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PropertyGuru

PropertyGuru’s ‘Everyone Welcome’ campaign tackles rental discrimination in Singapore

everyone welcome filter inclusive renting PropertyGuru

PropertyGuru’s latest campaign and filter aim to create a rental market where everyone feels accepted, regardless of race, gender, sexual orientation, or religion.

Personalisation at the core of PropertyGuru's brand refresh

PropertyGuru rebrand

PropertyGuru has overhauled its brand image and user experience to reflect the greater role it plays in people's lives, the company's CMO tells Campaign Asia-Pacific.

CASE STUDY: How PropertyGuru boosted its media efficiency by 20%

PropertyGuru

Singapore-based real estate site PropertyGuru reaped the rewards of applying an experimental regression model for brand equity investments.

How PropertyGuru is bringing science to brand advertising

phd PropertyGuru singapore southeast asia

Working with PHD, the online real-estate giant is building an evidence-based method for optimising its investments in brand-building.

PropertyGuru uses virtual reality to sell homes

PropertyGuru

Real estate portal PropertyGuru's mobile VR showroom hopes to make it easier for buyers to shortlist homes.

Interview: Harris Diamond on how PR prepared him to lead McCann

mccann PropertyGuru

THE ATIFA SILK INTERVIEW: How a background in PR and politics helps the global chief of McCann Worldgroup steer the network towards a multi-platform future.

Data and content key ingredients for PropertyGuru’s marketing mix

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SINGAPORE - Bjorn Sprengers, CMO of PropertyGuru Group, believes tapping small data and driving content marketing will be the key to standing out in an increasingly competitive marketplace. He crunches the data for Campaign Asia-Pacific.

PropertyGuru acquires 'Asia Property Awards' and 'Property Report'

PropertyGuru

SINGAPORE - PropertyGuru Group, ("PropertyGuru" or the "Group"), Asia's leading online property portal group, announced today its purchase of the real estate media businesses of Ensign Media, a company headquartered in Singapore.

PropertyGuru ramps up communications and marketing efforts by appointing three additional partner agencies

PropertyGuru

SINGAPORE - PropertyGuru, Asia’s leading property site, has stepped up their communications and marketing efforts, appointing three additional agencies to manage the different aspects of their campaign initiatives.

PropertyGuru adds condos to Singapore Great Sale shopping lists

PropertyGuru

SINGAPORE - Property website PropertyGuru.com is getting innovative with its usage of the Great Singapore Sales (GSS) to catch the eye of bargain hunters.

Yahoo forges Southeast Asia content partnership with PropertyGuru

indonesia malaysia PropertyGuru singapore thailand yahoo

SOUTHEAST ASIA - Yahoo has forged a regional content partnership with online property portal group PropertyGuru to deliver property-related content to users across Singapore, Indonesia, Malaysia and Thailand.

PropertyGuru buys Thai website DDProperty.com

acquisition PropertyGuru

BANGKOK - Online property portal group PropertyGuru has added to its portfolio of websites with the purchase, of Thailand-based DDProperty.com.

PropertyGuru appoints Raymond Teoh as GM

PropertyGuru

SINGAPORE - PropertyGuru.com.sg has announced the appointment of Raymond Teoh to the position of general manager, taking full responsibility for all of the company’s sales activities and revenue.