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Singapore-based Rice Media acquired by social media agency
acquisition content By Staff Reporters

Financial terms of the deal and potential headcount changes were not disclosed.

Common Interest acquires Amplify to 'empower creativity'
acquisition amplify branding common interest creativity By Alessandra Scotto di Santolo

The previously independent brand experience agency has offices in London, LA, Paris, New York and Sydney.

WPP acquires InfoSum to drive AI-based data offer
acquisition ai brian lesser groupm infosum wpp By Shauna Lewis

Brian Lesser, currently global chief executive of GroupM, joined from InfoSum in September 2024.

Omnicom and IPG shareholders approve takeover in key ‘milestone’
acquisition ipg mergers and acquisitions omnicom By Gideon Spanier

US-based Omnicom still requires consent of regulators in 17 markets to acquire IPG.

Publicis buys identity firm Lotame as Arthur Sadoun updates AI pitch to clients
acquisition ai arthur sadoun Epsilon latome Publicis By Gideon Spanier

CEO outlined client examples in 23-minute video presentation.

Finn Partners acquires Singapore-based consultancy Rice Communications
acquisition finn partners Rice Communications singapore By Jess Ruderman

Rice managing partner James Brasher joins Finn in the same role, leading the agency’s combined Singapore office.

Havas acquires Argentina’s top independent creative agency Don
acquisition don havas ma By Luz Corona

The top independent agency in Argentina holds the most Cannes Lions in the country.

Omnicom and IPG chiefs visit UK to sell merger to staff and pitch consultants
acquisition ipg ipgomg john wren mergers and acquisitions omnicom philippe krakowsky thebigconsolidation By Gideon Spanier

The two groups will continue to operate independently and compete in pitches for the time being, as the M&A deal could take a year to complete.

Omnicom agrees to buy Interpublic in deal to create world’s biggest agency group
acquisition ipg ipgomg mergers and acquisitions omnicom thebigconsolidation By Gideon Spanier

Agencies hail their “complementary” assets and cultures.

Omnicom’s Interpublic ambition: A deal that could redraw advertising’s power map
acquisition ipg ipgomg mergers and acquisitions omnicom thebigconsolidation By Ian Whittaker

"This is more about cost synergies than revenue growth," argues Campaign columnist Ian Whittaker. As Omnicom targets Interpublic, is this deal a revolution or a recalibration?

WPP takes total ownership of T&Pm
acquisition groupm ma tpm wpp By Lucy Shelley

Holding company did not previously have entire ownership of The & Partnership, which merged with MSix & Partners to form T&Pm.

MediaSense buys R3 as it eyes global client opportunities in creative
acquisition mediasense performance marketing pwc r3 shufen goh By Gideon Spanier

The change impacts APAC markets, including Singapore, New Delhi, Jakarta, Hong Kong, and Sydney, while R3 China will continue to operate as a MediaSense affiliate.

Publicis Groupe buys Mars United Commerce for undisclosed sum
acquisition ma Publicis By Lucy Shelley

The acquisition follows Publicis Groupe’s purchase of Influential this summer.

Accenture acquires martech consultancy The Lumery in Australia
accenture song acquisition australia martech By Staff Reporters

The Lumery's 80-strong team across Australia and Bengaluru, India, will join Accenture Song’s marketing practice—delivering services including personalisation, CRM and loyalty, testing and automation.

Wondrlab enters Europe with Webtalk acquisition
acquisition By Campaign India Team

This latest venture marks the Indian martech agency's fifth acquisition and its first international venture since its inception in 2020.

‘Asian Amazon’ Coupang rescues Farfetch with $500 million deal
acquisition By Nikita Mishra

South Korean e-commerce giant will provide a lifeline to the British luxury retailer founded by José Neves that had been seeking to avoid insolvency.

Adtech company Perion acquires Hivestack for $100 million
acquisition adtech dooh By Staff Reporters

With this acquisition, Israeli company Perion expands its global footprint and capabilities to enter the DOOH space.

Havas acquires majority stake in Singapore-based Klareco communications
acquisition havas By Staff Reporters

The agency will become H/Advisors Klareco upon closing, and will be the launchpad for the long-term APAC expansion of Havas' strategic communications advisory arm, H/Advisors.

Havas acquires Australian Public Affairs to bolster its H/Advisors network in the APAC region
acquisition havas By Staff Reporters

The acquisition of one of Australia’s most prominent public affairs consultancies is part of the continued investment to grow Havas’ strategic advisory network across Asia-Pacific.

Accenture acquires integrated PR firm Signal in Japan
accenture acquisition ma By Staff Reporters

Signal's roughly 100 employees will join Accenture Japan's marketing and operations team.