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lgbt

Why Thailand is a shining example of LGBTQIA+ brand leadership
bangkok pride dei diversity inclusion lgbt pride pride month thailand By Matthew Keegan

In a year marked by global uncertainty for LGBTQIA+ rights, Thailand’s vibrant Pride celebrations and evolving brand partnerships offer a blueprint for authentic inclusion in Asia.

One in five LGBTQ+ people find ads aimed at them miss the mark
diversity gender lgbt By Ben Bold

Half of LGBTQ+ people think brands should avoid stereotyping individuals, with traditional media worst at being inclusive.

Open letter calls for greater inclusion of LGBT+ women in advertising
diversity inclusion lgbt women By Sara Nelson

The UK-based initiative says queer women are one of the least represented groups in the ad industry, with negative stereotypes portrayed in both media and society, making them twice as likely as men to remain in the closet at work.

Gay Times partners Thomson Reuters to deliver hard-hitting LGBT+ news
lgbt By Fayola Douglas

The partnership has been designed to benefit each brand's respective audiences.

Company claims Pride mattress 'supports' the community (Groan)
india lgbt pride By Ad Nut

AD NUT's RANT OF THE WEEK: Congratulations, Sheela Foam, you created the shallowest, most opportunistic gesture that Ad Nut has seen during Pride Month.

Have you read 'The Gay Gatsby'? How about 'Little Women Loving Women'?
google lgbt philippines pride By Staff Reporters

AD NUT's PICK OF THE WEEK: Propel Manila retells lit classics with a representative Pride spin.

Sexy humans dance in pride-themed undies
bonds lgbt pride By Ad Nut

A campaign for Bonds by Special Group Australia celebrates the brand's new pride-themed product range, with an LGBTQIA+ Donna Summer dance party.

A dozen APAC ads that prove the industry can make a difference on DEI
advertising dei diversity gender inclusion lgbt By Matthew Miller

A collection of great APAC campaigns that have argued for inclusion, tolerance and equitable treatment.

When brands and agencies do transgender and non-binary people justice
Colenso BBDO diversity equality lgbt starbucks By Ad Nut

Starbucks and New Zealand telco Spark restore faith that advertising can make a difference by creating empathy for people who deserve a lot of it—but get very little.

I was told to 'dial down' my homosexuality
agency lgbt By Anonymous

UNTOLD STORIES: A planner shares his experience of being queer and trying to build a career.

Nivea homophobic allegations: what's the potential fallout?
fcb lgbt nivea By Oliver McAteer

Industry experts wade in after FCB chose to resign the business.

Nivea responds to 'homophobic' allegations after FCB resigns business
fcb lgbt lgbtq nivea By Oliver McAteer

'No form of discrimination, direct and indirect, is or will be tolerated.'

ANZ sends signs of LGBTIQ+ support across Australia
lgbt By Ad Nut

The bank and TBWA brought a bit of Sydney's Gay and Lesbian Mardi Gras to Oxford streets around the country.

Kill the binary
gender lgbt lgbtq marketing By Rachel Lowenstein

Given how visible genderfluid and queer people are becoming in culture, I’m struck at our industry’s lack of movement in how we communicate with a society that cares less and less about gender in how they act, look, dress, or talk.

Coca-Cola bottle labels double as pride wristbands
cocacola lgbt philippines pride By Ad Nut

Initiative marks Pride month in the Philippines.

Medical, love and soul tourism on rise among Chinese tourists: JWT
lgbt By Soon Chen Kang 江欣珍

TOP OF THE CHARTS: The idea that people from China travel chiefly in search of shopping experiences is a stereotype in need of adjustment, according to a new report from J. Walter Thompson.

Apple celebrates marriage equality with...an overly white wedding?
apple australia lgbt By Ad Nut

TVC for iPhone X shows newly married couples enjoying their first dance. Nonetheless, our resident grump finds something to rant about.

Marketing in Indonesia: Cautious, with a chance of boycotts
brand indonesia lgbt By Gunjan Prasad

Brands operating in Indonesia tread lightly around sensitive issues, but boycotts tend to fizzle quickly, and some insiders suggest there's a downside to being too cautious.

Unilever under fire over Gaytime ice cream in Indonesia
indonesia lgbt unilever By Faaez Samadi

Brand quickly issues statement to quell social-media outrage over ice cream brand that appears to promote LGBT rights, but isn’t actually sold in Indonesia.

Hong Kong wins bid to host Gay Games 2022
lgbt By Soon Chen Kang 江欣珍

The city's bid received support from big names such as Cathay Pacific and the Hong Kong Tourism Board.