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valerie madon

CCO Valerie Madon exits McCann after two-and-a-half years in top creative role

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Most of McCann’s regional creative team has been dissolved; creative leadership is consolidated under Daniel Kee in Singapore.

'If it doesn’t entertain, don’t even enter': Valerie Madon on films, humour, and the power of purpose at Cannes Lions

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Nearly 80% of the Film Lion winners used humour as a narrative style. McCann’s APAC chief creative officer and Film juror Valerie Madon explains why funny works, short-form is trickier than it looks, and why the best films sell more than just a feeling.

Mastercard highlights value of inclusion in new autism campaign

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EXCLUSIVE: Mastercard’s Julie Nestor talks about the brand’s #AcceptanceMatters campaign which aims to foster awareness and empathy around invisible disabilities.

Valerie Madon joins McCann Worldgroup as SEA chief creative

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Madon, who has held lead creative posts at VMLY&R, Havas and Meta, starts in the newly-created role mid-May.

Valerie Madon joins VMLY&R as top Asia creative

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Madon had left Havas Group in August to pursue other opportunities.

Valerie Madon to leave Havas

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Southeast Asia chief creative officer to explore other opportunities.

‘I want to pay it forward:’ Spikes Asia See It Be It leader Valerie Madon

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Havas’ Southeast Asia chief creative speaks about adland’s progress on gender diversity, and the advice she has for future female leaders.

Spikes Asia launches See It Be It programme

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Renowned female career development platform makes Asia debut.

Test, break, learn, repeat...or pack your bags

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Consistency of clarity and thought from the entire team allows creatives to develop evergreen messages that resonate over the long term, according to panellists at Campaign360.

Valerie Madon returns to agency world with Havas

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The former Facebook and JWT creative takes a dual role as CCO for Southeast Asia and creative lead on GSK.