Carol Yeung has turbocharged Golin Hong Kong, racking up wins, delighting clients, and building a people-first culture that’s resetting the city’s PR benchmark.
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40 Under 40 2025: Carol Yeung, Golin Hong Kong
Golin’s Jonny Bentwood on why PR won’t move forward if it keeps measuring backwards
With pressure mounting on CMOs to maximise the value of every channel, Golin’s global analytics lead argues that PR must stop proving its worth after campaigns end—and start using data to guide what gets made in the first place.
Women to Watch 2024: Rhoda Adams, Golin
Marrying courage, corporate acumen and cultural sensitivity, Adams has cemented Golin’s position as a successful corporate communications and crisis management powerhouse in China.
Women to Watch Greater China 2024: Terry Chiang, Golin
Terry Chiang is not just leading Golin Taipei; she's shaping a narrative of change, one that resonates far beyond the boundaries of her office.
Golin joins forces with Cyabra to combat disinformation
Through the newly-formed partnership Cyabra will equip Golin with capabilities to pinpoint social media bots responsible for propagating untrue narratives.
Comms pros are 'walking into an AI trap' report finds
Comms professionals feel unprepared for the threat of AI to organisational or brand reputation, with 97% saying they are concerned about it, according to a survey commissioned by Golin.
Golin launches data tool to help leaders measure their communications strategy
Executive Impact Matrix is a data-driven solution to analyse the business impact that executive thought leadership delivers.
Golin ups Jeff Beringer to president of global digital unit
The position is newly created and will focus on innovation for the agency's clients.
Pepsico's Pure Leaf wants you to say “no” more
The iced tea brand will provide $100,000 to women entrepreneurs to help lighten the load.
Women to Watch 2021: Carol Yeung, Golin
Yeung is a natural at retaining clients and scoring new wins, and her portfolio of accounts alone amounts to just over 40% of total agency revenue.
LinkedIn names Golin global social media agency partner
The Interpublic Group firm said it is helping the platform better understand its members.
Interpublic Group rebrands CMG division as IPG DXTRA
The 28-agency, 7,000-person offering including Weber Shandwick, Golin, Octagon, Jack Morton and FutureBrand will operate as a global collective led by CEO Andy Polansky.
Golin names APAC president
Ex-Weber Shandwick vice chair takes the regional reins at CMG sister agency.
Twitter shifts APAC PR duties from Golin to The Hoffman Agency
The brief includes capitalising on conversations around #Kpop in South Korea.
Where are the women CEOs in PR?
While PR may be a female-dominated industry, the number of women often taper off higher up the ranks. We ask agency leaders about this phenomenon.
Golin names Matt Neale as sole CEO
The agency has eliminated its CEO triumvirate in a leadership restructuring.
This Singapore Police Force campaign shows why language matters
Is language in campaigns more loaded than we think—or is it just a matter of differing styles?