creative
Ogilvy veteran Eugene Cheong launches creative outfit
Frustrated by the ‘slow’, ‘costly’ and ‘ineffective’ processes at large networks, Cheong is setting out to break all the rules with his new startup.
Cats in battles and puppies in baskets: See which Twitter account inspires this BBH creative
INSPIRATION STATION: Zany historical facts and ancient animal snaps are some of the things that inspires BBH's Stephanie Gwee.
Campaign Crash Course: How to brief a creative agency
When briefing an agency, the more information you provide, the better the outcome. But what exactly should you present? Longtime HK adman Chris Kyme explains the (lost?) art of giving a good brief. And there will be a quiz.
How creatives freed their minds during lockdown
While the world ground to a virtual halt in the grip of the Covid pandemic, creativity remained unfettered. Campaign asked creatives to open up about the craft stories behind the spots.
Can Havas Creative be more than the sum of its parts?
AGENCY REPORT CARD: See Havas Creative's overall grade and our detailed report breaking down its 2019 performance in terms of leadership, creativity, innovation, business growth, and people/diversity initiatives.
Mini picks Anomaly to drive integrated approach
Agency takes over from Jung von Matt and KKLD.
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