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China’s 618 shopping festival sees electronics surge, platforms rethink strategies
618 alibaba ecommerce jd rednote shopping taobao tmall By Minnie Wang

Electronics and home appliances soar as government subsidies kick in, but once again, top e-commerce platforms are silent on overall GMV—reflecting both changing consumer habits and a 618 season that keeps breaking its own timeline.

Alibaba’s Taobao and Tmall Group team up with RedNote
rednote taobao tmall xiaohongshu By Minnie Wang

The new collaboration aims to bridge content and commerce as merchants will be able to embed product links directly into RedNote social posts.

Alibaba pledges 'aggressive' AI investment, reports fastest growth in a year
alibaba alibaba group artificial general intelligence earnings season tabao tmall By Staff Reporters

Revenue jumped 8% as Alibaba's AI-driven strategy paid off. A surge in investor confidence has sent its share price soaring over 60% since the start of the year.

Double 11 records massive sales, despite a final day Alipay outage
alibaba taobao tmall By Minnie Wang

A record number of 45 brands surpass the RMB 1 billion mark in GMV. The list of high-flyers include international giants like Apple and Nike, and Chinese brands such as Haier, Midea, Xiaomi, and Wuliangye.

Trends from China’s ‘super long’ mid-year shopping festival
618 alibaba cannes douyin ecommerce jd retail shopping taobao tmall By Minnie Wang

This year’s sales period for 618 indicated a slew of new trends, including the proliferation of AI, the cancellation of pre-sales, and the growth of outdoor apparel.

Singles' Day 2023: From KOLs to trust, the changing dynamics of consumer choices
china douyin red tmall By Minnie Wang

Rationality eclipses impulse buys, prompting brands to wage a fierce platform war for customer loyalty.

Single's Day 2022: Has Douyin become the next big thing in China retail?
douyin tiktok tmall By Jacob Cooke

Alibaba and JD.com aren’t the only ones competing for sales in China’s most exuberant consumer fiesta, rivalry from live streaming platforms like Douyin might be the highlight on this Double 11.

H&M returns to Tmall but it’s far from business as usual
hm tmall By Gemma Williams

H&M has returned to Alibaba's Tmall platform 16 months after the Xinjiang backlash. But can the fast fashion company ever win back local shoppers?

Alibaba to shut down Tmall in Hong Kong
alibaba alibaba group ecommerce hong kong tmall By Nikita Mishra

Sources tell Campaign the reasons for the retreat have nothing to do with performance or competition from HKTVMall, but is instead part of the company's consolidating business strategy.

Tmall urges city dwellers to outfit themselves for the slopes
alibaba tmall By Ad Nut

A campaign by Fred & Farid Shanghai issues a snowy call to the wild for China's urban denizens.

Constancy and change: How the 11.11 global shopping festival is evolving
alibaba shopping taobao tmall By Minnie Wang

With input from China ecommerce experts, we look at the global shopping festival's new additions this year, the challenges brands face, such as consumer fatigue and loss of third-party data, and future opportunities including virtual products.

Why Tmall’s messaging around 11/11 became ‘less about the discounts’
alibaba retail shopping tmall By Surekha Ragavan

The platform’s annual shopping festival is straying away from shouting about its seasonal prices from the rooftops and is instead centring a vision that upholds sustainability and long-term goals.

Alibaba doubles investment in sales and marketing as Q1 profit slips
alibaba lazada taobao tmall By Robert Sawatzky

Revenue growth slows and marketing investment grows as the ecommerce giant grapples with competition and a regulatory crackdown.

Could Douyin give Tmall, JD a run for their money?
douyin ecommerce jd social commerce tmall By Julienna Law

From flagship stores to payment services, Douyin continues to bolster its ecommerce capabilities. But will this be enough to beat out bigger tech foes?

Alibaba touts $56 billion in sales after 30 minutes of Singles Day
alibaba taobao tmall By Matthew Miller

Thirteen brands surpassed US$150 million in sales by 12:35 am on Singles Day, according to Alibaba. Also, see Katy Perry's "appearance" and a new fleet of autonomous delivery robot vehicles.

Has China Had Enough Of Celebrity Beauty?
china kim kardashian luxury tmall By Jiaqi Luo

In China's crowded market, space for a new beauty brand, even a celebrity one, is becoming slimmer.

