Hakuhodo DY Holdings acquires Kepler via Kyu in the US, and establishes a presence for Hakuhodo in the Philippines with a local independent agency.
As Dentsu joins Hakuhodo and R/GA in launching a consulting unit in Japan, we ask industry observers about the prospects for such efforts.
In Japan, new graduates are about to make their first steps into the industry. Here's a look at what drives them, what they want in return for their hard work, and what their limits are.
We assess Hakuhodo's 2017 performance in APAC, based on its business results, its innovation and initiatives, its work and awards and its people and leadership.
Dentsu and Hakuhodo are among the major Japanese companies stepping up their presence at the festival this year.
Having spent almost 20 years at Hakuhodo, Ryu Honma clearly has an axe to grind with Dentsu. But his latest book deserves some attention, if only because it questions what many see as the natural order of things.
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