Incumbent OMD did not make the shortlist, even though it was in running in the first round. Pepsi is globally aligned to OMD.
Thailand is one of the few countries where Pepsi leads Coke and its cola has a market share that is higher than 60 per cent.
Thailand is one of the few countries where Pepsi leads Coke and its cola has a market share that is higher than 60 per cent.