tbwa
Women to Watch Greater China 2024: Mo Chen, TBWA
TBWA's executive creative director injects a dose of diversity into the Chinese advertising landscape.
Lens to the skies: Singapore Airlines takes creativity to 30,000 feet in new campaign
Shot in tandem with TBWA Singapore, the next iteration of the airline's global 'Welcome to World Class' campaign showcases how inspiration can strike at any moment, even if it's mid-flight.
Looking back, looking forward: TBWA's Paul Bradbury
In a fresh series, APAC adland CEOs share their hopes and fears for the year ahead and reflect on 2023. This week, we chat with Paul Bradbury, CEO of TBWA Australia and New Zealand.
Mandai Wildlife Group hands creative AOR to TBWA Singapore
EXCLUSIVE: The new partnership which kicks off this month marks an end to a seven-year relationship between Mandai and The Secret Little Agency.
TBWA Asia names Peter Khoury as regional chief creative officer
EXCLUSIVE: TBWA's global creative head on the Adidas account, Khoury relocates from Amsterdam to Singapore for a dual role effective January 1.
Asia-Pacific new-biz spotlight: HSBC, Indofood and Kia among biggest media moves
Meanwhile, two of the ‘big six’ holding groups buck the trend in creative by boosting activity.
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