KFC crows about animal welfare record by dropping the 'c-bomb' live on TV
It is the only business to be awarded top tier status in the World Animal Protection's Pecking Order 2021 report.
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Adland’s anger at ‘unacceptable’ tabloid reporting of JWT discrimination case
Several adland organisations are set to complain to a UK regulator about about MailOnline's coverage of a discrimination case.
JWT sex discrimination case: why two ousted male creatives won
Senior creatives Chas Bayfield and Dave Jenner claimed they were ousted from J Walter Thompson as part of a diversity drive and took the firm to an employment tribunal.
VCCP snaps up global creative for Pret A Manger
Pitch process was handled by the AAR.
Wunderman Thompson launches scheme to support women and non-binary business owners
Fund Femme launched under banner: 'Our economy is not equal. It's tilted towards the people who built it.'
Aston Martin Formula One team launches fan engagement platform with Havas
It marks the return of the famous Aston Martin name to Grand Prix racing for the first time in more than 60 years.
The making of ‘Super. Human.’ Tokyo Paralympics campaign
Lauded as 'the difficult third album' by the channel itself, the latest campaign lives up to the exceptionally high standards set by the first two at previous Paralympics Games.
Samsung enlists dancing penguins for catchy manifesto 'I'm open to that'
The work by Wieden & Kennedy showcases the brand's new philosophy: 'Life opens up with Galaxy'.
Whiskas’ charming new ad features music scientifically proven to appeal to cats
Brand platform positions Mars pet food brand as the source of happier, purring cats.
Adam & Eve/DDB creates powerful opener for Tokyo Paralympics
It also signals the start of an ambitious decade of inclusivity activism.
Visa aims to clarify global breadth of its role in refresh
The brand wants to underline its credentials as a trusted platform to allow more people to engage with the digital economy.
Open letter calls for greater inclusion of LGBT+ women in advertising
The UK-based initiative says queer women are one of the least represented groups in the ad industry, with negative stereotypes portrayed in both media and society, making them twice as likely as men to remain in the closet at work.
MSQ wins contract to be VisitBritain's global creative agency
The account will be run out of MSQ’s London office, with support from MSQ global hubs in Asia and North America.
You & Mr Jones hires Amazon head of global agency partnerships
New York-based Virginie Douin, who begins her role immediately, joins as partner.
DOOH to be worth more than $50 billion by 2026
The research saw input from senior ad execs across the US, UK, France, Germany and Asia.
New McDonald’s campaign will give you the giggles
Beautifully simple UK ad by Leo Burnett taps into moments of light-hearted relief.
Kantar appoints second CEO in less than a year
Chris Jansen, who is currently CEO of Cognita, will take up the position from November.
UK ad watchdog to scrutinise sustainability claims
The watchdog says new guidance is needed to help businesses get their advertising right amid increased focus on preventing climate change.
Qatar faces up to World Cup comms challenges
It’s an event that has been 12 years in the making and come November, Qatar will host the FIFA World Cup – marking the first time the tournament has been held in the Middle East.
Brand mascots will send your profits and emotional connection soaring
Brand mascots and characters can increase profit and emotional connection with customers by up to 41%.
Headspace launches global campaign amid world's emerging 'new normal'
'Find some Headspace' encourages individuals to find a place of mental comfort following the highs and lows of the previous year.
Modibodi and Getty Images create gallery depicting the reality of postpartum life
It's a gallery of varied bodies, moments and milestones of life postpartum, which venture far beyond the simplistic post-birth representations of “baby bliss” or the “baby blues.”
'We need to talk about your balls,' Manscaped declares in first international campaign
Campaign, which will run across Australia, the UK and the US, was created by Hell Yeah! and stars Charlie Partridge.
Apple spells it out with new ad for app tracking privacy feature
Were you even aware of all these businesses vying for your data?
Unilever's Aline Santos: Ad industry remains 'backwards' on representing people
'If we expect governments and NGOs to solve the world's problems, we are going to be waiting for the rest of our lives.'
Twitter reopens 'blue tick' verification process
The badge will help users validate the authenticity of accounts which are of high public interest.
Skittles brings historic LGBTQIA+ archive images to life in 'Recolour the rainbow' campaign
The newly colourised images capture events in London, San Francisco and New York City.
Send a cheeky ‘Cannes-dolence’ card and help support mental health
Awards season can be a stressful time for creatives—so Mark Kelly decided to inject a bit of fun into it.