Robin Langford

Aug 15, 2024

TikTok ‘most under reported major channel on Google ...

Social platform’s impression-based success is going under the radar on the most popular analytics platform, leading to missed opportunities for marketers, a new study claims.

Aug 10, 2024

Dentsu and Quantcast team up to boost predictive ...

Clients in ANZ, UK, Italy, and Sweden will be among the first to benefit from the partnership.

Jun 5, 2024

YouTube, Pinterest, Snap and WACL urge better ...

A number of new research projects indicate that women still do not feel accurately represented across the industry.

May 27, 2024

‘A knife edge of what is legal’: Six years on from ...

25 May marked six years since GDPR was brought into effect, but is it still fit for purpose as a consumer data protection shield?

May 4, 2024

Social overtakes search for adspend in landmark ...

Meta alone is on track to surpass all global linear TV in advertising revenue by 2025, driven by investment in AI tools such as Advantage+, according to a new worldwide report.

Mar 20, 2024

CacaFly’s Brian Yang on the growth of retail media ...

Fresh from establishing the retail-media network for Gojek, Yang speaks about retail-media opportunities for brands in Southeast Asia and courting KOLs speedily with tech.