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The 2025 Wrap: How have creative formats and storytelling evolved in APAC in 2025?
adland creative trends By Minnie Wang

The shift towards hijacking culture and the new focus on 'how' creative work is done to make brands part of the cultural story.

Is there more to adland's talent crisis than we think?
ad talent adland clients creative talent shortage By Rahat Kapur

OPINION: What if the industry's persistent talent woes aren't just about scarcity, but also a growing disconnect between the creative promise we sell and the operational reality we deliver?

‘Marketers will need to be flexible’: What Trump’s tariff war means to the advertising industry
adland donald trump marketing tarrifs By Reem Makari

An increase in prices for consumers can lead to damaged brand reputations and cutting budgets, which means marketers will need to learn to adapt in the shifting economic landscape.

Adland has the power to influence social media but who can tame it?
adland marketing By Jessica Heygate

As governments worldwide enforce stricter social media laws, advertisers find themselves at a crossroads—use their influence to hold platforms accountable or risk increased criticism for staying silent?

Signs of light: Is fun coming back to adland?
adland By Angus Tucker

The best reason to work in advertising should be that it’s fun, says Angus Tucker. Without it, advertising is just telemarketing.

Adland can no longer rely on ‘tech factor’ to boost spend
adland By Ian Whittaker

Our Investor View columnist warns the slowdown in spend by tech clients is unlikely to bounce back in full.

ADHD in adland: bringing out the power of different thinkers
adland By Yasmin Arrigo

The advertising industry can (and should) be the perfect fit for those who see the world differently.

Should we be calling time on adland's booze culture?
adland alcohol By Caroline Parkes

If you can do a dry January, maybe you can do a dry 2023.

'It's not a wave, it's a tsunami': How adland is coping in Covid-hit China
adland china By Staff Reporters

Professionals at McCann, Ogilvy, R3 and RedAnt in China recount their experiences of balancing life and work while coping with the overall gloom of Covid in the country.

Ad industry displaying ‘cautious optimism’ amidst economic uncertainty: GroupM
adland By Jessica Heygate

WPP’s media investment arm once again lowers global ad forecast for 2022 but says industry is remaining resilient against macroeconomic forces.

Adland responds to mini-budget: 'An uncomfortable silver lining’
adland By Arvind Hickman

Campaign asked industry leaders how Kwasi Kwarteng’s suite of tax cuts and energy caps would affect their businesses.

Adland reacts after Google rolls out further ad controls for users globally
ad adland google youtube By Shauna Lewis

YouTube users can now limit ads relating to pregnancy, parenting, dating and weight loss, in addition to gambling and alcohol.

Is adland in APAC ready to roll on sustainable campaign production?
adland advertising apac brands marketing By Rahul Sachitanand

With plans evolving on building a localised version of Ad Net Zero, brands and agencies in the region are doubling down on their sustainability commitments, but are racing to keep up with peers in Europe and North America.

How is it still a White Christmas?
adland advertising diversity diwali representation By Alpesh Patel

Why did Diwali get picked as the launch day for Christmas ads? The average 90%-white ethnic composition of the agency teams behind this year’s work is your answer, according to Engine Creative's senior strategist.

The big talent crunch
adland advertising global By Xavier Rees

The fact is there simply isn’t enough talent to go round right now. And its not all down to the pandemic. It's time to nurture our own and to look for new people from further afield, from beyond the borders of adland.

Online to offline: How India's adland is prepping for its ‘work from office’ comeback
adland advertising agency ipg publicis groupe wpp By Eularie Saldanha

Industry leaders elaborate on steps taken before welcoming employees back to the office

Adland demands change to stop racism in open letter to Facebook, Twitter and Snap
adland snap By Ben Bold

Letter comes in a week during which racists took to social media to target England’s black players following the Euro 2020 final.

Australia ad pros attack 'Only one in the room' syndrome
adland australia diversity By Ad Nut

AD NUT's PICK OF THE WEEK: A collective of Australian adlanders has made an absolutely fabulous fashion parody video to kick off an effort to improve diversity.

Has adland painted itself into a corner with its framing of creativity?
adland creativity By Kate Magee

Adland needs to position creative thinking as a superpower.

Adland worries about media targeting, not enough about creative, WPP CEO says
adland ceo creative mark read media rob reilly wpp By Gideon Spanier

Mark Read on rebooting creative agencies and hiring new talent.

Before returning to the office, we must tackle adland’s toxic imbalance
adland advertising agencies gender gender equality By Jess Geary

According to a new survey, the workplace is still falling short when it comes to gender equality and inclusion.

What agencies need to survive the next decade
adland agencies agency By Foong Li Mei

Urgent action is needed to fix silos, structures and staff retention in the 2020s, say several of APAC's rising stars from within agencies themselves.