marketing now accounts for 8% of the holding company’s revenue as clients’ digital transformation needs grow.

Strong quarters by LVMH, Hermès and Kering buoy global luxury
financials luxury revenue By Kevin Rozario

Growth continued, yet, in some cases, at a slower rate than earlier in the year.

MSQ grows revenue 35% after strong digital and earned media performance
advertising financials msq revenue By Nicola Merrifield

The marketing organisation reported US$7.7 million of earnings before tax deductions over a six-month period.

Disney+ subscriber growth dips amid streaming slowdown
disney earnings financials revenue streaming video By Mariah Cooper

The streamer added only 2.1 million new subscribers from the previous quarter.

Coca-Cola lifts full-year outlook as it steps up marketing spend
cocacola earnings financials marketing revenue

Beverage giant says it is reaping the rewards of a "more efficient and effective" approach to marketing. It is preparing for further change next year following the conclusion of its agency review, expected in Q4.

YouTube 'slightly impacted' by iOS 14.5 changes
financials google revenue youtube By Alison Weissbrot

Alphabet revenues still soared 41% to $65 billion in Q3.

IPG maintains pandemic rebound with 15.7% organic growth
financials ipg results revenue By Alison Weissbrot

Organic growth in Q3 was up 10.7% compared with 2019.

Dentsu turnaround continues in Q2 driven by healthier margins
Dentsu earnings group q2 revenue sales By Robert Sawatzky

All regions contribute to year-on-year recovery with the international business improving the most.

WPP hikes staff bonuses after GroupM fuels H1 growth
earnings groupm revenue wpp By Gideon Spanier

Revenues were ahead of four main rivals in first half.

Mondelez believes snack-at-home habits are here to stay
china financials india mondelez oreo revenue By Matthew Miller

While reporting strong Q2 results, the maker of Oreo and Toblerone said at-home consumption remains strong while mobility—critical for its retail sales and categories such as candy and gum—picks up.

Twitter ad revenue crosses $1 billion in Q2
advertising earnings revenue By Rahul Sachitanand

Social-media platform sees overall topline grow by 74% as pandemic rebound and spike in user metrics drive growth.

Tencent shrugs off regulatory glare, posts 25% increase in revenue, 51% in profit
china earnings revenue tencent By Rahul Sachitanand

The Chinese technology giant saw strong growth in fintech and gaming in its Q1 results, even as the spectre of fines looms.

Dentsu organic revenue declines 2.4% in 'encouraging' start to the year
Dentsu earnings financials revenue By Matthew Miller

Organic revenue fell 0.9% in Japan and 3.5% internationally in the first quarter, but overall underlying profit grew 20.8% as margins improved.

Twitter posts better-than-expected ad revenue
financials revenue By Surekha Ragavan

While January and February were slow months for the company, growth via mobile app promotion (MAP) campaigns continues to progress.

Higher ad rates, uptake boost Facebook Q1 numbers
advertising financials revenue By Staff Reporters

Revenue rose by 48% and income by 94%, even as regulatory and technology headwinds, including the launch of Apple's iOS 14, could hobble the social network's ad-led growth.