Will China’s shopping festivals save the luxury market?
618 alibaba jd jdcom tmall By Ruonan Zheng

To offset COVID-19 losses, brands joined China’s three-week shopping holiday, 618, including many luxury brands that have long shied away from discounts.

Pandemic may help China's big 3 ecommerce giants keep lion's share of market
alibaba ecommerce emarketer jdcom tmall top of the charts By Staff Reporters

TOP OF THE CHARTS: Despite a shrinking retail market overall, China will supersede the US retail market in 2020 as the world's largest, with ecommerce up 16%, says eMarketer.

Alibaba VP on China's post-pandemic retail rebound
alibaba taobao tmall

Tmall and Taobao's '6.18' sales surge shows recovery of China's economy and growth of ecommerce adoption due to COVID-19.

Ikea to sell products via third-party website for first time
alibaba tmall

The world’s biggest furniture seller, which has built its brand by trapping people in a physical maze, is embracing the world of online marketplaces.

Best brand designs of the past decade, according to experts
branding design tmall xiaomi By Staff Reporters

Branding experts and packaging designers give their view on which brand designs stood out in Asia-Pacific over the past decade.

How Master Kong, Mars Wrigley, Shiseido and others prepared for Singles Day 2019
alibaba taobao tmall By Cindy Gu

Marketers from major companies reveal how the Double 11 sales spectacular drives their product optimisation, e-commerce and marketing investments, in some cases throughout the year.

By the numbers: A surplus of Singles' Day stats
alibaba taobao tmall By Matthew Miller

500 million. 37 billion. 760 million. Alibaba's Singles' Day sure generates a lot of numbers. We've sorted through the deluge to curate this list of the most interesting double-11 stats. If you want to sound smart come Monday, start here.

11.11: Experts decipher the major changes for 2019
alibaba taobao tmall By Cindy Gu

Live KOL broadcasts, data-driven understanding of consumers, customisation and product upgrades represent the major changes in this year's Double 11 event.

Alibaba promotes 'greener' 11.11 shopping festival, but criticism remains
alibaba tmall By Avery Booker

China’s e-commerce boom has brought with it a major trash problem.

Could China's incoming e-commerce law be a 'sword of Damocles' for the industry?
alibaba china ecommerce jdcom taobao tmall By Faaez Samadi

Landing on 1 January, a new law may upend e-commerce in China as we know it. Here's what you need to know about how it could affect big and small brands, platforms and consumers.

Video: The significance of Singles Day 2018 for Alibaba
alibaba tmall By Jenny Chan 陳詠欣

Why China's carnival of consumption may be at a turning point

Singles Day hits US$30.8 billion record as Alibaba goes 'all-in'
alibaba tmall By Jenny Chan 陳詠欣

What brands won the day, and what we learned.

Behind the scenes of Singles Day 2018: strategies of the major platforms
alibaba china ecommerce jd online taobao tmall By Helen Roxburgh

Following the discount shopping festival, we look at the recent tactical shifts made by China's biggest e-commerce platforms—and why they went back to basics this year.

SIA scores on events and experience: Jack Morton
jack morton singapore airlines tmall By Soon Chen Kang 江欣珍

Brands that scored high in delivering proof to their promises through the experiences they create gain 25% more loyalty and a 200% higher net promoter score on the Experience Brand Index.

Alibaba Group chooses MediaCom as overseas media agency
alibaba global international taobao tmall By Jenny Chan 陳詠欣

The remit covers strategy and buying for Tmall World, Alibaba Cloud, Dingtalk, Lazada, and Taobao International.

Guess to be first global brand to digitise stores with Alibaba's FashionAI
ai alibaba fashion taobao tmall By Jenny Chan 陳詠欣

The duo show off the system's capabilities, such as personalised recommendations based on prior Taobao/Tmall purchases, in a concept store in Hong Kong.

618 stories: of dumplings, World Cup and anti-hair loss shampoos
ecommerce jdcom tmall By Soon Chen Kang 江欣珍

JD.com's annual 618 Shopping Festival drew in rather unconventional product categories compared to Singles Day.

It’s not ‘Tmall vs JD’ in China: Two other apps are taking over
china ecommerce jd tmall xiaohongshu By Nick Withycombe

Two up-and-coming apps are starting to make a real impact on China’s ecommerce landscape.

Alibaba and Ford make splash with auto vending machine
alibaba automotive tmall By Soon Chen Kang 江欣珍

Buying a new vehicle becomes (almost) as easy as buying a refreshing beverage in China.

