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porsche

Porsche deletes post on Threads that said ‘9.11 is my favourite time of the day’

meta porsche threads By Diana Bradley

Some social media managers are defending Porsche’s post, saying it clearly did not allude to the 9/11 attack on the United States.

How Porsche zeroes in on smaller details to improve customer experience

porsche By Shawn Lim

As the owner of less than 15% of its dealerships, the German high-end automaker uses open text mining to enhance its customer IDs, focusing on language and personalisation to elevate satisfaction to excitement.

Fast cars and classic games collide in a memorable campaign

ddb melbourne porsche By Nikita Mishra

Porsche is playing Pong with two Taycans and a drone—need we say more for car and gaming enthusiasts to get excited?

20 years on, Porsche has fresh designs for Asia-Pacific

design porsche women By Staff Reporters

The iconic automaker signed up filmmaker Roslee Yusof to celebrate the 'power of dreams' as it announced a bursary to drive women's visions ahead.

Brands cut ties with Chinese star Kris Wu over rape and teen sex allegations

brand loréal porsche By Minnie Wang

Sexual misconduct accusations cost the pop star more than 10 brand ambassadorships with the likes of Bulgari, Porsche, Tuborg and Master Kong overnight.

Keanu Reeves and Alex Winter reunite for epic Porsche adventure

porsche By Staff Reporters

In the spot by Cramer-Krasselt, the 'Bill & Ted' stars test drive Porsche's new Taycan electric sports car.

Holographic horses gallop through Seoul for Porsche

porsche By Ad Nut

A truck-mounted holographic projection system brought a herd of electric horses to the Korean capital in a promotion for the electric Taycan model by J4D Digital Creative Communications and TWC Brand Strategy Company.

Porsche and Coke let fans hear the roar of engines despite race postponement

china cocacola porsche By Carol Huang

The postponement of the Porsche Carrera Cup Asia hasn't stopped Porsche and Coca-Cola from releasing co-branded cans and a cross-promotional campaign by Saatchi & Saatchi Shanghai.

Two luxury carmakers promise to soothe souls in Asia's biggest markets

porsche By Rahul Sachitanand

In new campaigns, both BMW China and Porsche India are looking to rekindle the ardour of motorheads with a focus on wellbeing and balance instead of mechanical substance.

Photos: Porsche's horses

korea porsche travel By Ad Nut

Photos of Porsche's Taycan promotion in Seoul, by J4D Digital Creative Communications and and TWC Brand Strategy Company.

Porsche brand management head talks young Chinese buyers and auto shows

cars porsche By Soon Chen Kang 江欣珍

Deniz Keskin, the brand management head of Porsche, speaks about millennials’ attitude towards car ownership, auto shows, and the brand’s enduring ties with motorsport.

Porsche on hunt for global creative agency

porsche By Omar Oakes

High-end car marque is seeking agency to lead its creative efforts.

A retiree tours the streets of Bangkok

porsche thailand By Ad Nut

Porsche brought its 919 Hybrid to Thailand as part of a world farewell tour.

BlueDigital gains torque with Porsche in China

porsche By Jenny Chan 陳詠欣

For the first time a single PR agency will be responsible for the whole Porsche product line-up and all related sports events.

Porsche turns on Instagram-based 'Life Intensified' campaign

porsche By Babar Khan Javed

With a new campaign, Porsche Asia Pacific aims to build an association between its Macan model and the Singapore individualism movement.

Porsche: Daring to be ‘a bit mad’

apac asia marketing porsche By Faaez Samadi

‘Courage’ is at the core of Porsche’s brand identity. Carl Isenbeck, marketing director of Porsche APAC, explains why this attribute is also central to the carmaker’s latest marketing strategy.

Porsche invites SEA drivers to prove they're not chicken

porsche By Ad Nut

Campaign through Havas Singapore involves a driving contest at Sepang in Malaysia.

Porsche continues partnership with WTA for Singapore finals

luxury porsche sponsorship sports marketing By Staff Reporters

Porsche is the official automotive partner of the BNP Paribas WTA Finals Singapore, presented by SC Global, for the second year in a row.

Saatchi & Saatchi China wins Porsche's creative and digital 10-way pitch

china porsche By Jenny Chan 陳詠欣

SHANGHAI - After a grueling four-month pitch against nine rival agencies including Leo Burnett, Wieden+Kennedy and WE Marketing, Saatchi & Saatchi Shanghai has emerged as Porsche's new agency for creative and digital marketing services in China.

Experiences, social sharing, are key to luxury marketing in China

luxury marketing porsche By Byravee Iyer

SPIKES ASIA 2013 - Without offering luxury experiences, brands are doing more harm than good in their attempts to woo luxury buyers, Dan Carter, vice-president and senior creative director, Jack Morton Worldwide (China), told a Spikes Asia Forum audience today.

Porsche and Absolut Vodka spice up the 6th Shanghai Contemporary Art Fair

porsche By Benjamin Li

With Porsche as title sponsor, the 6th Shanghai Contemporary Art Fair, which was held on from 6 to 9 September at the Shanghai Exhibition Centre, attracted 40,000 visitors and art collectors. The Fair drew to a close with a party sponsored by Absolut Vodka, which saw a full house of art lovers and party animals mingling in style.

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