Michael O'Neill
Jun 16, 2010

Agency Report Card: Creative agencies in 2009

ASIA-PACIFIC - Weighing up performance in a year of accountability, the annual report cards show Ogilvy maintain their position at the top. Here follows an assessment (mark out of 10) of the region's top 23 creative networks.

Now in its seventh year, Media’s Agency Report Card remains the most comprehensive overview of advertising and media agencies in Asia-Pacific. The results are compiled according to a variety of criteria, including new business analysis, agency submissions, creative wins, new staffing hires and the Agency Image Survey.

In a year when the global financial crisis has put agency performance and accountability among marketers under a much brighter spotlight than in has traditionally been the case, this report takes...

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