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telstra

Telstra turns up the volume on e-waste

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A synthesiser built from repurposed electronics anchors the telco's sustainability push.

Telstra’s latest spot reimagines enterprise through a miniature world

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Stop motion and an acoustic hook bring Telstra’s partnership-first brand platform to life, swapping network specs for a more imaginative take on telcos.

Google admits anti-competitive deals with Telstra and Optus in Australia

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Tech giant faces $35.8 million penalty over Android search defaults, adds to heightened regulator scrutiny across the region.

Asia-Pacific Power List 2025: Brent Smart, Telstra

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Smart has spearheaded a bold creative transformation of Australia’s largest telco, blending innovative campaigns with a deep commitment to culture, inclusion, and brand reinvention.

Telstra unveils cinematic silent films—as a reminder to silence your phones

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Weird and whimsical, and a welcome break from the usual ‘put your phone away’ lecture, even if Ad Nut is not entirely sure what’s happening in this campaign.

Falling dominos bring Telstra's internet experience to life

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A visually engaging display of over 20,000 colourful dominos aims to give life to 'seamless internet' in this campaign from the Australian telco giant.

Telstra explains why it does what it does: Because Australia

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The telco and The Monkeys deliver a simple but meaningful message effectively in a new brand-positioning campaign, 'Australia is why'.

Telstra brings The Australian Ballet's rising stars to the small stage

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INSPIRATION STATION: Watch how R/GA and Telstra illustrate the pandemic's impact on the arts, with a unique twist to The Australian Ballet's Rising Star and People's Choice Awards.

Breaking big news demands good mobile coverage

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THE WORK: ‘Time for a chat’, for Telstra by The Monkeys Sydney.

Our five favourite Olympic ad campaigns of all time

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Authenticity and a dollop of inspiration, it turns out, are key elements to an influential Olympic Games campaign. Here are five of our favourites.

Mobile carrier promotes 'magic'...Zzzzzzzzzzzzz

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For a moment, this dull-as-paint Telstra ad looked like it was going to become a horror film, but no such luck.

Telstra launches new global digital media solutions

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SINGAPORE - Telstra has added two cloud-based online video platforms to its global media portfolio – the Video Monetisation Solution (VMS) and Online Video Solution (OVS) – designed to help professional and digital media organisations more effectively stream, deliver and distribute online video content.

Feeding digital addiction

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Top brands in Australia deliver to daily needs. They are top of mind for Aussies, argues Carat Australia’s Sarah Stringer, because their products are most often right in front of consumers.

OMD appoints Dan Bye as head of strategy Telstra

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OMD Sydney have appointed M&C Saatchi Sydney Strategy Director, Dan Bye, who will be joining the team as Head of Strategy on Telstra.

LinkedIn to sell Sponsored Updates on CPM and CPC basis

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SYDNEY - LinkedIn has launched Sponsored Updates as a tool for brands to build relationships with users by promoting their business content.

Telstra recruits BT veteran Phil Mottrom to lead global sales

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HONG KONG - Telstra International Group (TIG) has appointed Phil Mottram as executive director of global sales at Telstra International (TI), effective on 29 November.