Campaign met with global CEO Tyler Turnbull, global CCO Andrés Ordóñez, and global CSO Harjot Singh for the leadership team’s first sit-down together following Omnicom’s acquisition of Interpublic.
omnicomipg merger
The next era of McCann: The first 100 days, ‘Rumbles’ with clients and ‘The Seven Truth Scale’
Omnicom and IPG jointly cut headcount by 8,200 in 2025
Combined staff numbers fell 6.4% as Omnicom took over IPG.
Omnicom to axe and relocate more jobs as it doubles cost savings target to $1.5 billion
Majority of synergies will come from $1 billion cut to staffing costs, including job losses and offshoring.
CCO Valerie Madon exits McCann after two-and-a-half years in top creative role
Most of McCann’s regional creative team has been dissolved; creative leadership is consolidated under Daniel Kee in Singapore.
Omnicom responds to speculation over future of DDB brand
76 years after Bernbach, Doyle and Dane rewired the ad world, DDB might be headed for exit as Omnicom-IPG merger takes shape.
Omnicom now ‘confident’ IPG deal will close in November as EU approval nears
European Union is the last remaining jurisdiction where Omnicom is poised to win approval.
Mark Read on WPP’s creative agencies slump, big clients spending more and four-day office mandate
CEO dismissed idea WPP might sell AKQA in Campaign interview.
Here's a thought: Bigger isn’t always better
As the industry grapples with the Omnicom-IPG merger, The Effectiveness Partnership's Warwick Cairns and Gurdeep Puri question why agency mega-groups seem intent on stifling creativity and extinguishing the very spark clients value most.
Omnicom-IPG billings worth $2.7 billion in China: Ebiquity
The merger locks in a 15.5% global market share, but China becomes the decisive battleground to close the gap with rivals.
'The industry doesn’t need another behemoth’: Mark Penn on Omnicom-IPG
The political kingmaker-turned-Stagwell-chief tells Campaign why the $31 billion merger could see thousands of layoffs, shift pitch dynamics, and prove that AI will favour smaller players in the long run.