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lazada

Creative Minds: Nadhanicha Rathie is spurred on by Galapagos dreams and Tame Impala visuals
creative minds lazada vero bangkok By Staff Reporters

She honed a unique style, drawing on Paint after school in her architect dad's office. Now, the motion graphic designer at Vero Bangkok weaves artistry into every animation.

How AI and local insights are shaping Thailand’s ecommerce boom
ecommerce lazada live commerce online shopping shopee social commerce south east asia boom markets thailand tiktok shop By Matthew Keegan

From billion-baht flash sales to AI personalisation and festival-driven shopping rituals, Thailand’s ecommerce sector is shaping the future of retail in Southeast Asia.

Advertisers of the month for June in Thailand: Lazada, King Power, and Dairy Queen
apac advertiser of the month brandindex dairy queen june king power lazada yougov By Staff

These brands saw jumps in advertising awareness in Thailand in June onYouGov's BrandIndex, led by Lazada and its '6.6 Super Wow Sale' campaign.

Thailand's Top 50 brands 2025
adidas campaign360 lazada pureprofile samsung top 50 brands top50brands By Matthew Keegan

See why Lazada tops the list in Thailand and explore the rising challengers shaking up the rankings in Campaign’s regional research with Pureprofile.

June APAC advertiser of the month: Lazada
apac advertiser of the month brandindex lazada yougov By Samuel Tan

Lazada dominates ad awareness in Singapore with an impressive surge, backed by a creative multi-channel campaign and blockbuster 6.6 sales event.

Malaysia's top 50 brands
campaign360 lazada malaysia milieu shopee top 50 brands top50brands Uniqlo By Minnie Wang

Shopee continues its dominance in the region, this time topping the Malaysia list in 2024. See which brands are challenging to move up the rankings in Campaign's research in partnership with Milieu Insight.

Former Lazada and Amazon senior exec joins Athletic Greens
amazon ecommerce lazada By Shawn Lim

Established in 2010, Athletic Greens has gained recognition primarily for its product, AG1, with the brand's emphasis centred on 'essential nutrition'.

Inside L'Oreal's 14 studios in Jakarta supporting the brand's live commerce growth
lazada live commerce livestreaming loreal shopee tiktok By Shawn Lim

In an exclusive, L'Oreal brings Campaign inside its offices, lifting the hood to its live commerce strategy that supports the demand for the brand's products sold through live-streams in Indonesia.

Declining orders on Lazada contributes to Alibaba missing quarterly revenue expectations
alibaba earnings ecommerce lazada By Shawn Lim

China's strict zero-Covid policies have hurt economic activity, including consumer and merchant spending on Alibaba's platforms.

Lazada co-founders' Crea raises $25 million from brand accelerator SuperOrdinary
lazada By Rahul Sachitanand

Aimone Ripa di Meana and Alessandro Piscini expect the investment to help their venture attract new brands to the digital commerce ecosystem by reaching the United States, China and Southeast Asia.

NTUC Income's Marcus Chew replaces Mary Zhou as Lazada CMO
cmo lazada By Staff Reporters

Zhou expected to move to another role within the ecommerce platform, with Chew starting October 1.

Alibaba doubles investment in sales and marketing as Q1 profit slips
alibaba lazada taobao tmall By Robert Sawatzky

Revenue growth slows and marketing investment grows as the ecommerce giant grapples with competition and a regulatory crackdown.

Asia-Pacific Power List 2021: Mary Zhou, Lazada
apac asia asia pacific cmo lazada marketing power list By Staff Reporters

Zhou has expanded the ecommerce platform’s livestreaming capabilities and helped struggling small businesses build an online presence.

The top 10 most visited Southeast Asia ecommerce sites
alibaba ecommerce lazada shopee southeast asia top of the charts zalora By Staff Reporters

TOP OF THE CHARTS: Shopee runs away with the race for most 2020 visitors, according to a report from iPrice, SimilarWeb and Appsflyer.

Lazada announces concert with NCT Dream, Katy Perry
lazada By Staff Reporters

A livestreamed March 26 concert featuring the Korean boy band and American singer will count down to the midnight launch of the brand's ninth anniversary sale.

2020 Power List: How Lazada and iQiyi are engaging customers in fresh, creative ways
lazada By Staff Writer

We’ll likely see more hybridised marketing models combining live and digital elements.

UM wins multi-market AOR appointment from Lazada
ecommerce ipg mediabrands lazada UM By Staff Reporters

The ecommerce platform hands the IPG Mediabrands agency a full-scope remit covering Singapore, Malaysia, The Philippines and Thailand

'This is a pivotal moment in ecommerce history': Lazada Group CMO
alibaba ecommerce lazada By Rahul Sachitanand

Mary Zhou is employing brand connections, shoppertainment, virtual malls and the ecommerce giant's Super Brand Day concept to drive growth in Southeast Asia's cutthroat online-retail sector.

COVID drove big ecommerce shifts, but what trends will stick?
campaign ecommerce grab lazada online visa By Rahul Sachitanand

CAMPAIGN CONNECT: With the advent and growth of subscription businesses, direct-to-consumer brands and live streaming, it may never be business as usual again.

GroupM to offer clients preferential access to Lazada assets
ecommerce groupm lazada

WPP's media arm said it is first agency group to strike an ecommerce partnership of this type.

How to succeed in ecommerce during a pandemic: Reprise
ecommerce lazada retail By Surekha Ragavan

Handy tips for brands from the agency’s global ecommerce heads.

