The annual report dropped yesterday, accompanied by an out-of-home campaign aimed at holding company employees.
Adland reveals what it's been watching, reading, listening to and enjoying during this summer of culture.
An effective brand activation that weaves a charming tale of unity and cheer.
After four decades with advertising behemoth Ogilvy's Greater China division, TB Song is often hailed for introducing China to Cannes and Cannes to China. In this special edition of Creative Minds, the ad veteran shares his early experiences, his passions and his pastimes.
One of Asia's best-known advertising executives and a trailblazer in the Greater Chinese market, Song's career with Ogilvy has spanned four decades. See Campaign's exclusive in-depth interview with Song about his past, present and future.
Ogilvy is calling for policy change and disclosure of all AI-generated influencer campaigns across the PR and comms industry.
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