Campaign met with global CEO Tyler Turnbull, global CCO Andrés Ordóñez, and global CSO Harjot Singh for the leadership team’s first sit-down together following Omnicom’s acquisition of Interpublic.
omnicomipg merger
The next era of McCann: The first 100 days, ‘Rumbles’ with clients and ‘The Seven Truth Scale’
Omnicom and IPG jointly cut headcount by 8,200 in 2025
Combined staff numbers fell 6.4% as Omnicom took over IPG.
Omnicom to axe and relocate more jobs as it doubles cost savings target to $1.5 billion
Majority of synergies will come from $1 billion cut to staffing costs, including job losses and offshoring.
CCO Valerie Madon exits McCann after two-and-a-half years in top creative role
Most of McCann’s regional creative team has been dissolved; creative leadership is consolidated under Daniel Kee in Singapore.
Mark Read on WPP’s creative agencies slump, big clients spending more and four-day office mandate
CEO dismissed idea WPP might sell AKQA in Campaign interview.
Here's a thought: Bigger isn’t always better
As the industry grapples with the Omnicom-IPG merger, The Effectiveness Partnership's Warwick Cairns and Gurdeep Puri question why agency mega-groups seem intent on stifling creativity and extinguishing the very spark clients value most.
Omnicom-IPG billings worth $2.7 billion in China: Ebiquity
The merger locks in a 15.5% global market share, but China becomes the decisive battleground to close the gap with rivals.
'The industry doesn’t need another behemoth’: Mark Penn on Omnicom-IPG
The political kingmaker-turned-Stagwell-chief tells Campaign why the $31 billion merger could see thousands of layoffs, shift pitch dynamics, and prove that AI will favour smaller players in the long run.