Frustrated by the ‘slow’, ‘costly’ and ‘ineffective’ processes at large networks, Cheong is setting out to break all the rules with his new startup.
INSPIRATION STATION: Zany historical facts and ancient animal snaps are some of the things that inspires BBH's Stephanie Gwee.
When briefing an agency, the more information you provide, the better the outcome. But what exactly should you present? Longtime HK adman Chris Kyme explains the (lost?) art of giving a good brief. And there will be a quiz.
While the world ground to a virtual halt in the grip of the Covid pandemic, creativity remained unfettered. Campaign asked creatives to open up about the craft stories behind the spots.
AGENCY REPORT CARD: See Havas Creative's overall grade and our detailed report breaking down its 2019 performance in terms of leadership, creativity, innovation, business growth, and people/diversity initiatives.
Agency takes over from Jung von Matt and KKLD.
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