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salary

2025 salary benchmarks: Marketing, creative, comms
2025 salary benchmarks mcg talent recruitment salary By Matthew Keegan

MCG Talent unveils its salary benchmarks for industry roles in Hong Kong and Singapore, with junior talent equipped with AI expertise expected to be given more opportunities this year.

Agencies: Share your P&L with all staff
agencies earnings salary By Willoughby Badger

While agencies invest heavily in attracting and retaining top talent, they often overlook a potent tool for unlocking their full team potential: Financial transparency. Specifically, the radical act of sharing the agency's profit and loss statement (P&L) with everyone, not just the C-suite elite.

Salary survey: Agency pay suffers from top-heaviness, wild divergence across APAC
salary By Robert Sawatzky

Campaign asked agencies to provide their salary averages in APAC. The emerging evidence points to wide disparity across the region, but consensus on underpaying entry-level staff.

Salaries continue to grow for majority of creative industry but gender pay gap widens
creative dei diversity gender pay gap salary By Ben Bold

Salaries for permanent roles rose just 6% compared with last year, when they were up 10.2%.

Metaverse and Web3 creatives make nearly double the salaries as their peers: US study
creatives earnings salary By Brandon Doerrer

US-based job platform Creatively released a survey showing that creatives are reporting higher wages across the board, but those with a metaverse or Web3 focus are making significantly more money.

Buckle up: Even more wage inflation is coming for agencies
inflation salary By Chris Daniels

Employees are paying more at the pump, the grocery store and everywhere else, and they’re looking to companies to make up the difference.

Ban salary history questions to help close the gender pay gap
gender salary By Kate Waters

It is estimated that it will take another 30 years for women to reach pay parity with men, writes the director of client strategy and planning at ITV and WACL president in the UK.

Market revival brings talent turmoil to adland
advertising apac crisis salary By Rahul Sachitanand

The pandemic-driven 'great resignation', greater opportunities outside of the industry and structural issues within are resulting in unprecedented people challenges in Asia Pacific.

M&C Saatchi chiefs can triple pay if they hit new bonus targets
salary By Gideon Spanier

Almost a quarter of shareholders revolted over pay last year.

WPP to pay annual bonuses despite Covid-19 and cut offices by up to 20%
salary wpp By Gideon Spanier

Staff below board level will be eligible for bonuses.

Omnicom ends voluntary pay cuts as Q3 results improve
omnicom salary By Alison Weissbrot

Publicis and WPP have already phased out pay cuts.

Almost a third of UK adland still experiencing salary cut
salary By Simon Gwynn

More than half of respondents to a Campaign online survey said they had taken a pay cut at some point.

Agency salary spreadsheet creator: Lack of minority leadership 'tough to see'
salary By Oliver McAteer

Cole Habersham shares early trends from the viral Google Doc home to agency staff pay from all over the world.

Large pay gaps revealed in APAC communications world
agency salary By Jingjing Ma

New research from Prospect and PublicAffairsAsia finds significant disparities between the salaries of expat and local hires, as well as men and women.

Seeking pastures new? All you need to know about moving client-side
advertising agency brand client marketing salary work life balance By David Blecken

Brand roles are often fêted as the ideal escape from the long hours, low pay and minimal influence that agency life can involve. But moving can be hard—and new roles are not always what they're cracked up to be.

Salaries: Comms pros in Australia, Singapore make more
apac asia communications pr salary By Faaez Samadi

Latest study from Prospect and PublicAffairsAsia also shows more businesses accept flexible working.

DATA POINTS: CMO salaries tied to alliances, digital performance

cmo salary

A CMO Council study of 345 senior-level marketers, including 54 from companies with their HQ in Asia, finds that salaries for Asia-Pacific marketing leaders roughly match compensation levels in North America and Europe, although the percentage receiving a bonus trails those regions (sees slides 2-4 below). On a global level, the research found that higher compensation correlates with reporting structure, alliances with other C-suite executives and digital-marketing performance. More information and the full report are available at www.cmocouncil.org.

Asia’s ad women still earn less than men but the gap narrows at small companies: Font
advertising marketing salary By Sophie Chen

ASIA PACIFIC - Average salaries in advertising and marketing stayed flat this year, compared to 2012, but larger companies continue to show greater gender disparity, according to a Font Talent report.

Ad industry salaries drop, gender and country disparities persist: Font Talent
advertising creative industry marketing pr salary By Emily Tan

ASIA-PACIFIC - Average salaries in advertising and marketing have dropped or stagnated in some markets despite talent shortages, and the gender gap in salaries persists despite women earning more than men in some roles, according to a report by Font Talent.

Men earn far more than women in Asia’s ad industry: Firebrand
gender industry salary women By Emily Tan

ASIA-PACIFIC - The region's compensation gender gap is unfortunately reflected across its advertising industry, with men earning as much as 60 per cent more than women in the same job sector in certain countries, according to a study by talent recruitment agency Firebrand.