Lazada, Shopee called out for inflated pricing on masks, other COVID-19 gear
amazon asia lazada online By Rahul Sachitanand

Vietnam, Thailand among countries to sanction platforms, even as other countries delist dodgy products and urge rational pricing.

Lazada encourages shoppers to add community donations to their Singles Day carts
lazada mccann By Ad Nut

Initiative with McCann Worldgroup and Community Chest will continue through all the season's shopping festivals.

Lazada wants singles to have a love affair...with a discount mop
lazada tsla By Staff Reporters

The Secret Little Agency has created its first regional work for Lazada in time for the 11.11 shopping season.

'Eat this show': Redmart and TSLA deliver dishes to viewers
lazada singapore tsla By Matthew Miller

Lucky viewers have a chance to get immediate delivery of the same food they've just seen a chef prepare on a Facebook Live broadcast.

This mom is a real monster (but in a good way)
lazada By Ad Nut

THE WORK: 'Monster' by Grey Group for Olay.

Lazada most popular Singapore ecommerce app
ecommerce lazada shopee shopping taobao top of the charts By Staff Reporters

TOP OF THE CHARTS: iPrice and App Annie’s latest study also shows increasing competition from Qoo10 and Shopee.

Amazon remains Asia's top online retailer but competition is hot
amazon hm lazada levis online retail taobao Uniqlo zara By Faaez Samadi

Large brands maintain their dominance across all our retail subcategories, but fashion continues to be a battleground, with the likes of Penshoppe and Muji making waves.

Red2 Digital service aims to drive visibility in ecommerce marketplaces
ecommerce lazada marketing shopee southeast asia By Matthew Miller

Goal is to "supercharge" brands' ecommerce potential on big sites including Shopee, Lazada and Amazon, as well as smaller players, according to the agency.

Lazada and Shopee lead in battle of SEA ecommerce brands
ecommerce lazada report shopee study top of the charts By Staff Reporters

TOP OF THE CHARTS: New study by iPrice and AppAnnie highlights increasingly crowded ecommerce field with local and international players gaining ground.

54% of holiday shoppers’ purchase decisions are influenced by content
airasia lazada By Staff Writer

Three executives explain how they engage mobile shoppers during peak shopping seasons in an increasingly on-demand landscape.

Lazada Singapore CMO on merging live experiences with online events
alibaba lazada marketing singapore By Surekha Ragavan

Jason Huan, chief marketing officer for Lazada Singapore, opens up about the aggressive online events space and effectively engaging with consumers and brands.

Thailand's top mobile-friendly brands
instagram lazada shopee thailand whatsapp By Staff Reporters

Samsung, Google and Lazada come up as the top picks, besides apparent choices such as the wildly popular Line app.

Philippines' top 100 brands for 2018
del monte lazada nba philippines By Robert Sawatzky

Consumer goods and local brand favourites rank more highly in this growing market, though big electronics names still dominate

Amazon and Lazada click with consumers
amazon ecommerce lazada rakuten shopee taobao zalora By Robert Sawatzky

Not all ecommerce brands are capitalising on the steady rise in online shopping. Top players Amazon, Lazada and Taobao saw strong gains but others like Ebay, Rakuten, Zalora and Flipkart still have work to do.

Observing Ramadan in the digital age
alibaba brand safety ecommerce gojek grab islam lazada ramadan By Soon Chen Kang 江欣珍

Performance marketing during Ramadan is all about timing and going big on mobile in mobile-first Muslim nations such as Indonesia.

Alibaba to invest additional US$2 billion in Lazada
alibaba lazada By Soon Chen Kang 江欣珍

The Chinese internet giant doubles down on the Southeast Asia online retailer while also making a CEO change.

Amazon finally enters Asia-Pacific via Singapore
alibaba amazon lazada By Babar Khan Javed

Industry insiders weigh in on the coming ecommerce "bloodbath" and how brands will have to step up their game.

SEA e-retailers spoken about, not to, on social media
lazada report sea shopping zalora By Faaez Samadi

Vast majority of people taking part in social-media conversations about e-retailers in three leading Southeast Asian markets do not interact with the brands themselves, according to Digimind’s latest report.

Little astronaut, young ballerina launch Lazada branding campaign
lazada Leo Burnett sea southeast asia By Ad Nut

The online retailer and Leo Burnett Malaysia present two heartwarming tales of gift-giving.

Southeast Asia cashing in on Singles Day, and vice versa
asia indonesia lazada malaysia singapore vietnam zalora By Faaez Samadi

The Chinese shopping sales phenomenon has firmly entrenched itself in Southeast Asia, and will only become more popular.

Growing pains in SEA’s ecommerce market
ecommerce lazada sea southeast asia By Rick Whiting

A fragmented market and blind investments without concrete scale-up plans leave e-tailers searching niches for growth.

Rocket Internet sells 9.1 percent stake in Lazada for US$137 million
lazada By Press Release

BERLIN - Rocket Internet has agreed to sell a 9.1% stake, on a fully diluted basis, in Lazada for USD 137 million.

Lazada finalises agency roster for Southeast Asia
lazada mindshare By Byravee Iyer

SINGAPORE - Following a pitch launched last year, ecommerce company Lazada has selected UM, ZenithOptimedia and Mindshare as its media planning and buying agencies in Southeast Asia.

DFW Creative lands Lazada Fashion PR project
lazada By Press Release

SINGAPORE - Lazada, an e-commerce website headquartered in Singapore is partnering with DFW Creative for its Fashion category launch.