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This is not a promo stunt for the Cats movie
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2 days ago

This is not a promo stunt for the Cats movie

EXCLUSIVE: If you think you've woken up in the middle of the movie 'Cats', you can thank/blame telco Circles.Life.

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Top 5 challenges facing today's creative teams
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3 days ago

Top 5 challenges facing today's creative teams

New research points to speed and volume as some of the greatest hurdles.

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Predictive technology, sports-washing, post-truth politics: Key comms trends
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3 days ago

Predictive technology, sports-washing, post-truth politics: Key comms trends

The most influential business and cultural trends from around the world and how they will impact political, corporate and social behavior in 2020.

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A simple demonstration of Coca-Cola's branding power
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3 days ago

A simple demonstration of Coca-Cola's branding power

Your brain creates the bottle in these simple ads by Publicis Italy.

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China industry insiders assess the COVID-19 impact
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3 days ago

China industry insiders assess the COVID-19 impact

China-based leaders from Dentsu Aegis, UM, Kantar and more discuss effects and strategies.

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Stop spreading homophobic slurs already, challenges ANZ
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3 days ago

Stop spreading homophobic slurs already, challenges ANZ

ANZ loves to celebrate love for its annual sponsorship of the Sydney Gay & Lesbian Mardi Gras, but this year, along with TBWA Melbourne, it wants to challenge hate.

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South Korea ad market to hit US$10.6 billion this year: Cheil
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3 days ago

South Korea ad market to hit US$10.6 billion this year: Cheil

Digital spend will surpass traditional media for the first time in 2020, according to the agency's new forecast.

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Aussie firefighters get thanks on Times Square billboard
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3 days ago

Aussie firefighters get thanks on Times Square billboard

A 77-foot ‘Godzilla’ billboard installation was dedicated to brave firefighters during the bushfires.

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These celebrity-chef recipes have a secret ingredient
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3 days ago

These celebrity-chef recipes have a secret ingredient

A regional campaign for WWF by Grey Malaysia has chefs on the Asian Food Network seasoning their dishes with a dash of plastic pollution.

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1 in 4 consumers use voice to make DTC brand purchases
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4 days ago

1 in 4 consumers use voice to make DTC brand purchases

Voice purchases—while still very new—are growing, new research shows.

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NZ charity campaign finds powerful metaphor for childhood poverty
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4 days ago

NZ charity campaign finds powerful metaphor for childhood poverty

Heartless machines shunt one in four infants toward a cruel fate in a campaign for New Zealand charity Spend My Super by Contagion.

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Singapore telemedicine provider launches COVID-19-themed campaign
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4 days ago

Singapore telemedicine provider launches COVID-19-themed campaign

Tay Guan Hin leads a band of creatives in creating a social-media campaign about how fear can exceed the actual danger.

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In-app video spend more than doubles in APAC: Pubmatic
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4 days ago

In-app video spend more than doubles in APAC: Pubmatic

Ad spend on in-app video is shooting up, but despite the growth of short-form video apps, long-form viewing on mobile is dominant.

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Wain Choi joins Toronto creative shop Zulu Alpha Kilo
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4 days ago

Wain Choi joins Toronto creative shop Zulu Alpha Kilo

Former Cheil creative head returns to his native land to join an independent with global ambitions.

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Geometry promotes from within for HK and Taiwan leader
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4 days ago

Geometry promotes from within for HK and Taiwan leader

Harry Bailey, formerly MD in Taiwan, takes reins of both markets as CEO.

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A year after abandoning 'deathtrap', WPP KL campus plan remains in limbo
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Feb 18, 2020

A year after abandoning 'deathtrap', WPP KL campus plan remains in limbo

Agency network says it continues to look for a suitable location for a new KL campus, with agencies remaining in disparate offices for now.

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Agency staff get 2 hours max for uninterrupted work
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Feb 18, 2020

Agency staff get 2 hours max for uninterrupted work

Interruptions and overbooking are rife in the agency world, but remote working is shown to improve productivity.

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John Maeda: a dataful mind
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Feb 18, 2020

John Maeda: a dataful mind

Not one to shy away from controversy, Publicis Sapient's chief experience officer wants the ad industry to move toward a 'dataful' open-source approach, based on computational principles.

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Cannes Lions 'remains firmly open for business' amid coronavirus outbreak
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Feb 18, 2020

Cannes Lions 'remains firmly open for business' amid coronavirus outbreak

News follows cancellation of MWC announced last week.

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Unilever kicks off strategic review of personal-care brands
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Feb 18, 2020

Unilever kicks off strategic review of personal-care brands

Process takes place as Unilever considers selling off tea business.

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