APAC accounted for 8.9% of Omnicom’s core revenue in Q1.
From indie to holdco and back again: RGA’s PE-owned independence
RGA leadership talks about the agency’s first year of returning to independence.
Omnicom Media appoints new OMD global leader
Ellen Griffin succeeds George Manas, who has been promoted to chief growth and solutions officer of Omnicom.
Zoom names PMG global media AOR
The independent agency will establish a cross-functional team to work with Zoom.
‘New’ Omnicom reports Q4 earnings, first since IPG acquisition
APAC drove just over 10% of revenue.
Ad creatives share the Super Bowl LX spots they wish they worked on
For Question of the Week, Campaign asked Adland to share the Super Bowl LX work they wish they did.
Havas introduces LLM tool Ava, the ‘heart of Havas,’ at CES
Set to roll out this spring, the global LLM unifies the world’s most advanced AI models into one secure portal.
Omnicom introduces next-gen Omni at CES, bringing connected capabilities under one digital powerhouse roof
Following Omnicom’s acquisition of IPG, Omni is now also powered by assets originally under the latter.
Stagwell launches agentic operating system, The Machine
Stagwell will be offering demos at CES.
DDB global CEO Alex Lubar departs
Lubar joins independent consultancy Fundamentalco effective immediately.
Rebates back in spotlight: Ex-WPP CEO sues, alleges firing over kickback complaints
Richard Foster is suing the holdco for $100 million over claims that he was fired in retaliation for flagging a hidden rebate scheme within WPP’s media arm.
AKQA Americas CEO and chief marketing and growth officer depart
Tesa Aragones and Jabari Hearn were part of the newly restructured leadership team that was announced earlier this year.
RGA welcomes back Ren Rigby as global chief brand officer
Rigby returned this year after serving as the agency’s global head, design, SVP and ECD in 2021.
LePub head creative, co-president departs following Cannes scandal
Created for New Balance and São Paulo FC, Followers Store won a Bronze Lion in this year’s Cannes Lions International Festival of Creativity.
WPP Media wins Mastercard’s global media account from Carat
The $180 million win ends the 10-year relationship between Mastercard and Carat.
Stagwell’s Mark Penn is shooting for more government biz
The CEO and chairman of Stagwell spoke with Campaign regarding the company’s Q2 earnings report that saw an 8% increase in net revenue year over year.
Rimowa selects Gut as global creative agency
Luxury luggage manufacturer previously worked with Anomaly.
Havas Costa Rica’s Cannes Lions-winning ad, Lessons of Shame, needs lessons of legitimacy
After a thorough investigation, Campaign cannot find any proof of the alleged results and impact stated in the Cannes case study submission.
Publicis acquires sports agency Adopt, continues ‘bolt-on’ expansion strategy
The acquisition follows Publicis Groupe’s purchase of Lotame in early March.
Trump postpones TikTok ban for another 75 days
Plus, a handy cheat sheet overview of who is reportedly kicking the tires on TikTok.
Havas Health is futureproofing creativity through Neurodiversity Center of Excellence
The agency launched its Neurodiversity Center of Excellence to help implement neurodivergent talent in its creative marketing and brand strategy.
Why are the majority of AI assistants female?
Meghan Joyce, CEO and co-founder of Duckbill, explores the historical, scientific and technological reasons behind the feminine voices of AI assistants.
Blurred lines, exposure and nostalgia: Backslash’s 2025 Edges report
TBWA’s report on cultural shifts examines company exposure and transparency, ageing, and throwback technology.
Duo the Owl died as he lived: unhinged
A Tesla Cybertruck played a pivotal role in the apparent death of the Duolingo mascot.
Watch: The most patriotic Super Bowl LIX ads
A roundup of Super Bowl LIX ads that just scream ‘American patriotism.’
Creative agency Ralph creates global chief growth officer role
VML's Gareth Jones steps in to lead global growth at Ralph, partnering with CEO Chris Hassell to reenergise the agency's key offices in Los Angeles, New York, London, and Tokyo.
Beauty brand Dove returns to 2025 Super Bowl
Similar to its 2024 ad, the spot will focus on the issue of low body confidence with younger girls in sports.