McCann UK is the incumbent.
True
media review
Qatar Airways launches global creative review
media review
Campari Group launches global media review
campari
groupm
media review
Incumbent on the account is Group M.
LinkedIn picks network for $97 million global media account
Dentsu
global agency appointment
linkedin
media review
Publicis
vccp
wpp
The appointment follows a closed process across several global markets.
Financial Times initiates a global media review
essencemediacom
financial times
ft
media review
EssenceMediacom X was the incumbent agency.
Emirates launches review for its $126 million global media account
emirates
ipg mediabrands
media review
The account is currently handled by IPG Mediabrands.
Gaming giant Electronic Arts reviews global media account
media review
tpm
Account is currently handled by T&Pm.
Unilever announces result of global media review with six rivals sharing duties
global pitch
media review
mindshare
Publicis
unilever
Publicis has taken over five out of six markets pitched in Southeast Asia, with only Indonesia remaining with WPP's Mindshare.
Michelin appoints media agency to $89.5 million global account
havas
media agency appointment
media review
omg
The appointment follows a competitive pitch.
Volvo launches review of global $448 million media account
media review
mindshare
phd
pitch
wpp
Mindshare has been the incumbent for 25 years.
The Lego Group picks agency for $469 million global media account
media review
publicis one
Incumbent Initiative repitched for the account.
EBay reviews global media account
essencemediacom
groupm
mccann
media review
spark foundry
wpp
EssenceMediacom is the incumbent.
Two-way shootout for HSBC global media review
hsbc
media review
mindshare
phd
Major bank pits familiar faces against each other.
HSBC calls fresh global media review
hsbc
media review
OMD
phd
Campaign first reported in October 2022 that a new review was to be launched.
HSBC to launch global media agency review
hsbc
media review
Incumbent PHD won the account in 2018.
The Financial Times expands media remit with Essence
financial times
media review
Publisher has worked with agency since 2013.
Will the loss of data interoperability impact media reviews?
data
first party data
media
media review
As third-party cookies get phased out, advertisers are turning to first-party data and other ID-driven solutions that do not have interoperability. This means the pool of content publishers in their media plan will decrease as targeting, measurement, and scale on the open web become difficult.
Four agencies race for Zwift's global media
media review
As in-home fitness market heats up, the Peloton competitor looks to appoint global agency network as it focuses on brand-building.
Unilever prepares to call international media-buying review
fmcg
media review
unilever
FMCG giant uses three agency holding companies.