True

spikes

What makes a Grand Prix? Explore the Spikes Asia 2026 Creativity Report
creativity spikes spikes asia spikes asia 2026 By Spikes Staff

The most awarded campaigns show how Asia-Pacific brands use creativity to solve real-world challenges and make an impact.

APAC's creative power map: what three years of Spikes data shows
data and insights spikes spikes asia spikes asia 2026 By Matthew Keegan

Australia, Japan, India and New Zealand still lead but data suggests the balance of creative power is starting to tilt.

Shortlists for Spikes Asia 2026 revealed
spikes spikes asia spikes asia 2026 By Staff Reporters

All shortlisted work heads into the final judging for APAC’s top creative honours.

Spikes Asia Week 2026 puts upskilling and community front and centre
spikes spikes asia spikes asia 2026 By Staff Reporters

From Young Spikes to Creative Campus and See It Be It, Spikes Asia Week 2026 doubles down on skills, support and connection for the region’s next generation of creative leaders.

Spikes Asia 2026 to spotlight APAC creativity across a week of events
creativity spikes spikes asia spikes asia 2026 By Staff Reporters

The region's most influential creative minds will gather in Singapore this March to explore how APAC creativity is reshaping the marketing landscape worldwide.

How a little cultural wit helped Canva land in Japan
spikes ultrasupernew By Staff Reporters

UltraSuperNew’s creative team discuss why authenticity, tone, and star chemistry helped Canva’s message of effortless design shine at Spikes Asia.

Spikes Asia 2026: Meet the Design & Industry Craft jury president
jury spikes By Staff Reporters

Atiya Zaidi, the first Spikes jury president from Pakistan, dishes on her country's unique creative abilities, on women creatives still bearing a double load, and on the reality of using AI tools.

How a Spikes-winning campaign turned loose travel change into a 'prize' possession
spikes By Staff Reporters

The creative team at first-time Spikes entrant Frog, discuss the idea and execution behind 'The World's Best Exchange Rate' campaign that won Silver in 2025.

Spikes Asia 2026: Meet the inaugural Creative B2B jury president
b2b jury spikes By Staff Reporters

Wendy Walker addresses the misconceptions about B2B creative work, weighs-in on the unique challenges and signals what she'll be looking for in Asia's best work in this new and exciting category.

Australia and India lead the Grand Prix tally at Spikes Asia 2025 as Kazakhstan secures first-ever wins
spikes spikes asia 2025 By Staff Reporters

Spikes Asia 2025 concluded last night in Singapore with Ogilvy named Network of the Year, Colenso BBDO Auckland and EssenceMediacom taking home top honours, and Kazakhstan joining the winners’ circle for the first time.

Spikes Asia Debrief set to unpack the new creative forces at work
creativity linkedin spikes By Campaign Staff

This afternoon, Spikes Asia jury members will dig into key themes emerging from this year's shortlists. Register to join the event.

Spikes Asia announces 2025 jury presidents
2025 jury spikes spikes asia spikes asia 2025 By Staff Reporters

Judging this year's entries will be twelve leading industry experts from across the APAC, including Australia, mainland China, India, Japan, New Zealand, Singapore, South Korea, and Thailand.

Spikes Asia 2024: In conversation with Gavin Chimes, ECD, Howatson+Company
creativity howatsoncompany spikes By Spikes Staff

Spikes Asia catches up with the award-winning executive creative director to unpack the ever-evolving landscape of creativity, and any advice for independent agencies looking to win big at this year's event.

Spikes Asia 2024: In conversation with Matt Che, CMO, Budweiser APAC
spikes By Spikes Staff

Che shares his insights on shaping enduring brand value and key advice for brands entering categories at this year's Spikes Asia event.

Spikes Asia announces first speakers for its 38th edition
cannes lions spikes By Spikes Staff

This year's line-up includes a variety of prominent speakers from Diageo, Haleon, L’Oréal and McDonald’s amongst others.

Spikes Asia announces its 2024 jury line-up
jury spikes By Staff Reporters

2024 sees the highest representation from brands, including adidas, Budweiser, Burger King, PepsiCo, Volkswagen and Unilever, as well as a variety of representatives from Central Asia including Kazakhstan and Uzbekistan.

Spikes Asia 2024: In conversation with Aditya Kanthy, CEO and managing director, DDB Mudra Group
spikes By Spikes Staff

In the second of our two-part conversations, Spikes Asia chats to Aditya Kanthy, CEO and managing director of DDB Mudra. As jury president of the Creative Effectiveness and Creative Strategy Spikes, he shares what it takes to impress him, and how to set up for success at Spikes Asia 2024.

Spikes Asia appoints Jaime Ng as festival director
awards creativity spikes spikes asia By Campaign Staff

With 15 years of experience running B2B events, Ng will join Spikes Asia following a successful stint at Asia Video Industry Association. Her appointment is effective immediately.

Here are the Spikes Asia 2023 winners
spikes By Staff Reporters

See the full list of 2023 Spikes Asia Awards winners, including the just-announced Grand Prix and special awards winners.

Spikes Asia Awards 2023: Campaign's contenders, part 2
spikes spikes asia spikes contenders By Campaign Staff

With most Spikes Asia metals set to be awarded tomorrow, our editors pick another round of contenders in selected categories.