Media
.png&h=268&w=401&q=100&v=20170226&c=1)
It's time to clean up Telegram
TECH ON ME: Telegram’s founder lands in handcuffs, sparking a firestorm over brand safety—while Apple makes an aggressive push to dominate India’s digital landscape. That, and more in our weekly tech digest.
How content creators can brush up on trademark law to protect their catchphrases
Poaching a catchphrase is not very demure and certainly not very mindful. Here’s how influencers can protect themselves.
Barclays hires global MD of brand, creative and media
Simon Groves will report to his former O2 colleague Nina Bibby, who joined the bank last year.
Reliance Industries gets go-ahead for $8.5 billion merger with Disney
Reliance and its affiliated entities will maintain control in the newly merged company, holding 63.16% of the stake, while Disney retains a 36.84% stake.
Campaign Red is our new destination for advertising intelligence
The global insights, analysis and data content offering is available for organisational subscribers through Campaign's The Knowledge tier, with a major upgrade coming in 2025.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Women to Watch 2024 is now open for entries
Our annual list celebrates women who have demonstrated significant business accomplishments, leadership, collaboration, and a commitment to elevating the industry through their work and passions.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Initiative wins media AOR for Century Pacific Food and Shakey’s Pizza Asia Ventures
The Philippines-only remit will cover media planning and buying across the two brands’ various categories of products.
Slowdown in China’s media-buying costs to continue in 2025: report
New predictions by Ebiquity show that China’s economic downturn and cautious marketplace are contributing to a continuous decline in media spend.
Zee and SPNI resolve merger disputes in amicable settlement
The merger between two of India's largest broadcasters was set to create a media entity valued at approximately $10 billion.
IPG launches Mediabrands Health, a COE within IPG Mediabrands
The launch of Mediabrands Health comes at a time of continued change for IPG as a whole.
Cision launches media monitoring platform in APAC
This marks the company’s first full-service media monitoring venture in the market, after CisionOne’s launch in the UK and the US last year.
Omnicom consolidates creative agencies globally under Omnicom Advertising Group
EXCLUSIVE: Led by former TBWA Worldwide CEO Troy Ruhanen, OAG aims to scale innovation and knowledge sharing across the holding company’s creative networks.
Criteo CEO Megan Clarken to retire
Having joined Criteo in 2019, Clarken will continue to serve as CEO until her successor is named.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
James Smyllie departs Initiative as part of restructuring exercise
The former APAC president departs at a time when one of the agency's biggest clients, Amazon, is reviewing its global media account.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Former R3 principal consultant Penelope Siraj appointed senior partner—planning at Brainlabs APAC
EXCLUSIVE: Also formerly a PHD Singapore group business director, Siraj brings strategic expertise to Brainlabs with experience managing global clients including L'Oréal and Volkswagen.
How brands can avoid getting ghosted by creators
Marketers may think a paid partnership guarantees project success, but it doesn’t. Here's why brands must understand and prioritise creators' needs for a truly effective collaboration.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
One year of Threads: Where does X's challenger stand among rivals?
Campaign explores how Threads has fared since its record-breaking launch including advantages for users so far and current setbacks for advertisers.
Move and win roundup: Week of August 26, 2024
FCB, DDB Group, Keep Left, Plaza Premium Group, Twilio, Madison Media, Petrie PR, Electriclime, Pop Mart and more, in our weekly collection of people, moves and account wins.
What brands can learn from Kamala Harris about going viral
As marketers struggle to navigate the right moment to latch onto online trends, they can look to Harris and her team as a blueprint.
There is no single solution for brand safety, experts warn
In the wake of GARM’s shutdown, advertisers must work individually with platforms and make trade-offs on performance to achieve brand safety goals.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)