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foodpanda

Deliveroo to exit Hong Kong, sells assets to rival Foodpanda
deliveroo foodpanda By Staff Reporters

The on-demand food delivery platform bows out of Hong Kong due to tough competition. Deliveroo will cease operations in April, marking the end of its nine-year stint in the SAR.

How Knorr used retail media to drive conversions
foodpanda knorr retail data retail media the trade desk unilever By Matthew Keegan

CASE STUDY: Unilever brand Knorr teamed up with The Trade Desk and foodpanda on a retail-data campaign that achieved more than 12.9 million impressions, exceeding the brand's goal by more than 70%.

Uber buys out Foodpanda in Taiwan for $950 million
food delivery foodpanda uber By Staff Reporters

Delivery Hero, the parent company of Foodpanda, has been actively seeking to offload some of its regional assets to enhance its profitability.

40 Under 40 2023: Flavien Rousé, Foodpanda
40 under 40 advertising apac foodpanda leadership marcomms media By Staff Reporters

After proving his mettle in the fashion industry, Rousé is busy wielding his magic wand on the creative landscape across the Asia-Pacific region.

Foodpanda's keys to better brand experience: Empathy, gamification and seamlessness
foodpanda By Robert Sawatzky

CAMPAIGN 360 PREVIEW: The food delivery app's head of quick commerce marketing, Judson Teo, explains how a wider scope of brand engagements are needed to supplement performance campaigns.

Grab, FairPrice, Foodpanda, Carousell: Inside the retail media networks on offer in SEA
fairprice foodpanda grab media retail By Shawn Lim

Retail media is the fastest-growing and most dynamic ad marketplace worldwide, behind search and social. It is considered the third wave of digital advertising. We look at some top retail media networks on offer in Southeast Asia.

Teads rolls out first-ever ‘Teads Care’ campaign in Southeast Asia with Foodpanda and Handprint
esg foodpanda sustainability By Staff Writer

Using a portion of Foodpanda Singapore’s advertising budget from its Green Label sustainability accreditation scheme, Teads Care is helping Wateroam in its mission to provide clean drinking water free of charge to 65,000 people in Myanmar.

Foodpanda partners with GroupM, launches adtech solution in 11 markets
adtech foodpanda groupm By Nikita Mishra

The food-delivery company will roll out a set of integrated features that include the Foodpanda app, digital marketing assets, and new partnership programmes.

The biggest brand fails of 2021
foodpanda meta By Surekha Ragavan

YEAR IN REVIEW: Our annual look at the brand disasters and slip-ups that dominated headlines this year.

Foodpanda's marketing VP on the many rewards of in-housing
cmo foodpanda in housing By Surekha Ragavan

Idan Haim, APAC VP of growth and marketing, talks to us about the content, cost, and talent efficiencies of in-housing and how it’s led to resounding success for the brand.

Foodpanda gets philosophical in Hong Kong
foodpanda hong kong By Ad Nut

A rumination on the meaning of "making a living" ends with the revelation that the food-ordering app offers not only prepared meals but also (wait for it) grocery items.

Foodpanda pilots 'world first' blockchain-powered DOOH campaign
foodpanda

Aqilliz claims that use of blockchain will enable brands like Foodpanda to more easily verify whether their digital campaigns—especially ones delivered across multiple DOOH screens—have been seen.

Facebook introduces food ordering feature
food delivery foodpanda By Babar Khan Javed

Giving its users another reason to stay on the app, Facebook embraces the ecosystem domination of WeChat by introducing a food ordering feature.

Delivering ROI, local insights…and meals: Foodpanda's growth recipe
apac deliveroo delivery foodpanda marketing uber By Faaez Samadi

Foodpanda marketing head Laura Kantor explains how speed and tight marketing strategy are essential to succeed in the highly competitive and rapidly growing food-delivery industry.

Foodpanda Singapore wants you to dress, eat, and sleep like a panda
foodpanda By Ad Nut

With Studio M Hotel in Singapore, the food-delivery company has launched the 'Pandanctuary'.