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martin sorrell

Martin Sorrell continues to fire shots

martin sorrell By Steve Barrett

Now in his ninth decade, the S4 Capital founder is still ragging on WPP and thinks PR is just an extension of advertising that doesn’t need to exist on a standalone basis.

MSQ Partners approaches S4 Capital about possible deal

ma martin sorrell mergers and acquisitions msq partners s4 capital thebigconsolidation By Maisie McCabe

The "combination" could bring together S4 Capital with the owner of The Gate and Walk-In Media.

Martin Sorrell says WPP may be 'too far gone' for Rose to turn around

cindy rose mark read martin sorrell By Beau Jackson

The founder and former CEO of WPP weighs in on CEO appointment.

WPP never seized control of its destiny under Mark Read’s leadership

mark read martin sorrell wpp By Gideon Spanier

Departing CEO had some notable successes, but the company has struggled.

Martin Sorrell on 'lack of strategy' at Omnicom and why WPP should be 'broken up'

Dentsu havas ipg martin sorrell omnicom s4 wpp By Bärbel Egli-Unckrich

In an interview with Campaign Germany, the 80-year-old S4 Capital chief executive took aim at rivals, fielded questions about his own holding company and made predictions about the future of adland.

Martin Sorrell: 'The role of a CMO has got easier'

martin sorrell By Shauna Lewis

The former chief executive of WPP spoke at CES 2025.

'The industry doesn’t need another behemoth’: Mark Penn on Omnicom-IPG

ipgomg mark penn martin sorrell omnicomipg merger s4 capital stagwell thebigconsolidation By Rahat Kapur

The political kingmaker-turned-Stagwell-chief tells Campaign why the $31 billion merger could see thousands of layoffs, shift pitch dynamics, and prove that AI will favour smaller players in the long run.

Omnicom and IPG 'huddling together as cold winds blow': Martin Sorrell

ipg ipgomg john wren martin sorrell omnicom philippe krakowsky s4 capital thebigconsolidation wpp By Rahat Kapur

S4 Capital head and former WPP chief talks to Campaign about Omnicom-IPG's $30 billion mega-merger—predicting 7,500 job cuts, dismissing AI claims as 'smokescreen', and warns of 'brutal' integration ahead.

Monks makes redundancies amid revenue decline and restructuring

martin sorrell s4 capital By Alessandra Scotto di Santolo

The agency rebranded from MediaMonks to Monks in July.

Monks taps Linda Cronin as EVP and head of media

martin sorrell s4 capital By Brandon Doerrer

EXCLUSIVE: Cronin is Monks’ first major hire since, ironically, dropping ‘Media’ from its name in July.

MediaMonks launches in Indonesia

indonesia martin sorrell s4 capital By Staff Reporters

The agency adds a ninth office in APAC with business director Masayu Difa at the helm and leading food brand ABC as its founding client.

MediaMonks reorganises, rebrands to Monks and puts focus on AI-powered services

martin sorrell rebranding exercise s4 capital By Brandon Doerrer

Monks’ capabilities will sit in new marketing and technology services groups.

How agencies are safeguarding from being edged out by tech platforms

ai artificial intelligence google martin sorrell meta tiktok By Matthew Keegan

With in-housing, automation, and tech platforms getting closer to clients, Campaign explores how ad agencies are protecting themselves for the future amid a wave of disruption.

Martin Sorrell: Tech platforms are encroaching on clients of large agencies

martin sorrell s4 capital By Lucy Shelley

AI is changing relationships between tech platforms and clients, according to S4 founder.

WPP is ‘significantly stronger company’ than when Sorrell left, chairman says

group m martin sorrell mindshare wavemaker wpp By Gideon Spanier

Company has lost crown as most valuable agency group since 2018.

Martin Sorrell says ID5 can be the “winning formula” to a cookie-less future

martin sorrell By Reem Makari

The S4S Ventures co-founder is the latest to invest in ID5, alongside information and insights company TransUnion UK.

‘Turkeys don’t vote for Christmas’: Martin Sorrell on the fate of agencies in an AI age

agencies ai artificial intelligence martin sorrell s4 By Robert Sawatzky

SPIKES ASIA 2024: Like it or not, technology is not done revolutionising the marcomms industry, and agency networks need tech-minded people, transparent relationships and the right global addresses to survive, he said.

Veteran Matthew Godfrey returns to advertising with MediaMonks

martin sorrell s4 capital By Shawn Lim

In an exclusive chat with Campaign, former Y&R and Publicis CEO Matthew Godfrey explains how generative AI and MediaMonks' digital-first approach lured him back to the ad world.

Top investor David Herro on WPP vs Publicis and why he's keeping faith in agencies

mark read martin sorrell Publicis wpp By Gideon Spanier

WPP has been 'moving the ball forward,' despite 'extremely disappointing' share price, top US fund manager says in an interview with Campaign.

S4 Capital reports US$28.7 million pre-tax loss as big tech continues to cut spend

martin sorrell s4 capital By Ben Bold

Results also reveal around 500 job cuts.

Global agency chiefs explain India's strategic importance

hiroshi igarashi jane linbaden john wren mark read martin sorrell philippe krakowsky yannick bollore By Campaign Editors

EXCLUSIVE: Leaders of the world's top marketing communications holding companies describe the role their Indian operations play and why the market is increasingly critical to success.

