pepsi
How Coinbase stole Pepsi's thunder as the most-talked about brand during the Super Bowl
Even though Coinbase’s website wasn’t ready for its own success.
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Go big or go home: Pepsi summons hip-hop royalty for Super Bowl showdown
Has Pepsi already won the Super Bowl with this three-minute half-time trailer, starring musical titans Eminem, Kendrick Lamar, Mary J Blige, Snoop Dogg and Dr Dre?
How reuse of ice cream tubs became a branding opportunity for Pepsi
A scene from a Pepsi ad—about finding frozen squid when you're hoping for ice cream—struck a chord with Filipinos. So the cola giant capitalised on it with a fun label generator.
How Pepsi's latest campaign triumphed with Chinese social media
It's peachy tune with Li Xian has taken off on Weibo
Pepsi expands K-pop investment, appoints Blackpink as APAC brand ambassador
The soft-drink maker will lean on the wildly popular Korean girl band to launch limited-edition products and a cross-platform campaign.
Mondelez, PepsiCo, Mars lead brands' ire against UK push to regulate junk food ads
Hit out at "astonishing" timeframe for consultation, as strongly worded letter says proposals lack "detail and efficacy."
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