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qantas

'Joyced' out: Can Qantas soar beyond its recent scandals?
qantas sounding board By Nikita Mishra

SOUNDING BOARD: From high profits to high drama, Qantas' fall from grace is one for the books. So, what will it take for the flying kangaroo to rebuild trust and reputation?

Qantas CEO Alan Joyce resigns early amidst recent PR fiasco
qantas By Staff Reporters

The embattled airline's CEO accelerates retirement plans by two months, citing the need for the company to prioritise its renewal and progression.

Qantas faces further allegations of misleading ad conduct in new court proceedings by ACCC
qantas By Staff Reporters

In another round of allegations surrounding deceptive behaviours, the Australian Competition and Consumer Commission accuses Qantas of continuing to advertise for thousands of flights days after their cancellations.

Qantas accused of misleading advertising in promotion for non-bookable flights
qantas By Staff Reporters

The airline has been accused of misleading conduct after a customer was unable to book a flight to London for the advertised price.

Qantas made an 8-minute safety video that's hard to hate
qantas By Ad Nut

The airline's lovingly detailed video is replete with period planes, props, wardrobe and hair.

Qantas appoints new CMO
cmo qantas By Staff Reporters

Jo Boundy has been with Qantas for a decade, most recently as CMO of Qantas Loyalty.

Qantas, Vegemite, and BHP prosper in parochial Australia
qantas

Locally-owned brands win favour of Australians as nation becomes more parochial

Australia's top local brands
aldi australia coles qantas By Babar Khan Javed

In-country experts weigh in on the popularity of brand behemoths Woolworths, Coles and Qantas, and assess whether challenger brands like Aldi are encroaching on their bright futures.

Qantas and STB sign $5 million marketing tie-up
qantas stb By Faaez Samadi

Deal will see STB and Qantas jointly promote Singapore as a travel destination.

Qantas gives customers unparalleled access to thousands of magazines and newspapers
qantas qantas By Press Release

Hong Kong, 27 May 2015:From Metro Hong Kong to The Los Angeles Times and Vogue Italia, Qantas customers can now enjoy access to nearly 4,000 leading titles on the world’s largest newspaper and magazine platform, PressReader.

Qantas gives customers unparalleled access to thousands of magazines and newspapers
qantas qantas By Press Release

HONG KONG - From Metro Hong Kong to The Los Angeles Times and Vogue Italia, Qantas customers can now enjoy access to nearly 4,000 leading titles on the world’s largest newspaper and magazine platform, PressReader.

Qantas and Sound Alliance launch youth travel title AWOL
qantas By Press Release

SYDNEY - Qantas in partnership with Sound Alliance has today launched AWOL, the ‘mobile first’ youth travel title aimed at inspiring 18 to 35 year old Australians to travel the world.

Qantas names PR agency
qantas singapore By Racheal Lee

SINGAPORE - After a pitch, Australia-based carrier Qantas has appointed Fulford Public Relations to help communicate its new services to Singapore and the region.

Qantas appoints global creative and media agencies
Droga5 qantas By Nick Batten

AUSTRALIA - Qantas Airways, the domestic and international Australian airline, has appointed Droga5 to be its global agency of record and retained ZenithOptimedia as its media agency.

Qantas shortlists three media agencies, and four creative shops
Droga5 Leo Burnett OMD qantas By Paul Howell

SYDNEY - Qantas has shortlisted seven agencies in concurrent reviews of its creative and media accounts, leaving incumbents M&C Saatchi and Ogilvy Australia out of the running for the key prizes.

Qantas, Tourism Australia lure Oprah to Oz for final season
australia qantas tourism By Magz Osborne

SYDNEY – The Australian government has confirmed it will spend up to US$3 million to lure The Oprah Winfrey Show to the country’s shores, supported by Tourism Australia and Qantas.

AirAsia invites four agencies to pitch for regional media business
airasia airlines carat malaysia media mindshare omg pitch qantas By Asiya Bakht

KUALA LUMPUR - AirAsia has invited Mindshare, Zenith Media, MPG and incumbent Carat to pitch for its regional account as part of a media review announced in December,.

AirAsia & Jetstar: The deal that could make or break them
airasia airlines branding qantas By David Tiltman

The battle for passengers in Asia's burgeoning budget airline industry took a surprising new turn this month when AirAsia and Jetstar decided to get into bed with each other.

Airbus appoints Grayling to support corporate communications activities in Singapore
airlines public relations qantas singapore By Benjamin Li

SINGAPORE - Airbus has hired Grayling to support its corporate communications activities in Singapore, after a competitive pitch with a number of undisclosed agencies in December 2009.