A K-shaped post-pandemic recovery is likely to accentuate societal disparities but should brands be looking to build on what unites us?
For 2021, Ford has committed 70% of its 2021 passenger vehicle marketing spend to three brands; the Mustang Mach-E, the Kuga range and the Puma EcoBoost hybrid.
UK initiative sees brands paying a green levy of 0.25% of the cost to produce an ad.
Holding company used Earth Day as platform to make announcement on commitments.
For younger workers especially, working from home represents missed opportunities for learning and development, while the 'democratisation' of work means there’s little need for hierarchies and elevation through the traditional agency ranks.
In the virtual 2020 ceremony last night, D&AD gave its President's Award to Dentsu chief creative officer Yuya Furukawa, and announced four Black Pencil winners.
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