Feb 21, 2024

Women to Watch Greater China 2024: Mo Chen, TBWA

TBWA's executive creative director injects a dose of diversity into the Chinese advertising landscape.

Feb 16, 2024

Lens to the skies: Singapore Airlines takes creativity to 30,000 feet in new campaign

Shot in tandem with TBWA Singapore, the next iteration of the airline's global 'Welcome to World Class' campaign showcases how inspiration can strike at any moment, even if it's mid-flight.

Feb 15, 2024

Looking back, looking forward: TBWA's Paul Bradbury

In a fresh series, APAC adland CEOs share their hopes and fears for the year ahead and reflect on 2023. This week, we chat with Paul Bradbury, CEO of TBWA Australia and New Zealand.

Jan 16, 2024

Mandai Wildlife Group hands creative AOR to TBWA Singapore

EXCLUSIVE: The new partnership which kicks off this month marks an end to a seven-year relationship between Mandai and The Secret Little Agency.

Jan 11, 2024

TBWA Asia names Peter Khoury as regional chief creative officer

EXCLUSIVE: TBWA's global creative head on the Adidas account, Khoury relocates from Amsterdam to Singapore for a dual role effective January 1.

Jan 10, 2024

Asia-Pacific new-biz spotlight: HSBC, Indofood and Kia among biggest media moves

Meanwhile, two of the ‘big six’ holding groups buck the trend in creative by boosting activity.