grey

Nov 26, 2020

Letting your hair stand out, in a market where blending in is the norm

In hidebound Japan, Pantene and Grey encourage the LGBTQIA+ community to be their true selves, beginning with their hair and job hunt.

Nov 25, 2020

Making sense of AKQA-Grey merger: 'absolutely necessary' but with risks

WPP says past mergers of creative and digital agencies mean this new combination should work but there are hurdles.

Nov 22, 2020

Parody 'GreyKQA' website makes fun of AKQA-Grey merger

Pranksters have set up spoof domain names and social media accounts in name of GreyKQA, AKQGrey and AKQA Group.

Nov 14, 2020

WPP won’t rush to drop Grey brand after AKQA merger

Sources say it was always WPP's intention that Grey and AKQA brands would co-exist 'for some time'.

Nov 12, 2020

AKQA-Grey merger will not happen ‘overnight’ in APAC

It might take up to six months to name a leader in the region, says AKQA CEO Ajaz Ahmed.

Nov 12, 2020

WPP merges AKQA and Grey to form AKQA Group

Grey agency brand is to be dropped after 103 years as part of merger to create brand experience agency that combines digital and creative.