After the Grand Prix was stripped, DM9’s case study on appliance energy costs is now at the centre of a legal complaint.
True
canneslions2025
DM9's Cannes controversy deepens, US senator sues Omnicom, DDB and DM9 over AI-manipulated entry
ai manipulation
cannes lions 2025
cannes lions festival
canneslions2025
dbb
omnicom
whirlpool
Will the Cannes 'integrity standards' stop false or misleading entries?
ai manipulation
cannes lions 2025
canneslions2025
Cannes Lions introduced a set of ethics on July 10 for awards entries starting from 2026.
The case for scrapping the Cannes case study
ai manipulation
cannes lions 2025
canneslions2025
editors picks
thelongview
The DM9 scandal wasn’t just about AI; it exposed an outdated award culture built on performance art.
WPP lawyers involved in awards process dispute with Cannes Lions
cannes lions 2025
canneslions2025
grey
ogilvy
wpp
Informa-owned festival rescinded approval for Oglivy and Grey to be treated as a single network.
Mark Penn’s challenger playbook: Cockroach DNA, pickleball and a $5 billion bet
adk global
cannes lions 2025
canneslions2025
mark penn
sport beach
stagwell
At Cannes Lions, the challenger network’s CEO outlines a $5 billion ambition, a $ 20 million-a-quarter AI investment, the closing of the ADK Global acquisition, and why spectacle still works in marketing.
Cannes Lions to ban agencies that submit ‘wilfully false’ campaigns
ai manipulation
cannes lions 2025
canneslions2025
Changes follow DM9 DDB and Cannes Lions' withdrawal of three entries and scrutiny over various others, including work from Havas Costa Rica, LePub São Paulo and Africa DDB.
Havas Costa Rica’s Cannes Lions-winning ad, Lessons of Shame, needs lessons of legitimacy
cannes lions 2025
canneslions2025
havas
havas costa rica
lessons of shame
After a thorough investigation, Campaign cannot find any proof of the alleged results and impact stated in the Cannes case study submission.
Judging at Cannes Lions: Silly sells, challenging convention and more
cannes lions 2025
canneslions2025
Thoughts from a Creative Effectiveness jury member.
If everyone knows we're lying, what are we really winning?
cannes lions 2025
canneslions2025
A call to action for the ad industry to honor honest work versus fabricated fantasies.
Marketing is growing up — long live the brand
canneslions2025
siew ting foo
Five Cannes Lions inspired shifts for Asia’s marketers
Wrangles in the jury room: how the challenges of creative judging play out
cannes
canneslions2025
jury
lions
Tricky deliberations, outside influences and questionable entries can make the quest to recognise the best work with an award a difficult one.
Cannes Lions, AI, and the integrity reckoning
ai
artificial intelligence
cannes lions 2025
canneslions2025
dm9
ethics
genai
The first ever Cannes Lions Grand Prix withdrawal for AI misuse signals a watershed moment, but is this just the beginning of a much bigger reckoning for marketing in the AI age?
AI, Asia, and the new CMO
ai
cannes lions 2025
canneslions2025
cmo
Five takeaways from Cannes Lions 2025.
Cannes Lions responds to criticism regarding inaccessible stage
cannes lions
canneslions2025
Dom Hyams, global client director at Purple Goat Agency, was unable to access the stage via the usual route.
Where the real Cannes happened
cannes lions 2025
canneslions2025
Cannes Lions first-timers pick out their highlights of the week.
DM9’s creative chief steps down in wake of Cannes backlash
cannes fallout
cannes lions 2025
canneslions2025
Icaro Doria helped relaunch the agency in 2022.
Cannes Lions Grand Prix winner faces scrutiny over alleged AI-doctored case study
cannes lions 2025
canneslions2025
grand prix
DM9, part of the DDB network, faces fallout over its Grand Prix-winning campaign for Consul Appliances, with Chief Creative Officer Icaro Doria stepping down after allegations of AI manipulation and unauthorised footage usage.
Cannes Lions faces calls to step up action on sexual harassment
cannes lions 2025
canneslions2025
Women sought refuge in the Empower Café when the Cannes Lions safe zones were not open.
A small step for Cannes, not a giant leap for Asian creative influence
cannes lions 2025
canneslions2025
shilpa sinha
Cannes Lions amplified Asia’s usual hits this year—K-pop and Xiaohongshu's marketing model but the real creative revolution happening in Southeast Asia’s music, film and creator economy is still bubbling at the edges. McCann's Shilpa Sinha says it’s time for Asia to stop waiting and claim the stage.
Microsoft AI CEO: Bigger organisations are ‘starting to feel the pressure’ from AI
ai
cannes lions 2025
canneslions2025
microsoft
mustafa suleyman
Mustafa Suleyman was joined on the stage at Cannes by Colleen DeCourcy to discuss how AI will democratise creativity and the importance of ‘friction’.