S4 stutters as clients pull back in May and June

financial martin sorrell results s4 By Daniel Farey-Jones

Content practice continues to experience weakness.

Martin Sorrell's bonus drops after MediaMonks owner misses targets

martin sorrell s4 capital By Daniel Farey-Jones

S4 Capital pays out lower bonuses after top execs fall short on integration, profit and diversity.

S4 sees growth slow in 2023 after losing key Mondelez contract

martin sorrell mondelez s4 capital By Will Green

Martin Sorrell says the company continues to have a 'significant relationship' with Mondelez.

Campaign Podcast: Martin Sorrell on the future of media and agency diversity

martin sorrell By Arvind Hickman

The S4 Capital founder says British TV broadcasters could struggle against increasing competition from US streaming giants.

Martin Sorrell: 'Impact of AI underplayed' and 'a danger signal for holding groups'

martin sorrell s4 capital wpp By Shauna Lewis

Sorrell was speaking at Campaign's TV Advertising Summit.

Martin Sorrell making 'excellent recovery' from surgery

martin sorrell s4 capital By Ben Bold

Sorrell underwent surgery on Sunday (5 February).

Sadoun hits out at 'childish' Sorrell in row over Publicis staff bonuses

arthur sadoun martin sorrell Publicis s4 capital By Robert Sawatzky

Publicis Groupe chief's sharp defense of its 'cost of living' bonus for employees comes after Sorrell claimed the payout merely attempted to make up for lost incentives during Covid.

Sorrell: Clients still placing cautious, selective bets amid global instability

inflation martin sorrell recession s4 capital By Robert Sawatzky

The executive chairman of S4 Capital says macroeconomic headwinds will undeniably have an impact, forcing brands to become more strategic.

Sorrell's S4 Capital dodges tech turmoil, Q3 revenue and profits climb

martin sorrell q3 earnings s4 capital By Nikita Mishra

The company "maintained momentum" in the third quarter, however, Asia-Pacific affected by China’s zero-Covid policy-driven slowdown remained the slowest growing region for the agency.

Sir Martin Sorrell recruits ex-WPP colleague to tackle S4 Capital tangle

martin sorrell s4 capital wpp By Daniel Farey-Jones

Misfiring MediaMonks owner also appoints chief operating officer.

S4 Capital axes bonuses and ex-CFO exits as fallout from audit woes continues

exits martin sorrell s4 capital By Gideon Spanier

The company’s share price slumped by a third at the end of March after it postponed its annual results twice because PwC, the auditor, could not complete its work.

S4 Capital cuts earnings by up to 5% after ‘unacceptable’, ‘embarrassing’ audit issue

financial martin sorrell pwc results s4 By Gideon Spanier

Financial results have now been published having been postponed twice.

Sorrell: Expect ‘resolution’ to S4 Capital audit delay soon and it is not ‘material’

earnings martin sorrell s4 capital By Gideon Spanier

Company and its auditor would already have been “obligated” to disclose any major issue to investors, he says.

S4 Capital audit delay: what stock market analysts are saying

financial martin sorrell pwc results s4 By Ida Axling

Analysts warn of continued pressure on S4 Capital's share price after the company postponed the publication of its 2021 financial results.

Sorrell targets adtech, data analysis, metaverse with new VC fund

adtech martin sorrell vc By Staff Reporters

Advertising boss teams up with ex-WPP senior leader Sanja Partalo and investor Daniel Pinto to invest in technology businesses that will influence the future of advertising.

Martin Sorrell: Flexible work 'will be more permanent than people think'

flexible work martin sorrell By Alison Weissbrot

Sorrell deep-dives on the state of MediaMonks’ business, looks to Latin America for creative excellence and embraces more flexible, hybrid work.

S4 Capital ‘growing in line’ with tech giants as it upgrades forecasts for third time

earnings martin sorrell s4 capital By Gideon Spanier

Gap between Sorrell’s firm and legacy players is increasing, analysts say.

Media.Monks snaps up Taco Bell’s new ‘culture AOR’

martin sorrell By Alison Weissbrot

Los Angeles-based Cashmere joins Martin Sorrell’s digital agency group.

Sorrell and Harris lead calls to reimagine advertising

martin sorrell s4 capital worldwide partners By Jennifer Whitehead

Industry leaders reframe the independent agency imperative at Worldwide Partners’ global summit.

Sorrell reveals 'firepower' for more S4 mergers

martin sorrell s4 By Omar Oakes

S4 Capital reports 71% y/y increase in organic revenue in Q1 2021 thanks to 'whopper' accounts, raises annual target.

S4 Capital launches PR offering by absorbing Low Earth Orbit

martin sorrell pr s4 capital By Thomas Moore

PR will be a core service inside S4 content agency MediaMonks.

Sir Martin Sorrell interview: 'S4 Capital's real competition is Accenture'

martin sorrell s4 s4 capital By Gideon Spanier

When Sir Martin Sorrell acrimoniously left WPP after three decades in 2018, he responded immediately by launching S4 Capital. Two years later, it is worth £2 billion. Campaign went to visit him to discuss what drives him and why he keeps attacking his old company.