EXCLUSIVE: Campaign talks to Jan-Paul Jeffrey, Spotify’s head of marketing, on the streamer's latest regional campaign for Indonesia, Thailand and Philippines.
MOST VALUABLE PROFESSIONAL: Chief product officer Sunil Naryani has been instrumental in elevating the product offerings from Dentsu and driving radical collaborations across market product leaders.
Why do we still rush to come up with a once-in-a-lifetime brilliant stroke of genius that had zero impact on anyone’s life or business, and then proudly stand on a stage receiving accolades for our achievements? MediaMonks' APAC ECD ponders this question and more.
A campaign titled #WearYourPride was launched to encourage the LGBTQ+ community to stop running away from themselves and to celebrate equal rights for all genders.
UNHCR and BMF show that you can collaborate with a TikTok star while shedding light on a modern tragedy.
The associate creative director at Virtue on wild memories in Portugal, a huge rebranding he worked on for Korean Air, and advice he would give his younger self.
MOST VALUABLE PROFESSIONAL: Lead data scientist Phil Zhang has been instrumental in transforming Artefact from a small digital agency into an award-winning and unique end-to-end data service company.
#ThePleasureIsAllYours makes people aware about the launch of its D2C sexual pleasure esuperstore called Love Depot.
Agencies are in a state of flux as staff shake up their careers by changing jobs – including moving to a different industry altogether – leaving adland leaders grappling with the fallout.
The three brands are the grand winners of the Kantar's Digital Creative Awards SEA.
Creative leaders reflect on why usually-strong markets such as Japan, New Zealand, Australia and Thailand underwhelmed this year.
Agency draws on its 1992 poster for the UK's Conservative Party.
CEO Mark Read responds after Greenpeace protested about climate crisis at WPP beach at Cannes Lions.
Impact BBDO’s Ali Rez, TBWA\Chiat\Day New York’s Amy Ferguson, and Droga5’s Scott Bell discussed lessons learnt from the pandemic, and challenges creative folks face in advertising.
In a new campaign by Dentsu, characters land themselves in unfortunate positions at the ‘fault’ of the broadcast network.
Publishers are able to glean first-party data from the behaviours and interests that users exhibit, rather than relying on identifiable information or just grouping people based on their demographics.
After Mother and TBWA\London called for the process to end after chemistry meetings, Campaign asked others for their opinion on this contentious topic.
Not all brands should have free reign over the rainbow, but nonetheless brands do have a unique power to disrupt society and inform our culture.
Cannes Lions 2022: The chairperson and CCO of BBDO India spoke about how creativity can drive meaningful action
UN Women launches an eerily moving animation that reflects the dystopia women may very well be facing in the near future.
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