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40 Under 40 2022: Alex Goh, Naga DDB
From working on brand strategy to changing the agency’s way of working, Goh has transformed Naga DDB’s business into a rich experience for brands.
40 Under 40 2022: Matt Chandler, DDB
With a solid hand and an empathetic approach, Chandler has driven his team to awards success.
Circles and squares as metaphors for dyslexia
A DDB campaign for Made by Dyslexia uses shapes to illustrate the importance of supporting dyslexic thinking in schools.
Jason Wu returns to DDB as China CEO
The former Wunderman Thompson Shanghai MD and 20-year veteran has joined DDB to succeed Matthew Cheng.
Is there any validity in DDB’s Creative Index?
Ad Nut has mixed feelings about DDB’s new Creative Index which claims to measure the monetary value of creativity next to commodities such as oil and gas.
Women to Watch 2022: Hajar Yusof, Naga DDB Tribal
Making the move from social to brand marketing has allowed Yusof to bring enormous success for her clients.
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