Alibaba turns its Genie into a cat that reads bedtime stories
ai alibaba tmall By Matthew Miller

AI-enabled virtual creature can also read from medicine packages.

Here's how Chinese online shoppers spent $1.1 trillion on foreign brands in 2017
alibaba ecommerce jdcom tmall By Soon Chen Kang 江欣珍

Alibaba's 2017 annual report on Tmall reveals the countries, categories and specific products finding success selling to China's online shoppers.

Watch: Lessons from China's Singles Day
alibaba ecommerce shopping tmall By Robert Sawatzky

Fresh groceries, better logistics, stronger branding entertainment are helping the 11.11 shopping festival overcome consumer fatigue with the event, says AdMaster COO, Calvin Chan.

How China’s wealthy online shoppers buy depends on where they live
alibaba china luxury shopping tmall By Yiling Pan

Report from Alibaba's Tmall and CBN Data Center also notes two demographics that are still largely unnoticed by most luxury brands.

Alibaba unveils 'Luxury Pavilion' courting super-wealthy Chinese
alibaba ecommerce luxury tmall By Yiling Pan

The platform hosts Burberry, Hugo Boss, Maserati, and the LVMH-owned brands Guerlain and Zenith, all labels that already had flagship stores on Tmall.

La Perla's ecommerce education in China
jdcom tmall By Soon Chen Kang 江欣珍

La Perla APAC CEO Chiara Scaglia is working out how the brand maintains its luxury appeal in the ecommerce age.

The biggest mistake brands make on Tmall: PwC
china ecommerce pwc tmall By Soon Chen Kang 江欣珍

Sixty-two percent of Chinese consumers use Tmall as a search and discovery engine for products, compared to 39 percent of global consumers who do the same on Amazon.

What Alibaba's push into Australia means for marketers
alibaba australia brands marketing taobao tmall By Dandan Cheng

New presence down under will streamline end-to-end consumer experience

Secret weapons in China's luxury ecommerce: A mobile number and a ribboned box
china ecommerce luxury tmall By Jenny Chan 陳詠欣

Clued-in online retailers in China use every aspect of the experience to telegraph luxury to demanding buyers. And domestic companies are better at it than those from the west.

Singles Day brand actions: Ad Nut's 11.11 stash
ad nut alibaba china ecommerce tmall By Ad Nut

We sent our ad aficionado Ad Nut out to scurry around and collect interesting ways various brands are approaching today's commercial craziness.

Unilever to stem China losses with sweeping Alibaba partnership
alibaba china tmall unilever By Jenny Chan 陳詠欣

HANGZHOU - Unilever has formed an exclusive strategic partnership with Alibaba Group on a range of ecommerce initiatives to boost the consumer-goods maker's sales in China.

The 11.11 Debrief: Beauty of the 'last mile'
online shopping tmall By Eve Lo

2014’s 'Double 11' is done and dusted. Tmall's total turnover of RMB 57.1 billion significantly surpassed last year’s RMB 35 billion. While everyone has focused on this outstanding figure, Isobar’s Eve Lo looked beyond this to what brands and retailers can learn from this frenetic event.

11.11 shopathon breaks record halfway through day
alibaba china global online shopping taobao tmall By Jenny Chan 陳詠欣

HANGZHOU - Consumers have spent more than RMB 35 billion (US$5.7 billion) over Alibaba Group’s e-commerce platforms as of 1 pm today, beating last year's total for the 11.11 shopping festival after just 13 hours.

Alimama to debut ad trading and bidding with five video sites
alibaba group ecommerce marketing taobao tmall By Jenny Chan 陳詠欣

HANGZHOU - In June, Alibaba Group will start allowing Taobao and Tmall merchants to bid in real-time for display advertising space within popular online video websites through the company’s Alimama online advertising exchange.

DATA POINTS: Two-thirds of China consumers satisfied with 'Double-11' day
tmall By Jenny Chan 陳詠欣

AdMaster has released a report based on the sales success and consumer experiences during the 2013 Double-Eleven Festival in China. Nearly two-thirds of consumers were more satisfied with this year's annual shopping spree than in 2012. Logistics services especially exceeded expectations after consumers spent an average of RMB1,600 (about US$260) on clothing, electronics, household appliances and personal care goods. Nearly 20 per cent chose to place orders on brands' official e-stores.