IWD 2026: For decades, women have given time, labour and emotional energy in exchange for the promise of progress. Charu Srivastava says it’s time that generosity delivers real authority and access.
gender diversity
Women have been giving for years. Where is the gain?
AI’s gender gap: The blind spot in media innovation
Without diverse teams, AI risks reinforcing stereotypes in advertising. Can the industry afford to ignore half the talent pool?
Ladies, lip service and the art of being ludicrous
Barua shares her no-holds-barred opinion on how to ensure International Women's Day doesn't get diluted amidst the commercialised marketing blitzkrieg
Pepsi takes on gender stereotypes with Samantha Ruth Prabhu
The campaign will be spread across TV, digital, outdoor and social media.
Majority of agencies in SEA lack formal processes for diversity in ads: What needs to be done?
According to IAB's research, consumers in Asia demand more than just superficial depictions of diversity in advertising. We explore how they can see relatable everyday lifestyles and cultures represented by people who look like them.
Moving beyond tokenism to create systemic change
Every year in March, as we celebrate the social, economic, cultural, and political achievements of women, the issue of gender inequality in the workplace surfaces. And then people don’t talk about it as much, almost dismissing the existence of the problem; brands move on to the next event to relate to.
Campaign Leading Change online event coming June 8-9
To mark International Women's Day, participants can receive a 20% discount to the two-day conference and workshop for today only.
Twitter targets gender equal workforce by 2025
The new targets come as part of its ambition to become "the world’s most diverse and inclusive tech company".
Are men still passing responsibility for gender diversity initiatives to women?
More often than not, gender and other diversity initiatives, whilst promoting inclusivity, end up being exclusive by nature, say observers.
Unilever achieves 50/50 gender balance across global leadership
FMCG giant said it has higher representation of female managers than ever before.
Campaign Leading Change to be held May 28 at Raffles in Singapore
New name and venue mark renewed push to promote greater diversity and inclusion in the marcomms industry.
HK's The Women's Foundation calls out boardroom gender bias
Non-profit The Women's Foundation and its 30% Club Hong Kong, launched in 2013 to raise awareness of the perks of gender diversity, have released a new campaign aiming to reduce gender bias in boardrooms.
Ogilvy India leader steps into harassment controversy
The agency's managing partner drew rebuke and has since apologised for commenting that pinching and grabbing are "part of growing up".
Gender diversity: Make it the norm with better marketing
A panel of C-suite executives discussed the power marketing has to shape consumer mindsets, and how it can be put to good use in fighting for gender equality.
4 tech leaders who upgraded our digital fluency
We spotlight the four outstanding women (from a shortlist of 14) who took home Women Leading Change Awards in the Tech Leader category
4 business leaders who paved the way
We highlight the four women (from a shortlist of 12) who brought home Women Leading Change awards in the Business Leader category.
4 rising stars who broke the mould
We take a closer look at the four outstanding women (from a shortlist of 13) who took home Women Leading Change Awards in the Rising Star category
Unconscious bias: Tackling gender equality
Top industry leaders speak out on gender-equality strategies, in this video followup to the recent Campaign360 conference.
Brands are stepping up for gender equality
A more gender-balanced workplace is no longer just nice to have, it's essential for organisations that want to grow and prosper in an ever-changing global market.
Emotional minefield: UBS ad for Women’s Day ruins great Joss Stone track
Anthemic ‘Free Me’ song creates one context; unimaginative ad concept creates another.